Maximizing Impact: Insights from UNICEF's Global Face-to-Face Fundraising Specialist
Description
Join Simon Scriver as he delves into the world of face-to-face fundraising with Danny McDonnell, UNICEF's Global F2F Fundraising Specialist. Explore the transformative power and challenges of this approach, from organisational silos to digital engagement strategies. Discover UNICEF's remarkable feat of recruiting 533,000 new F2F donors last year, equating to recruiting a new donor approximately every 59 seconds. Gain insights into attrition rates, global fundraising dynamics, the importance of donor retention, and UNICEF's innovative training and donor journey optimisation strategies.
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