Blake and Steve chat with Blake Ziolkowski (of LaunchNotes’ sales team) about competitive intelligence. Blake Z. also shares his number one question to ask competitive customers. 🔗 Links LaunchNotes ROI Survey: https://www.launchnotes.com/blog/roi-of-launchnotes 🚀Check out LaunchNotes: https://launchnotes.com 🙏Join Launch Awesome:  https://www.launchnotes.com/launch-awesome 📺Follow on YouTube: https://www.youtube.com/channel/UClgMZx0kGDSSBAQG0wkDRyg Check out the LaunchNotes Podcast: https://launchnotes-podcast.launchnotes.io/ 📝 Show notes (00:00) - Introductions (01:45) - Where does competitive intel work best within a sales team? (09:45) - Customer success as a differentiator (11:22) - Balancing the type and amount of competitive intel you share (16:28) - The best question to ask competitive customers (20:24) - Thoughts on ROI surveys (31:53) - Picking up patterns in customer feedback (34:05) - Sharing customer insights internally (39:02) - Finding product market fit in a competitive market