Episodes
Workers' Compensation Insurance for small business owners with Kevin Ring. Understanding and managing Workers' Compensation Insurance is crucial for small business owners, balancing both employee safety and benefits, and the financial impact on a small business. Show notes page: https://www.thehowofbusiness.com/497-kevin-ring-workers-compensation/ Kevin shares his expert tips and in-depth knowledge on managing Workers' Comp effectively. Kevin is the Lead Workers’ Compensation Analyst at the...
Published 11/04/23
5 Reasons You're Causing Chaos in your small business with Henry Lopez. To avoid or fix a chaotic business environment requires multiple approaches, but perhaps nothing is more important than asking ourselves (and perhaps our partners and leaders) if we are the primary cause of the chaos. Show notes page: https://www.thehowofbusiness.com/496-5-reasons-you-are-causing-chaos/ Reducing chaos and fostering a more organized and efficient environment within a small business can significantly...
Published 10/30/23
The process and benefits of Minority/Women-Owned Business Enterprise (M/WBE) Certification (starting at 11:52) to help grow your small business with Sheena Thomas. Show notes page: https://www.thehowofbusiness.com/495-sheena-thomas-mwbe-certification/  Sheena is a 25-year supplier diversity program and diversity certification program professional. As the first Black woman Executive Director of the only two regional certification agencies in Texas, she was responsible for the certification...
Published 10/23/23
Public Relations for Small Business with Megan Bennett. Megan shares her experiences and tips for using Public Relations to promote and grow a small business. Show notes page: https://www.thehowofbusiness.com/494-megan-bennett-public-relations/ Megan has been on the Light Years Ahead Public Relations team for over 20 years. She started working at Light Years Ahead just a year after college and fell so in love with public relations that she stayed on and helped build the company into what...
Published 10/16/23
Building vs. Buying a small business - which option may be best for you? David Barnett is back on the show to share his expertise on buying and selling small businesses. Show notes page: https://www.thehowofbusiness.com/493-david-barnett-build-vs-buy/ If you are thinking about investing in a small business, you essentially have two options: build your own business from scratch - including perhaps a franchise business - or buy an existing small business. David Barnett is an expert on the...
Published 10/09/23
How to use YouTube Ads to grow your Small Business with Aleric Heck. Aleric shares his inspirational entrepreneurial journey, and an introduction to YouTube advertisement to help you grow your small business (starting at 17:17). Show notes page: https://www.thehowofbusiness.com/492-aleric-heck-youtube-ads/ Aleric is a YouTube Ads Expert and the Founder of AdOutreach. He has been on YouTube for over 12 Years, first growing a YouTube Channel to over 500,000+ Subscribers. Over the last 7...
Published 10/02/23
Listener Q&A - Small Business Operations: Henry Lopez answers listener's small business questions related to small business operations.  Show notes page: https://www.thehowofbusiness.com/491-small-business-operations/ This is a special Listener Small Business Question & Answer episode! We have gathered some of the great questions our listeners have submitted related to the on-going operations of a small business through the Listener Survey, and Henry answers these questions on this...
Published 09/25/23
From selling guavas in a barrio in Santo Domingo as a child, to selling his startup to Mastercard in Silicon Valley, Edrizio De La Cruz shares his inspirational entrepreneur journey. Edrizio is the author of the new book "The Underdog Founder - How to Go from Unseen to Unstoppable". Show notes page: https://www.thehowofbusiness.com/490-edrizio-de-la-cruz-entrepreneurship/ Edrizio is a Silicon Valley entrepreneur and the first Latino Y-Combinator Visiting Partner. He is most known for...
Published 09/18/23
How to deliver Customer Service Excellence at your small business, with Micah Solomon. Micah is one of the world's leading experts on customer service. Show notes page: https://www.thehowofbusiness.com/489-micah-solomon-customer-service-excellence/ Micah is a Customer Service expert, and on this episode of The How of Business podcast he shares his vast experience helping companies deliver great customer service. He also shares actionable tips and advice from his latest book, “Can Your...
Published 09/11/23
Turning the Power of Mindset into Action, The Performance Paradox, with entrepreneur Eduardo Briceño. He explains that if all we do is perform at a high level, our performance suffers. To improve, we have to go beyond the known. To grow as a person and a business owner and entrepreneur. Show notes page: https://www.thehowofbusiness.com/488-eduardo-briceno-performance-paradox/ Eduardo shares his experiences and knowledge from his own life and his new book “The Performance Paradox: Turning...
Published 09/04/23
Starting a flooring business with entrepreneur Bryan Park. Bryan shares his entrepreneurial journey, from attending the Air Force Academy to founding Footprints Floors, a nationwide full-service flooring provider. And his experiences and guidance on starting and growing a flooring small business. Show notes page: https://www.thehowofbusiness.com/487-bryan-park-starting-flooring-business/ Bryan Park is the founder and CEO of Footprints Floors, a full-service flooring provider in Colorado and...
Published 08/28/23
Starting a Moving Business with entrepreneur Wade Swikle. How to start a moving company and perhaps consider a moving business franchise. Wade shares his inspirational entrepreneurial story - starting his moving company while in college with just $600 and growing it to a multi-million-dollar business and offering franchise opportunities in the moving industry. This episode is all about starting and growing a moving company. Show notes page: ...
Published 08/21/23
Franchise Side Hustle with The Franchise Guide, Giuseppe Grammatico, and host Henry Lopez. They discuss and share how you can create a safety-net for your job by investing in a side hustle franchise small business. Show note page: https://www.thehowofbusiness.com/485-giuseppe-grammatico-franchise-side-hustle/ How can you keep your job and own a small franchise small business on the side? Whether you are concerned about potentially losing your job, or not having enough saved to retire,...
Published 08/14/23
Artificial Intelligence (AI) and ChatGPT Introduction and Fundamentals for Small Business Owners. Henry Lopez, host of The How of Business podcast, has recently been focusing on AI from a business owner’s perspective – learning how it’s currently being used and what the future applications may be. AI will continue to change how we do business. Show notes page: https://www.thehowofbusiness.com/484-ai-chatgpt-introduction/ Whether on purpose or not, you are like already using AI to help you...
Published 08/07/23
Henry Lopez answers listener's small business questions. We have gathered some of the great questions our listeners have submitted through the podcast Listener Survey, and Henry answers these questions on this episode of the How of Business podcast. The questions: [1:35] - How to estimate overhead cost and operation cost when starting a business with no prior experience. [7:07] - How do you know when and how to prepare for hiring your first assistant/virtual assistant/employee to support a...
Published 07/31/23
Artificial Intelligence (AI) for Small Business (starting at 17:18) with serial entrepreneur and AI expert Kevin Surace. Kevin shares his knowledge and experience with Artificial Intelligence and the current and potential future impact of AI on small business. He will also share highlights from his fascinating and incredibly varied background and entrepreneur journey. Kevin Surace is a Silicon Valley innovator, serial entrepreneur, CEO, and TV personality. Kevin has been featured by various...
Published 07/24/23
Growing a small business, from chaos to calm, with entrepreneur Mike McFall. Mike is back on the show to share insights from his experiences as a successful entrepreneur on how to grow a small business, from common chaos to a calm business that is sustainable long-term. How to evolve from a bootstrapping entrepreneur, to leader and then to irrelevant. Mike McFall is the co-founder and co-CEO of BIGGBY® COFFEE, one of the fastest-growing coffee franchises in the United States. Despite not...
Published 07/17/23
How to create your small business LLC or Corporation with host Henry Lopez.  What is a legal business entity, why do you need one and how do you create it?  Creating and operating your small business under a legal entity, like an LLC or Corporation, can provide you with the best liability protection and tax advantage. On this episode Henry shares information about what is a legal entity, why you need one, and how to create and maintain your small business entity. Visit the show notes page...
Published 07/10/23
Amy explains how to build a consulting business (starting at 15:54). Amy Rasdal also shares her interesting entrepreneur journey - she transitioned from a successful corporate career to starting and growing her consulting small business. Amy Rasdal traded her corporate job for consulting 15 years ago and now makes more money than most executives.  The advantages are freedom, flexibility, control, interesting work and excellent pay. She has been running her own multiple 6-figure consulting...
Published 07/03/23
Travis Steffen shares highlights from his entrepreneurial journey, his experiences and opinions of the cannabis industry, and tips and insights on growing a business. Travis Steffen is a serial entrepreneur with 8 successful exits to date. He's an Inc 500 CEO, a growth mentor in most of Silicon Valley's top accelerator programs, a published author, and a doctoral candidate in marketing with a specialization in AI (Artificial Intelligence). Travis Steffen was the CEO of GrowFlow, a B2B SaaS...
Published 06/26/23
The Self-Storage Business with entrepreneur Scott Krone - shares his expertise and tips on investing in self-storage businesses. Self storage, or self-service storage, is an industry that rents storage space (such as rooms, lockers, containers, and/or outdoor space), also known as "storage units," to tenants, usually on a short-term basis (often month-to-month). Scott Krone is a business owner, real estate investor. He is the founder of One Stop Self-Storage, and the founder of Coda...
Published 06/19/23
Employee Performance Management for small business owners with Henry Lopez and David Begin. David and Henry share their thoughts, opinions, experiences, and tools to help you with Employee Performance Management for your small business. Why is Employee Performance Management important for small business owners? Small businesses often operate with limited resources, which makes employee performance management crucial to their success. By ensuring that staff members understand their...
Published 06/12/23
How to develop an Experience Mindset, which considers both the customer and the employee experience, to grow our business with Tiffani Bova. The fastest way to get customers to love your brand is to get employees to love their jobs.  Tiffani Bova is the global customer growth and innovation evangelist at Salesforce, and the Wall Street Journal bestselling author of “Growth IQ”. Her new book is “THE EXPERIENCE MINDSET: Changing the Way You Think About Growth”. Over the past two decades, she...
Published 06/05/23
Think like a CFO (Chief Financial Officer) to understand and use your financials to grow your small business (starting at 9:00) with Danielle Hendon. Regardless of the size of your small business, managing your financials is critical to the profitability, not to mention the survival, of your small business. As you continue growing your business, it becomes even more important to learn how to financially prepare for and manage that growth. Danielle shares valuable tips and advice on how to...
Published 05/29/23
Closing Intelligence to help you increase sales close rates (starting at 17:56) with entrepreneur Oscar Subirats. Oscar shares his inspiring entrepreneur journey and how to improve your ability to close sales opportunities and get to yes so you can grow your small business. To succeed in sales, small business, and life, you must face human nature, real people, and overcome their many obstacles and objections. People with a Closing Intelligence mindset impact and change lives, including their...
Published 05/22/23