Staying Ahead in International SEO: Embrace & Keep Track of

SEO in 2024

Staying Ahead in International SEO: Embrace & Keep Track of Relevant Events - Sara Fernández Carmona

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Description

David and Sara discuss the importance of staying ahead in International SEO: embrace and keep track of market-relevant events. Talking points include: How do you ensure that you’re aware of every event? I can understand how an event can impact traffic and impressions, but how can an event impact rankings? Understanding user behaviour and intent - why is this particularly unique for international SEO? Spike in impressions but not followed by clicks - why was this and what can you do about it? Leveraging seasonal trends and opportunities - how do you plan?

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