Know the importance of proper analytics, after all the changes with GA4 - with Gemma Fontane
Description
David and Gemma discuss the importance of knowing the importance of proper analytics, after all the changes with GA4.
Talking points include:
What does GA4 mean for SEOs?
What specifically are the needs of SEOs in terms of data?
Is it too late to change now?
How to use GA4 to lead your SEO strategy
How to use GA4 to lead your hollistic strategy
How to train internally about GA4
David Bain and Sabine Ljunggren discuss why you need to add social media to your search strategy.
Talking points include:
Why do you need to add social media to your search strategy?
What does this mean in practice?
What social media are we talking about?
What content works best on different...
Published 11/27/24
Desmond Boateng joins David Bain to discuss the importance of building a brand with your own story over link building.
Talking points include:
Why is building a brand with your own story so important?
How do you craft your story?
Where should you publish your story?
How does your brand story...
Published 11/20/24