Description
In this episode of TACOS Tuesday, Hamish Conway, Sebastian Hargreaves, and special guest Kirsten Bryce, Sell Global’s Creative Director, explore how to enhance your Amazon storefront strategy and maximize ad effectiveness. Kirsten shares her creative expertise on crafting captivating mobile and desktop experiences that engage customers, optimize product collections, and leverage tools like Sponsored Brand Headline Ads. Together, they dive into storefront design principles, from video integration to product categorization, and discuss how to create competition-free zones to boost conversions. Whether you’re selling a small range or managing a large catalog, learn how to tailor your storefront to drive sales and improve customer journey experiences on Amazon.
In Episode 16 of Tacos Tuesday, Hamish Conway and Sebastian Hargreaves dive into the powerful strategy of single keyword campaigns on Amazon. As the busy Black Friday-Cyber Monday window begins, they explain how this tactic helps advertisers boost sales, control budgets, and optimise placements...
Published 11/18/24
In Episode 15 of Tacos Tuesday, Hamish Conway and Sebastian Hargreaves dive into the often-overlooked world of Amazon ad placement modifiers. They break down how to prioritise your ad placements for maximum impact during key Amazon Flag Pole events like Black Friday and Cyber Monday.
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Published 11/11/24