Ep 22 - Why Post-Purchase Can Make Or Break You - Juliana Casale
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Description
Welcome to the DTC deep dive. Today we’re joined by Juliana Casale, Head of Brand & Community at Wonderment, an order tracking service that helps improve retention and increase upsells. In this episode, we go into detail about post-purchase, and how to give your customers the best possible experience after placing their order. About Wonderment and how they help in Post-Purchase. Why Post-Purchase is so important, yet so overlooked by a lot of brands. On packaging experiences for customers receiving their product. Important things for brands to do to improve the Post-Purchase experience. On tracking pages, and how they are now a new marketing space for content. On customer communities being built through Post-Purchase. On the impact post-purchase has on repeat business. Building trust through doing certain actions. The best brand strategies for Post-Purchase. Start your 14 free trial of Motion today Follow Fraser on Twitter Follow Juliana on Twitter Work with Fraggell Follow us on Twitter Watch all the episodes on YouTube
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