On this episode of the Fundraising Everywhere Podcast Live, host Simon Scriver chats with Marina Jones, Executive Director of Development at English National Opera, about why fundraisers love chasing shiny new ideas instead of learning from the past. Spoiler alert: fundraising wisdom from decades (even centuries) ago still works wonders today! They’ll dive into some timeless tips rooted in behavioural science and explore how the fundraisers of the past mastered persuasion long before terms like "heuristics" and "nudges" existed. Plus, they'll tackle age-old challenges like emotional burnout, core costs, and showing impact – and how we can learn from history to solve them now. Individual Giving Conference is back again on 17th October! You can register here. Use discount code FEPODCAST for a 50% discount https://www.fundraisingeverywhere.com/product/individual-giving-conference-2024/?utm_source=Linkedin&utm_medium=Event&utm_campaign=2409IGLinkedinEvent&utm_content=linkIf you enjoyed this episode, hit follow and turn on notifications to be the first to know when new episodes drop. We can’t wait to have you back! And thank you to our friends at JustGiving who make the Fundraising Everywhere Podcast possible.