Welcome to the dtc deep dive. This week I sit down with Clodagh Bell from Hair Burst and talk about her journey from launching her own business to now working with an amazing team at Hair Burst. This week we cover: How Clo juggled a teaching job alongside creating her cosmetic brand Why imitation is the best form of flattery in business And the importance of not favouring a specific channel within paid media Join Triple Whale - https://triplewhale.grsm.io/dtcdeepdive and use code 'DEEPDIVE10' at checkout for 10% off. Check out Plastiq - https://www.plastiq.com/ Follow Clo on Linkedin - https://www.linkedin.com/in/clodaghbell/ Follow Fraser on Twitter - https://fraggell.pro/PjHzG9 Work with Fraggell - https://fraggell.pro/wO97hF Follow us on Twitter - https://fraggell.pro/4DRnJQ Watch all the episodes on YouTube - https://fraggell.pro/jJFF2P