Episodes
Learn how to create SEO-friendly blog posts quickly and easily with my content batching process. Find out what to do and how to set aside time to work on your content development so it's easier and quicker. Steal this process for your blog, podcast, or YouTube channel and you'll be able to get your content created and SEO done on it each week.  My free resources, including the Beginner's step-by-step SEO Guide and my free class, are available here....
Published 05/07/24
Learn how to get started with SEO today. Your website needs search engine optimization before it gets organic traffic from Google. Let me show you how to get started in today's episode. Learn about SEO keywords and SEO elements that Google uses to understand what your page is all about. My free resources, including the Beginner's step-by-step SEO Guide and my free class, are available here. https://www.etchedmarketing.com/freebies Join me in Simple SEO Content, my complete SEO and...
Published 04/30/24
Hey there, this week we're talking about SEO content writing. You may wonder who you should write for when creating SEO-friendly content for your website or blog. Do you write it for Google, or do you write for the reader? Listen to today's episode and find out. I'll also share SEO tips, and we'll talk about where to use your SEO keywords in the content you're creating so that Google can rank your website or blog higher and send you more organic traffic.  My free resources, including the...
Published 04/23/24
Oh, my friend! This is a juicy episode. Today, we will talk about doing more for your website's SEO with the content you're already creating. If you're active on social media, you should be using that content for Google SEO on your website or blog, too. In this great SEO tip episode, find out what to do about SEO keywords and how to turn your social media content into SEO-friendly content.  My free resources, including the Beginner's step-by-step SEO Guide and my free class, are available...
Published 04/16/24
If you've been here for long, you know that blogging can be a great way to rank for more SEO keywords and drive more organic traffic to your website. If you've got an existing blog, you may wonder how to update your old blog posts to help with your SEO. In today's episode, I answer a listener's question about blog SEO and what else she can do to improve her SEO.  Let's talk about blog SEO tips, blog SEO keywords, and more about blog SEO 101.  My free resources, including the Beginner's...
Published 04/09/24
There are five super common SEO mistakes I see people make repeatedly. If you're trying to do SEO and it doesn't seem to work, listen to today's episode to find out why. You're likely making one of these common mistakes with your SEO keywords or SEO elements. Find out what's wrong and how to fix it today.  Let's chat if you want to work with me to fix your SEO! I would love to help you or have you join me in class.  My free resources, including the Beginner's step-by-step SEO Guide and...
Published 04/02/24
Big Google News. Have you heard? Google's SEO algorithm got a big update for March 2024. Listen today and find out if this is something you need to worry about or not. You'll also learn how to determine if you were impacted by the algorithm update and what to do if you were. You'll also find out what to do if this update did not impact you to help you stay safe ahead of the next one.  Google SEO can be confusing. Let me help break it down for you.  My free resources, including the...
Published 03/29/24
If you have an old blog on your website, you may be wondering if it could help your current site's SEO.  It's a great question to ask because, as you know, blogs can be big traffic drivers for websites, and sometimes blogs can boost your site's SEO a lot. Blog posts are a great way of targeting additional SEO keywords and driving lots of organic traffic to your website. Listen in to find out how to determine if you should restart your old blog or not. I'll give you the questions you need to...
Published 03/26/24
Learn how to use SEO keywords, your content, and search engine optimization to rank at the top of Google's search results and get free traffic to your website. If you're a small business owner with a website, then Google SEO is critical. Listen in and find out how to do SEO on your website or blog and get free organic traffic right from Google.  My free resources, including the Beginner's step-by-step SEO Guide and my free class, are available here....
Published 03/19/24
Have you ever found yourself staring at a blank screen when you know you need to be blogging or creating SEO content? Maybe you've already researched your SEO keywords, and you know what you're supposed to write about, but the motivation isn't there. I get it. Let me walk you through the SEO Content development process that I've been using for the past 10+ years. It's easy to follow and will help you save time.  My free resources, including the SEO Content Quick Start Guide and my free...
Published 03/12/24
You're doing SEO on your website but is it working? Are your SEO keywords working? Did you choose the right ones? How do you know when you'll start to see results for your SEO? Tune in and find out how to determine if your SEO keywords are working and sending traffic to your website.  My free resources, including the SEO Content Quick Start Guide and my free class, are available here. https://www.etchedmarketing.com/freebies Join me in Simple SEO Content, my complete SEO and Content...
Published 03/05/24
Do you have an old blog that's not SEO-friendly? Did you write many blog posts before learning about blog SEO and, more importantly, SEO keywords? If so, you may wonder if that old blog is a good thing or a bad thing when it comes to your website's SEO today.  The answer will vary depending on several questions I ask in this week's episode. Listen in and find out how to determine if your old blog is hurting or helping your current website and what to do to improve your SEO results.  Find...
Published 02/27/24
Learn how to prepare in advance to take a vacation, relax, unwind, and not worry about your business being there when you get back. It's possible to be a small business owner and unplug for a period of time if you prepare in advance.  Your website's SEO and content can keep traffic, leads, and sales coming in for you while you're away as long as you're prepared and plan ahead for your time off.  Let me show you how I do this in my business. I took almost a month off at the end of 2023, yet...
Published 02/20/24
You are likely creating weekly content, but is that content creating sales for your business? Find out how to use SEO and content (like your social media and blog) to bring new leads and sales to your business each month.  If you're spending time creating content but not seeing results, this episode will help you figure out what's wrong and start to turn things around.  There's no point in wasting time creating content your Ideal Customer isn't searching for or doesn't want to read. Let's...
Published 02/13/24
You're doing SEO on your website, but wondering how long it will take for your keywords to rank higher and your website to get more organic traffic. Find out what order things happen in SEO and what timeline you can expect in this week's episode.  SEO can be a long game, but it's a strategy worth using for your business because it's the most powerful free marketing channel available to a small business owner, entrepreneur, coach, or Realtor. Let me show you how to have success with...
Published 02/06/24
Does it matter when you publish a blog post if you're doing blog SEO or trying to grow your organic traffic? Learn how to determine the best time to publish your blog post and when to share it on social or email your list about your blog post. Let's get your marketing plan going for 2024.  Do you have a question for me? Submit it via the new Google form here - https://forms.gle/LryMGf5fTkS2tb9b9 Want to work with me 1:1? Learn more here - https://www.etchedmarketing.com/working-with My...
Published 01/31/24
How does blog SEO work? Do title tags and meta descriptions on blog posts help your SEO? Should you use SEO keywords in your blog posts if you want to get organic traffic? How do you grow your business with Google? Find out all this and more in today's Simple Marketing & SEO podcast episode.  Do you have a question for me? Submit it via the new Google form here - https://forms.gle/LryMGf5fTkS2tb9b9 Want to work with me 1:1? Learn more here -...
Published 01/23/24
You've chosen your SEO keyword. Now, let's use it on your website. In today's SEO 101 training, I will walk you through how to use your keyword for SEO on your website. Find out how to write SEO title tags, meta descriptions, header tags, and copy, and how to optimize your images for SEO, too. This is a great SEO training class.  If you'd like the SEO Content Quick Start Guide that's mentioned in the lesson, download it here https://www.etchedmarketing.com/landing/seo-quick-start-guide Join...
Published 01/19/24
SEO 101, SEO keywords. Find out how to choose the right keyword and determine if your website has a good chance of ranking on Google for the keyword before you start doing any work. This is Day 2 of the SEO for Beginners Class that's live this week.  Like this and want to join live? Register here - https://www.etchedmarketing.com/registration-seo-class My free resources, including the SEO Content Quick Start Guide and my free class, are available here....
Published 01/18/24
SEO 101 - what is SEO? How does SEO work? Why do you need SEO on your website? Join me in this extra special training on Google SEO and learn how to get started with SEO. This is a replay of Day 1 of the SEO for Beginners Class. If you want to learn more, you can register and join us this week. The class runs Tuesday - Friday.  https://www.etchedmarketing.com/registration-seo-class Thanks! Rachel  My free resources, including the SEO Content Quick Start Guide and my free class, are...
Published 01/17/24
Learn how to set goals for your small business that will help you serve more customers and make more money. Find out how to set goals and achieve them in today's episode.  Join me in the free Goal Setting and Q1 Planning workshop today too! Register at the freebies tab on my website.  Do you have a question for me? Submit it via the new Google form here - https://forms.gle/LryMGf5fTkS2tb9b9 Want to work with me 1:1? Learn more here - https://www.etchedmarketing.com/working-with My...
Published 01/16/24
Free SEO training class this week. Join me Tuesday through Friday and learn how to do SEO on your website. We'll learn about Search Engine Optimization, SEO keywords, and how to do SEO for your business. And, on Friday, I'm doing FREE SEO website reviews - find out how your website's SEO is right now.  My free SEO for beginners class will meet at 10 am Tuesday - Friday. Register now, and I'll see you in class.  Register here - https://www.etchedmarketing.com/registration-seo-class Rachel  ...
Published 01/15/24
SEO keywords are used in so many places. Learn how to use SEO keywords to get more organic traffic from Google, YouTube, Instagram, and more in today's episode. Let me show you how to use SEO to expand your reach across multiple channels and find out why the better you understand how to do keyword research the better your results will be.  Welcome to Season 2 of the podcast. We've got a new name and expanded content. It's Simple Marketing & SEO and we get to talk all about SEO and...
Published 01/09/24
Chat GPT is all the rage but can you (or should you) use it to create content or SEO for your website or blog? Is Chat GPT content good enough to rank high on Google and drive traffic to your website? Find out what you should and shouldn't do with Chat GPT content if you care about your website's SEO.  This is one of the most popular episodes of Simple SEO Content season 1. Listen now.  My free resources, including the SEO Content Quick Start Guide and my free class, are available here....
Published 01/03/24