In this episode, we delve into the meaning and importance of customer experience, and how it fits into the larger picture of sales strategy. We also discuss the unique approach of selling a person rather than a product, and the role of trust and confidence in building successful business partnerships. We explore the world of customer experience with Shannan Berry, Vice President of CX and Sales Strategy at TitleOne. Shannan has been with the company for nearly a decade and in this role for just under a year, and brings a wealth of knowledge and experience to the table. Shannan shares her insights on: How the company culture at TitleOne serves as a strategic anchor for the businessHow can you practically and operationally make employees happy?Why solution-oriented thinking is so effective at building better customer experiencesHow thinking like your customer results in exceptional customer experiencesWhat the benefits of having an incredible customer experience in your sales strategy are More information about Shannan and today’s topics: LinkedIn Profile: https://www.linkedin.com/in/shannan-berry-09148326/Company Website: https://www.titleonecorp.com/ Subscribe, listen, and rate/review the Customer Experience Podcast on Apple Podcasts, Spotify, Amazon, or Google Podcasts, and find more episodes on our blog.