Episodes
Here's what you need to know for this week in the business of podcasting: new acquisitions, Americans warm up to advertising, and the top spenders in podcast advertising.
Find links to every article mentioned and the full write-up here on Sounds Profitable.
Published 10/22/24
Here's what you need to know for this week in the business of podcasting: audio is popular in Germany, Spotify video ads get verified, and Amazon launches generated ads.
Find links to every article mentioned and the full write-up here on Sounds Profitable.
Published 10/21/24
Here's what you need to know for this week in the business of podcasting: a look at video and audio-focused podcast audiences, opportunities in Kids and Family, and podcasting grows up.
Find links to every article mentioned and the full write-up here on Sounds Profitable.
Published 10/18/24
Here's what you need to know for this week in the business of podcasting: audiobook growth, This American Life gets premium, and Southwest under pressure.
Find links to every article mentioned and the full write-up here on Sounds Profitable.
Published 10/17/24
Here's what you need to know for this week in the business of podcasting: the first single debuted on a podcast, more "Questions To...", and breaking into the Gen Z sphere.
Find links to every article mentioned and the full write-up here on Sounds Profitable.
Published 10/16/24
The first of a two-part exploration of how audio-first and video-first podcast audiences consume their favorite content.
Written and narrated by Tom WebsterAudio edited by Newton SchottelkotteHosted by SpreakerSounds Profitable: Narrated Articles is a production of Sounds Profitable. For more information, visit soundsprofitable.com.
Published 10/16/24
Here's what you need to know for this week in the business of podcasting: podcasting grows up, kids and family opportunities for advertisers, and Spotify expands its audiobook reach.
Find links to every article mentioned and the full write-up here on Sounds Profitable.
Published 10/15/24
Here's what you need to know for this week in the business of podcasting: Wondery moves to merch, candidates go on a podcast tour, and why we need to promote podcasting.
Find links to every article mentioned and the full write-up here on Sounds Profitable.
Published 10/11/24
Here's what you need to know for this week in the business of podcasting: a call to promote podcasting, presidential candidates take on podcasts, and a new Wondery collab.
Find links to every article mentioned and the full write-up here on Sounds Profitable.
Published 10/10/24
Here's what you need to know for this week in the business of podcasting: influencer relationships in athletes, more dispatches from Advertising Week, and podcasters on tour.
Find links to every article mentioned and the full write-up here on Sounds Profitable.
Published 10/09/24
A significant amount of people simply stop listening to podcasts once they finish the show they’re listening to. Tom Webster talks about what can be done to rectify this.
Written by Tom WebsterNarrated by Gavin GaddisAudio edited by Newton SchottelkotteHosted by SpreakerSounds Profitable: Narrated Articles is a production of Sounds Profitable. For more information, visit soundsprofitable.com.
Published 10/09/24
Here's what you need to know for this week in the business of podcasting: more coverage of the presidential podcast tour, Audible's Spanish anniversary, and how Walmart is utilizing podcasting.
Find links to every article mentioned and the full write-up here on Sounds Profitable.
Published 10/08/24
Here's what you need to know for this week in the business of podcasting: presidential candidates take the mic, the story of SmartLess, and news from Advertising Week NYC.
Find links to every article mentioned and the full write-up here on Sounds Profitable.
Published 10/07/24
Here's what you need to know for this week in the business of podcasting: what Liquid Death can teach podcasting, podcasting’s coming to Advertising Week, and updates to Apple Podcasts.
Find links to every article mentioned and the full write-up here on Sounds Profitable.
Published 10/04/24
Here's what you need to know for this week in the business of podcasting: why audio-only should stay special, can't-miss panels at ad week, an update to Apple transcripts.
Find links to every article mentioned and the full write-up here on Sounds Profitable.
Published 10/03/24
Here's what you need to know for this week in the business of podcasting: podcasting gears up for advertising week, why election season shouldn't put off brands, and how brands are using podcasts to network.
Find links to every article mentioned and the full write-up here on Sounds Profitable.
Published 10/02/24
What Liquid Death capitulating to produce a 12oz version after building their brand on 19.2oz can teach podcasting.
Written and narrated by Tom WebsterAudio edited by Newton SchottelkotteHosted by SpreakerSounds Profitable: Narrated Articles is a production of Sounds Profitable. For more information, visit soundsprofitable.com.
Published 10/02/24
Here's what you need to know for this week in the business of podcasting: Apple Podcasts' new "Series" feature, why YouTube ads are getting unskippable, and new requirements from Nielsen.
Find links to every article mentioned and the full write-up here on Sounds Profitable.
Published 10/01/24
Here's what you need to know for this week in the business of podcasting: Chartable to sunset, how the news business can stay sustainable, and what demographic brands are missing.
Find links to every article mentioned and the full write-up here on Sounds Profitable.
Published 09/30/24
Here's what you need to know for this week in the business of podcasting: connecting with potential listeners, video podcasting goes talk show, and Meta AI spells trouble for advertisers.
Find links to every article mentioned and the full write-up here on Sounds Profitable.
Published 09/27/24
Here's what you need to know for this week in the business of podcasting: the potential of the Persuadables, Spotify's new synced feeds feature, and fintech taps influencers and more for ad campaigns.
Find links to every article mentioned and the full write-up here on Sounds Profitable.
Published 09/26/24
Here's what you need to know for this week in the business of podcasting: layoffs at Paramount audio, new features on YouTube, and optimizing the news with AdExchanger.
Find links to every article mentioned and the full write-up here on Sounds Profitable.
Published 09/25/24
Here's what you need to know for this week in the business of podcasting: the top movers and shakers in podcast advertising, paywalled back catalogues at NYT podcasts, and more outlets shift their strategies.
Find links to every article mentioned and the full write-up here on Sounds Profitable.
Published 09/24/24
Here's what you need to know for this week in the business of podcasting: FTC takes on privacy practices, working to stop violent content online, and the second wave of podcasting's deals.
Find links to every article mentioned and the full write-up here on Sounds Profitable.
Published 09/23/24
Here's what you need to know for this week in the business of podcasting: amplifying women in podcasting, what registered voters are listening to, and how the olympics shook out for broadcasters.
Find links to every article mentioned and the full write-up here on Sounds Profitable.
Published 09/20/24