We know that creating great content is a non-negotiable for business owners these days, but how do you do it in a way that feels authentic to you - without spending every waking minute on your phone?! These are just some of the topics Julia aka Smarter In A Sec answers for us on today's episode! Whether you love creating social media content or love to hate it, you'll leave this episode feeling excited + inspired to create in a way that feels good to you! Julia (aka @smarterinasec) is an NYC-based brand strategist & content creator. You can find her on Instagram and TikTok @smarterinasec, where she shares actionable tips to level up your life and career. She integrates learning (sharing articles & career hacks) with lighter content (must-have Amazon products and memes!) and her goal is to have her audience walk away from her content thinking about something new. Julia has a background as a strategy consultant, and partners with clients across industries to tell their stories. This ranges from C-level executives who want to shift roles to food startups looking to resonate on social. You can find Julia on Instagram and TikTok @smarterinasec. She also has an excellent Substack called VARSITY READER, which you can find at smarterinasec.substack.com. If you want to work with her one-on-one, you can visit her site smarterinasec.com! Take the SALES STYLE QUIZ HERE: www.kristademcher.com/sales-style-quiz ------ Follow us on YouTube: https://www.youtube.com/channel/UCfQNMxt1N_x6vO_dnizVu2g Grab our free guide Sell Yourself: https://kristademcher.kartra.com/page/sellyourselfguide Learn more about ACORN: www.kristademcher.com Follow SHE SELLS HE SELLS on IG:: https://www.instagram.com/shesellshesellspodcast