In an era where competition for eyeball and ‘share of ear’ is fierce…where content is increasingly fragmented… what is meaningful media? What do trusted, engaging, and influential media look like? What does this mean for brands? Join your host Ben Downing, Global Managing Director, Ethical Media & Strategic Partnerships at Havas Media Network, as he talks with brand marketers, agency voices, academics, consultants, policymakers, researchers, and most importantly consumers, to explore different perspectives on what meaningful media is and why it matters.
More than one year since the launch of ChatGPT, the media ecosystem is working to understand the concrete outcomes that integrating AI tools could provide for businesses.
Emerging #AI tools hold the potential to improve the industry’s understanding of media context and determine the best...
Published 04/17/24
Opening Season 3 of The Meaningful Media Podcast, host Ben Downing sits down with Alex Hase, General Manager and Chief Revenue Officer at software-as-a-service solution provider Mirakl and Molly Hop, EVP Market, Havas Media Network to explore how businesses can deliver digital growth by getting...
Published 03/20/24