Description
Struggling with engagement on your industrial content? In this episode, I share the secrets to achieving six-figure impressions consistently. We dive into the essential strategies to enhance content engagement in industrial marketing. The key points include understanding the value you offer, going live to boost interaction, leveraging guest shows, repurposing content, and engaging with your audience. Remember, it’s all about providing value and creating content that resonates with your t...
I'm reviving my show "Talk Shop," where I sit down with industry professionals and talk about all things manufacturing. I couldn’t think of a better guest to kick things off than Doug Trout, the man behind the scenes of Fabtech, one of the biggest manufacturing shows in North America. Doug is...
Published 09/03/24
Challenges and Opportunities in B2B Industrial CompaniesIn this episode, I dive into how to turn challenges in industrial marketing into opportunities, especially for B2B companies. I start by highlighting the pervasive mindset issue within many industrial companies, where traditional approaches...
Published 08/27/24