Hi Social Squad listeners! We want to introduce you to your new favourite podcast; Overshare. It's the show you shouldn’t really be listening to, but can’t stop. Hosted by Kelly McCarren, Flex Mami & Lama Zakharia its like an invite into a private, adults-only group chat.  So, if you love conversations that cut the BS and get candid about everything from sex and relationships to mental health then this is the show for you. It’s smart, it's dumb, it's taboo. It's three women and too...

Before she was CEO of Krumbled foods and a heavyweight in the lifestyle influencer space, Keira Rumble was following her dreams of becoming a professional skier. As a teen a serious skiing accident saw Keira go through painstaking recovery and battle health issues. And it was during this time she began to focus on a more holistic approach to her health and wellbeing. From struggling with fertility, to building a successful business in the wholefood industry, Keira has shared all these...

Lorinska Merrington started out as a teacher, specialising in early childhood development and integration for children with special needs. These days the “Yummy Mummy,” with the best laugh in the business, is a television personality, MC, influencer and reality TV star. She’s also taking on the coding giants of Silicon Valley with her own app, Bub, which is designed to be the ultimate companion for expectant mums. With almost 700,000 followers and a feed full of glamorous photos she knows...

When Tegan Martin first entered Miss Universe Australia she was 18.  She didn’t do much to prepare and had no idea what to expect. And despite this, she came second.   These days, Tegan is a model, presenter, influencer and health coach, who hosts “Girl Code” workshops educating young women about how to be smart online when building a brand.  She wants people to understand the lasting impact that sharing your life online can have on your friends, family and future job opportunities. Tegan...

Steph Claire Smith is a business woman with serious game. She is one half of lifestyle brand Keep It Cleaner, co-owner of sunglass brand Soda Shades and swimwear brand Midnight Co. Kicking her career off as a model, Steph has created a cult-like following with the Keep It Cleaner or “KIC Girls” through their app, podcast and delicious range of snacks now available at all good grocery stores.  The KIC girls are a force to be reckoned with - they are a community of young women who literally...

Bree Tomasel is a comedian and radio host who describes her job as “talking sh*t for a living”. While she worked for a decade in radio trying to build her profile she knows it would be naive to suggest the hilarious and crude videos she made of her and her mum didn’t contribute to her success. Bree’s video content has been picked up by huge online publications like UniLad and LadBible, and even garnered the attention of Hollywood heartthrob Channing Tatum. As a bisexual woman, Bree makes a...

Amy Maree Castano started her career in accounting. These days, she's one of the most successful beauty influencers in the country. That’s a pretty big change but getting there wasn’t easy.  In the early days she struggled to find her voice online and to get comfortable with sharing her life with her followers. Amy’s husband Jono is also an influencer and celebrity personal trainer, and together they’re one of the most influential couples in social media.  The pair met back in the days of...

Sara Crampton founded Harper and Harley more than a decade ago - before Instagram even existed, and only just as Facebook was gaining traction.  Since then, she’s worked relentlessly to grow from a blogger to a business owner, with her online retail store, The Undone. She remains one of Australia’s most well known women when it comes to style, even appearing on the 2016 reality show Fashion Bloggers. Just like her style aesthetic, Sara’s ‘grid’ is minimalist and lush. With earthy tones and...

Lily Brown is a YouTuber, beauty blogger, influencer, and the most bad ass redhead you’ll ever meet. The 20-year-old vlogger has no qualms showing the less glamorous parts of being a beauty influencer; particularly while dealing with acne flare ups and eczema.  From the boring parts of her days, to international trips, moving back home, and beach parties; Lily shares all the parts of her life with her hundreds of thousands of followers. She uses her own journey with bad skin and anxiety to...

Elle Ferguson started as an influencer back in the days when a Blackberry was everyone’s device of choice.  She also started influencing as part of the duo, They All Hate Us. After building a hugely successful brand and ecommerce site, Elle decided to go part ways with the brand's founding partner and had to build a brand again, on her own. She’s now the founder of Elle Effect and managed to get an invite to Kim Kardashian’s house for the launch of KKW Beauty. Tully Smyth sits down with...

Flex Mami is the ultimate “slashie”. The DJ, model, podcaster and MTV host is a breath of fresh air on a platform famous for hyper-constructed and ultra-staged personalities. Flex is loved by fellow Insta celebs like body positivity champion Jameela Jamil and she’s been profiled by huge publications like Man Repeller.  She also launched her own cross-continental podcast about sex, life, and philosophy, all while working with some of the biggest lifestyle and beauty brands. Join host Tully...

Sophie Cachia was one of Instagram’s original ‘mummy influencers.’ When she started out she was just 22 and quickly grew a following because of her candid approach to the highs and lowest lows of parenting. Fast forward to 2019 and she’s now got two children, a fashion line that’s so successful her most popular pieces sell out in minutes and a community of people hanging on her every word. Since recording this episode Sophie and her partner Jaryd have publicly announced their separation on...

When Laura Byrne won The Bachelor in 2016 she was surprised. She also wasn’t a huge fan of Instagram. She had an account, @ladyandacat, that wasn’t doing much but it was the first year The Bachelor decided contestants should have their own Instagram accounts and she wasn’t prepared for what that would mean. Before appearing on the show she had her own successful jewellery business, ToniMay. But after spending three months on one of Australia’s most popular TV show her business and profile...

Influencers fill the feeds of millions of women but what’s actually involved in attracting that kind of audience? And is ‘influencing’ a day job? Tully Smyth goes behind-the-scenes with some of Australia’s most influential women to find out how they manage their lifestyles, their socials, their money and their feelings. In this teaser episode you’ll find out what happened when Elle Ferguson slid into Kim Kardashian’s DMs…. Support the show.