In Tuscaloosa, Alabama, college football is a way of life. Tricia Gray knows this well and fully taps into it for her real estate business. Today, Tricia joins us on the show to share the strategies that help her team consistently achieve their goal of 500+ units year after year. Tricia’s team taps into their community’s natural source of energy: College football. They host tailgates, send out season schedule magnets, and bring on college interns to help funnel those touches into leads. But...

Friends, you are in for it today. Today, I am joined by Tiffany Fikes. Now, if you don't know who Tiffany is, get ready because, in a moment, you won't be able to ever forget her. I know that's saying a lot, but here's the thing—it only took Tiffany four years to become a Millionaire Real Estate Agent. She got into it and started crushing it right out of the gate. Tiffany shares with us her steps to success, telling her personal stories to illuminate each one. First, learn how to quiet your...

Great Britain’s real estate system is a bit different than ours here in the US. For example, they don’t have MLS—to them, MLS means Major League Soccer, which, according to them, should be called football.  Sometimes, looking at a different country’s system helps us identify what fundamentals really matter. That’s why our guest on the show today is Dominic Marcel, leader of Keller Williams #1 ranked teams for properties listed and sold in the UK. Dominic walks us through how real estate works...

Back by popular demand, Phil M. Jones joins me live at the Keller Williams Family Reunion in front of an audience of 3,000. This episode not only dives into strategies for handling difficult conversations but also features Phil giving me a hard time as he relentlessly seeks clarity in every interaction. Phil begins by distinguishing between influence and manipulation, stressing the importance of empathy and understanding people’s contexts before offering advice and solutions. In the heart of...

Richard Stone sells about $100 million of real estate each year, only working about 100 days a year. Sounds easy, right? But what you should know is that during those 100 days, Richard is knocking on doors 3-4 hours a day. And he is our esteemed guest on the show today. Richard got his start in real estate in 1973. Over his 50 years in real estate, he honed his model of success. Step one: Select a geographical area (ideally one that’s walkable). Step two: Be the expert on the area. Step...

Laurie Reader grew up coloring with crayons under her parents’ desks at their real estate company. Now, she is ranked the number one real estate agent in South Florida, having helped 8,000 families and generating over $3 billion in revenue. If there is anyone who knows how to run a real estate company, it is her. We are thrilled to have her on the show today. Laurie began her career with this singular mandate from her mother, who was also her boss: "Your job every day is: you don't go home...

“Personal branding is simply the digitization of your reputation,” says Rory Vaden, best-selling author and co-founder of the Brand Builders Group. He joins us to talk about the intersection of character, reach, trust, and influence. If you’ve been struggling with your personal brand or just need a quick boost in remembering why you do what you do, this episode is for you.  Rory’s formula is: Results x Reach = Influence. In other words, your hard work and success, combined with a smart...

If there’s anything Brendan Bartic learned while he was managing properties for Halliburton in Iraq and Kuwait, it’s that with a whiteboard and a little reverse engineering, anything is possible. Brendan is our guest on the show today and is here to tell us about how his real estate team uses visual scoreboards to achieve their impressive results. Currently, Brendan is the CEO of the number one Keller Williams team in the Colorado region. He’s purposefully built a company big enough for...

For a long time, Bridget Potterton was afraid of being labeled a “divorce real estate agent.” She thought people would see her as an ambulance chaser—taking advantage of people. Now, she isn’t so afraid of the label. She realizes she is more of a surgeon than anything—she has the deep education and experience needed to truly help people. In this episode, Bridget tells us about how she first ended up getting referrals from a family law firm. Then she outlines what she did in terms of building...

It’s not every day that someone’s path to being a real estate professional first takes them through the Major League Baseball League. But that’s the path of our guest today, Robert Lucido Jr.  Part of how Robert Lucido Jr. made it on to an MLB team was that he cold called teams. This is unheard of in the world of baseball. But it gives you a sense of what Robert Lucido Jr. is all about: Knowing your worth and fighting for it. Today Robert takes us through how to dictate your worth in a highly...

Ben Kinney went from being a cable salesman to the co-founder of one of the largest real estate teams on the planet. Today we get to pick his brain about sales and leadership. Ben teaches us about his three real estate success principles: 1) Say the right thing, 2) Say it enough, and 3) Have enough people to say it to. Then he breaks down the four duties a CEO has: 1) Find and attract talent, 2) Get that talent into production as soon as possible, 3) Retain the talent who are producing at the...

Rosie Rourke is one of the most successful geographic farmers in real estate, and it is because she cares. She loves her community. She’s deeply rooted in it. She gives to it and it gives back to her. You can feel her passion for it. Rosie joins the show today to give us some tips on starting a farm and tending to it over the years as it blossoms. Some of the advice she gives is very nuts-and-bolts, like how you should start small with an area with a little more than 50 homes. Other advice...

5, 4, 3, 2, 1. A rocket blasts off, a musician starts their song, a classroom focuses. Those five seconds, counted backward one by one, can make magic. That’s the message of Mel Robbins in her newest book, “The 5 Second Rule.”  Mel joins us today to explain what the “5 second rule” is and the research behind it. Little children learn negative self-talk just like they learn the language around them: English, French, etc. They are natural sponges. Plus, because of the way their brain works at...

Adam Hergenrother is a $1 billion entrepreneur. That’s right, billion with a “b.” Believe it or not, his path to success started one night in high school, listening to Celine Dion CD and crying it out. You see, that night as a struggling teenager, Adam changed his mindset. He decided he was going to take action to achieve his goals and live the life he wanted. He shares with us how this mindset has evolved over time: Learning the importance of having increasingly big goals, finding passion in...

Don’t tell Christie Cannon she can’t do something. That only makes her more driven. After a horrific dirt bike accident that left her high school classmates calling her “Frankenstein,” she pursued a career in modeling. Then, when she was looking for her next career move, her mother told her not to go into real estate. So she did. Today, Christie’s team is selling over 750 homes a year. Her grit and drive inspires people across the real estate industry. She doesn’t have a magic morning routine...

Throughout his very successful entrepreneurial career, Gino Wickham thought he needed to hold on to his anxiety and emotional armor in order to keep his edge and drive. Then, at age 52, once he had sold his EOS company and hit the apex of success, he was left feeling empty. The trauma he had pushed down since the age of 15 came up, and came up hard. As Gino took on the process of self exploration, he discovered practices that he wished he had known earlier. That’s why he wrote his newest...

If you’ve ever spent time in the Metro Detroit area, you’ve probably seen his face and heard his name. Jeff Glover is one of the top listing agents in the country. He got started as a real estate professional straight out of high school and has spent the last 20 years learning from the best and honing his craft. Now he also teaches and preaches the trade to the new generation. On today’s show, Jeff shares his Five Steps to a Great Listing Appointment. The first step is content creation: Show...

In today's digital age, where scrolling through social media can often feel like wading through a sea of insignificance, there exists an oasis of brilliance: the Pivot: Shift Ahead Facebook group. This isn't just any group; it's a beacon of genius, home to 115,000 real estate agents, meticulously curated by the exceptional James Shaw. James isn't just any ordinary professional; he's a beacon of support and guidance in the real estate world. With a career dedicated to uplifting others, James...

Today, I'm taking you back to my early days, at a Keller Williams mega camp, where Wendy Papasan's talk on work-life balance blew my mind. Wendy, a top-tier real estate leader, shared her revolutionary approach of setting strict work hours and dedicating weekends to family – a game-changer in our industry. But it’s not just about balance. Wendy has a system that rakes in $800,000 to $1 million annually in commissions through agent referrals. In this episode, you'll get an insider's look into...

Today's guest is none other than the remarkable Montaz McCray, a true icon of determination and success. Montaz's journey is nothing short of extraordinary: imagine landing a coveted $100,000 accounting position straight out of college and then, within months, making the bold decision to leave it all behind. But why? What drives a young man from Maryland to take such a leap? And how does he transition from there to becoming a published author and a powerhouse in the real estate world in a...

In today's journey, we're honored to share the compelling story of Taley Hunt. Imagine this: You've just moved to a new town, an unfamiliar territory where you're a stranger to everyone. Amidst this new beginning, you decide to take a leap into the world of real estate. As if the challenges of starting a new career weren't enough, life throws another curveball at you – you discover you're going to be a new mother. Taley's story is nothing short of inspiring. From navigating the complexities...

Today, we're thrilled to introduce Caroline Huo, a standout figure in real estate. Her business model transcends mere transactions, focusing instead on deeply understanding her clients. This approach, combined with her belief in her potential, drives her business's impressive growth. In our conversation, we delve into Caroline's journey of resilience and 'failing forward.' Her story is an inspiring blend of perseverance and excellence. So, get ready for an enlightening chat with Caroline Huo,...

Ken Pozek is a testament to finding one's unique voice in the bustling world of real estate. What sets him apart is his unparalleled mastery of social media, particularly YouTube, which he has adeptly used to catapult The Pozek Group into the spotlight. Ken's success isn't just about the numbers - though boasting over seven million views on YouTube is no small feat. It's about his passion for creating content that resonates with his audience. His approach is simple yet powerful: regular,...

Today, we are venturing into a story that's as unexpected as it is inspiring. Imagine living the dream as a sideline reporter in the NFL, immersed in the electrifying atmosphere of America's most beloved sport. That's the life Nikki Miller led, a life many would yearn for. But that wasn’t where her dreams ended. She wanted more. So, what does she do? She pivots, transitioning from the adrenaline-pumping world of NFL reporting to the dynamic and ever-evolving realm of residential real estate....