Episodes
The holidays can be stressful for business owners because there's so much pressure to bring in revenue and participate in sales days like Black Friday, Cyber Monday and Small Business Saturday. The FOMO can be real. To help manage stress and maintain your ability to be present with your loved ones this holiday season, we suggest starting a gratitude practice.  It doesn't have to be another burden. We'll show you how to keep it simple, make it fun, and enhance your life! In this episode of...
Published 11/17/22
  Some call it a bucket list; we call it a Dream Life List. Yours could help you break out of a rut; always have something to look forward to; become a better conversationalist... and make it through a cold, dark, dreary winter. On this episode of the Digital Dreamer Podcast, we talk about the benefits of having a Dream Life List, ideas for what could go on your list, and tips and tricks for making the most out of your list.  Your Dream Life List is a great way to learn more about yourself,...
Published 11/10/22
If you're passionate about something, there's no need to wait for someone else to give you permission to share your story. With podcasts, YouTube, and TikTok, anyone can create content and share it with the world. You have a camera in your hand (your phone!) and there are no gatekeepers stopping you from creating art and sharing your ideas and stories. In this episode, Kim and Abby talked about life lessons and lessons for content creators that they gathered from attending the SCAD Savannah...
Published 11/03/22
As a small business owner, you really don’t get paid vacations and time off. But, with careful planning and organization, you can step away from your business and keep money coming in while you’re away.  Here’s how we managed a hectic month with three client launches, a move, and 12 days of travel. We’ll tell you how we kept our sanity and got everything done in this episode of the digital dreamer podcast. Follow us: Iris Digital Media Group, LLC - website Instagram - Iris Digital Media...
Published 10/27/22
If you're looking to grow your brand on TikTok, start going live! It's a great way to connect with your audience and create engaging content that they'll love watching. Lives are a quick way to gain followers and create a more personal connection with your audience. Abby and Kim discuss why going live on TikTok is a good idea, how to get started, and what to keep in mind while streaming.   Follow us: Iris Digital Media Group, LLC - website Instagram - Iris Digital Media Group...
Published 10/20/22
If you're intrigued with the idea of creating content, this is the perfect time to jump in! In this episode, we're  talking about how you can get started in this exciting and ever-growing industry.  Creating content can be a lot of work, but it's definitely worth the effort if you're passionate about it. Whether you're looking to adjust your strategy, or want to get started, we're giving you all the details in this episode.   Links for items mentioned today: Brand Personality Worksheet ...
Published 10/13/22
Are you thining of starting a business in the new year? Maybe considering starting a side hustle to earn some extra income? In this episode, we're discussing the current economic climate and giving you the push you need to start something new in 2023.  We'll discuss the steps you need to take to get your business off the ground, how to get past the "I don't have anything special to offer!" and "Who would listen to me?" stages, and inspire you to create a business that keeps the "Sunday...
Published 10/07/22
So many people spend their lives dreaming of the perfect life, but never take the actions to make it a reality. In this episode of The Digital Dreamer, we'll discuss how to push past the planning and dreaming stages and actually make things happen. A lot of times, we don't take action because we're waiting for the perfect conditions or the perfect plan. But there's no such thing as a perfect plan.  If you're ready to push through the barriers that are stopping you from achieving your goals...
Published 09/29/22
The holidays are a time for family, friends, and fun. But they can also be a time of stress, especially if you're trying to run a business. In this episode, we'll talk about how to plan your holiday content so that you can relax, make money... and enjoy quality time with those you love. We'll discuss tips for planning ahead, and we'll give you some ideas for things to post in the lead-up to all of the fall and winter holidays.  Follow us: Iris Digital Media Group, LLC - website Instagram...
Published 09/22/22
Are you looking to add an additional revenue stream? Or maybe a side hustle so you have some additional cash? The economy is uncertain and there's no telling when it will stabilize. So why not tap into your creative side with print on demand? We'll tell you how to get started in this episode! Print on demand, or POD, is a great way to create custom products with your own designs. You can create anything from shirts and hats to phone cases and mugs. And the best part is that there are a ton...
Published 09/15/22
You don't need all the fancy tools and gadgets to begin creating impactful content. In this episode, we'll share tips and hacks for DYI content creation that won't break the bank.  Whether you're a small business owner or an influencer, these tips will help you create content that is uniquely you. There's never been a better time to be a content creator. You have everything you need in the palm of your hand... in your phone. No more excuses! It's time to get your content game on!   Follow...
Published 09/08/22
If you are looking to take your content creation up a notch, this episode is for you. We're talking about the habits of highly effective content creators... what works and how you can apply the same techniques to your own work.  Kim and Abby cover all the bases, from developing habits that will help you stay on track, to creating content that engages your audience. We're dropping some great tips for consistently creating great content that engages your audience while staying staying...
Published 09/01/22
Are you feeling run down? Do you feel like you can't say no to anyone and that your work is never done? Are you always giving your time and energy to others, and not yourself? Well, it's time to start taking care of yourself! Your wellness is your most important asset. In this episode, we talk about taking care of yourself first so you have the health and energy for your work... and also for the things you love. We discuss the importance of setting boundaries, having a healthy work/life...
Published 08/25/22
You've worked hard to create an online presence. The next step is to connect with potential customers and get them into your ecosystem - or funnel. One of the best ways to do this is to nurture your audience using email marketing.  In this episode of The Digital Dreamer, we'll give you the tools and explain the tech you need to create an offer that helps you connect with your audience. What are you waiting for? Tune in now! References from this week's show: Abby's Smart Home Idea List*...
Published 08/18/22
Your business needs a mailing list! If the antics over at Instagram haven't freaked you out, let this be your wake up call. Your business success should not be dependent on the whims of the social media giants. We've coached our clients, and now we're coaching you... social media is great, but put the majority of your focus on things you can control (your mailing list, your website, your podcast, your blog) We'll tell you how to get started in this episode. In this episode, you'll learn: 1)...
Published 08/11/22
We are talking about the pursuit of happiness. What does it mean to be happy? What things make us happy? Why should we care if our friends are happy? What are some of the big and little actions you can take to elevate your mood or feel at peace? Follow us: Iris Digital Media Group, LLC - website Instagram - Iris Digital Media Group @IrisDigitalMediaGroup Instagram - Digital Dreamer Podcast  @TheDigitalDreamerPodcast Facebook - Iris Digital Media Group LinkedIn - company LinkedIn - Kim ...
Published 08/04/22
Our episode title may be a little dramatic, but it definitely felt like the social media apocalypse was upon us the last two weeks. Instagram made some big changes that did not go over well with users and had marketers in a panic.  While Instagram has since rolled back those changes, we believe this situation should serve as a wake up call for marketers.  In this episode, we share the background and provide our thoughts on how small business owners should respond so that your business...
Published 08/02/22
Do you want financial independence, time freedom, confidence, and the satisfaction of knowing you're pursuing your purpose in life? In this episode we're talking about how to design your dream life. What does it look like? What does "dream life" mean to you? And how to you get there? In this episode, some of the topics we touch on: 1. What are some things you can do to create your dream life? 2. What are some goals you should set for yourself? 3. How can you make an overwhelming task...
Published 07/28/22
When lightning strikes, and you finally have your first video go viral, you need to be ready. Yes, there things you should do to prepare for success so that you maximize the opportunity and keep the momentum going.  Kim and Abby talk about things to consider before you post your next video, how to engage on your videos to keep your community coming back, how to respond to mean comments (Should you? And if you do, how?) And, they share some ideas for producing multiple videos in a day. Be...
Published 07/21/22
It's understandable that the uncertain economy has people worried about their livelihoods. Will your business generate enough revenue in tough times to stay afloat? Will you need a side gig to afford your rent? Will you be able to invest or pay down debt in the same way you've grown accustomed? And is this a good time to look at adding an additional income stream? Kim and Abby talk about why you might want a side hustle, traps to avoid, and give their take on ideas that sound appealing to...
Published 07/13/22
Oh, boy. This one is a hot topic with us. Should you buy Instagram followers? We'll give you our take, tell you what Instagram says about the topic... and give you a few suggestions that will work better than padding the numbers with fake followers. Laugh with us, elevate your business, and live a life you love! Follow us: Iris Digital Media Group, LLC - website Instagram - Iris Digital Media Group @IrisDigitalMediaGroup Instagram - Digital Dreamer Podcast  @TheDigitalDreamerPodcast ...
Published 07/13/22
We've been asked this question a lot lately: IS INSTAGRAM DYING??? We'll fill you in on what we think, why it might feel like Instagram is dying a slow death, and most importantly... what to do about it as a business owner and creator.  You'll get our marketing tip of the week and get psyched about living your dream life.    Laugh with us, elevate your business, and live a life you love! Follow us: Iris Digital Media Group, LLC - website Instagram - Iris Digital Media...
Published 07/13/22
Welcome to The Digital Dreamer with Kim and Abby Peek. We are a mother/daughter duo who joined forces to start a social media marketing agency during the pandemic. We love content marketing, podcasts, theater, dining out, our dogs and traveling. And in this podcast we set out to help you use social media and content strategy to help you discover the freedom to do the things you love.  Laugh with us, elevate your business, and live your dream life! Follow us: Iris Digital Media Group, LLC -...
Published 07/13/22