Episodes
[VIDEO PODCAST AVAILABLE ON YOUTUBE] Ashley Ballard of @closetvomit started making fashion content when she was just 17. They've been tapped by brands like H&M, Doc Martens and Ray Ban and in an industry where so many creators can end up looking carbon copies of each other, Ashley really stands out from the crowd. In this episode, Ashley and I talk about the danger of "relatability" becoming a social media performance, how real fashion challenges gender norms, and how to decide when it's...
Published 02/15/24
[VIDEO PODCAST AVAILABLE ON YOUTUBE] Imagine this: You’ve just landed a brand deal and the client has sent over the contract. You open the document but realize that they sent over another creator’s contract to you by mistake. This creator has the same number of followers as you, same engagement rate, but they're getting paid 10x what you’re getting paid for the exact same campaign. How could this happen? Simple: The other creator is a better negotiator and you need to up your game. Today,...
Published 02/08/24
[VIDEO PODCAST AVAILABLE ON YOUTUBE] Don’t become a creator... unless you’re willing to face some harsh realities. Listen, being an influencer or content creator is highly glamorized. But it’s not all brand trips, free gifts and big bucks. Today, we’re talking about the 5 reasons you might actually regret becoming a creator.
Sign up to take my free masterclass, How to Make It as a Travel Influencer Without Being Young, Hot or Rich: https://topflightfamily.mykajabi.com/2023-webinar-podcast
...
Published 02/01/24
[VIDEO PODCAST AVAILABLE ON YOUTUBE] Tyla-Lauren Gilmore is a beauty and style influencer who’s at the top of her game. She's been the face of brands like H&M, Nike, Abercombie and Maybelline, just to name a few. In this episode, Tyla and I talk about her roots in the natural hair niche, how to approach brands as a new creator, and how to avoid being the token brown/Black girl on a brand trip.
Tyla's Instagram: https://www.instagram.com/tylauren/
Tyla's TikTok:...
Published 01/25/24
[VIDEO PODCAST AVAILABLE ON YOUTUBE] You’re a new content creator, and you just signed with an influencer talent management agency. You’ve totally made it right? Actually, getting signed is not the flex you think it is. In fact, it’s possible that you just made the worst mistake of your entire career. Today, we’re sharing what nobody tells you about influencer managers.
Sign up to take my free masterclass, How to Make It as a Travel Influencer Without Being Young, Hot or Rich:...
Published 01/18/24
[VIDEO PODCAST AVAILABLE ON YOUTUBE] Would you ever tear up a bunch of hundred dollar bills? Probably not. But chances are, you may be metaphorically tearing up money by self-sabotaging your income. Today, we’re talking about 5 money mistakes most beginner creators make, and how to avoid them.
Take my FREE masterclass "How to Make It as a Travel Influencer Without Being Young, Hot or Rich" https://topflightfamily.mykajabi.com/2023-webinar-podcast
Small Steps Big Moves is a podcast on the...
Published 01/11/24
[VIDEO PODCAST AVAILABLE ON YOUTUBE] Nonstop Dan literally makes a living by taking business and first class flights all over the world. He started his YouTube channel when he was just 12 years old and it now has over a quarter of a billion video views. In this episode, Dan and I talk about dropping out of college, the vultures that prey on creators who go viral and why shooting on an iPhone is the superior choice.
Take my FREE masterclass "How to Make It as a Travel Influencer Without Being...
Published 01/04/24
[VIDEO PODCAST AVAILABLE ON YOUTUBE] Do you ever wonder whether you’re charging enough as a creator? Do you ever wish you knew how much another creator got paid for the same campaign? Today, we’re talking all about how much creators should charge for brand deals.
Take my FREE masterclass "How to Make It as a Travel Influencer Without Being Young, Hot or Rich" https://topflightfamily.mykajabi.com/2023-webinar-podcast
Small Steps Big Moves is a podcast on the business of influence and content...
Published 12/28/23
[VIDEO PODCAST AVAILABLE ON YOUTUBE] So you want to be a content creator, but you can't help wondering: has that boat already sailed? Is the market already overflooded with influencers and creators? In other words, is it too late to become a creator? In this episode, I'm going to answer that question for you.
Take my FREE masterclass "How to Make It as a Travel Influencer Without Being Young, Hot or Rich" https://topflightfamily.mykajabi.com/2023-webinar-podcast
Small Steps Big Moves is a...
Published 12/21/23
[VIDEO PODCAST AVAILABLE ON YOUTUBE] Brian Kelly, founder of The Points Guy, is one of the most famous people in the world when it comes to travel. In 2012 he sold what began as a simple Wordpress blog for over $20 million. Today, The Points Guy reaches over 11 million unique monthly visitors around the world. In this episode, I have a conversation with Brian Kelly about life-changing amounts of money, being a travel influencer and what advice he has for creators starting from scratch today.
...
Published 12/14/23
[VIDEO PODCAST AVAILABLE ON YOUTUBE] The world of brand deals can sometimes feel like it’s full of smoke and mirrors and conflicting information. But don’t worry, I’m going to help you separate the truths from the lies. In this episode, I'm debunking the biggest myths about brand deals.
Take my FREE masterclass "How to Make It as a Travel Influencer Without Being Young, Hot or Rich" https://topflightfamily.mykajabi.com/2023-webinar-podcast
Small Steps Big Moves is a podcast on the business...
Published 12/14/23
[VIDEO PODCAST AVAILABLE ON YOUTUBE] You have zero followers and no content, but you want to become a content creator. Where do you even begin? How do you know what and when to post? How do you get followers? What do you need to know about working with brands? In this episode, I'm breaking down the 10 things I would do if I started from scratch as a brand-new creator right now.
Take my FREE masterclass "How to Make It as a Travel Influencer Without Being Young, Hot or...
Published 12/14/23
Coming soon! Small Steps Big Moves is a podcast on the business of influence and content creation, hosted by Carmen Sognonvi. Every Thursday, we'll be releasing a brand-new episode jam-packed with practical, real-world information that creators and influencers need to know. We'll tackle topics like how much to charge for brand deals, how to get an influencer manager, negotiation secrets every creator should know, money mistakes to avoid, tips and tricks of the industry and so much more. Plus,...
Published 12/03/23