Making the most of first-party data with Josh Perlstein
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Description
In this episode, Josh Perlstein, Founder & CEO of Response Media, will show you how to make the most of your first-party data.
You'll learn:
What's first-party data
Why it's important to collect first-party data
How to qualify the data before adding it to your data warehouse
How to analyze and extract insights from first-party data
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