In today's episode, Jamie Birch engages in a candid conversation with industry veteran and digital marketing pioneer, Kevin Strawbridge. With a career spanning every facet of the affiliate channel, from managing affiliate marketing at JCPenney to leading as CEO of ClickBank and operating the premier coupon site DealTaker, Kevin brings decades of experience to the table. Join Jamie and Kevin as they delve into: The journey to Kevin's illustrious careerNavigating and shaping a successful digital marketing pathLeveraging coupon and deal affiliates for effective acquisition strategiesAdvocating for the power of affiliate marketingCollaboration with Finance on budgeting challengesPlus, much more insightful discussionFollow and connect with Kevin on LinkedIn