Episodes
In today’s episode, we have an inspiring special guest, my mother-in-law, and start-up founder, Nancy Laney.
TIMESTAMPS:
02:20 - Meet Nancy Lancy
05:50 - Pivoting in business
07:55 - Top mistakes you’re making in your business
08:55 - How you can protect your business
17:30 - Consulting vs done-for-you businesses
36:50 - Hiring & firing team members
49:00 - Public speaking tips
59:00 - Forbes Business Council
1:02:00 - Building & maintaining relationships in...
Published 10/28/24
In today’s episode, we unpack exactly what you need to do to generate $500k/month in your business.
TIMESTAMPS:
01:20 - 4 questions you need to be able to answer
02:00 - What are the buyer types in your audience?
05:00 - What are the specific symptoms that your audience self-identifies with?
06:15 - Who are your offers for?
07:00 - What makes YOU different from your competitors?
09:40 - How to increase your visibility in the online space
11:30 - The reason your content isn’t going...
Published 10/21/24
In today’s episode, I’m unpacking what you need to do if you’re looking to utilize and grow your Instagram subscription.
RESOURCES + LINKS
Work W/ Us HERE
Millionaire Archives Community HERE
The Journal HERE
FOLLOW
Instagram: @kenda.laney
TikTok: @laneymedia
Website: laneymedia.org
Published 10/14/24
I am so excited for today’s podcast episode where I tell you the 24 things I learned so far in 2024 in business! Do yourself a favor and learn from my mistakes! Cheers to 4th quarter everyone!
RESOURCES + LINKS
Work W/ Us HERE
Millionaire Archives Community HERE
The Journal HERE
FOLLOW
Instagram: @kenda.laney
TikTok: @laneymedia
Website: laneymedia.org
Published 09/30/24
In today’s episode, I do a deep dive into WHAT to say in your content to make sales in your business and answer some of your most-asked questions!
TIMESTAMPS
01:30 - Why your content isn’t converting into sales
03:00 - “How to do” vs “What to do” in your content
05:00 - Creating an emotional connection
07:30 - Aspiration vs inspiration
10:00 - Crafting the customer journey
15:00 - How to create “personal” content
19:00 - The “people first” customer journey
23:00 - Taking clients from...
Published 09/23/24
The MOST highly-requested podcast episode to date. Today, we’re diving into Pinterest marketing! What it is, how to use it, and how to get started.
TIMESTAMPS
01:20 - What is Pinterest marketing
02:10 - What makes Pinterest different from other social media platforms
04:50 - How we use Pinterest in our business
06:50 - The basics of starting your Pinterest account
08:00 - How to optimize your Pinterest account
09:30 - FAQ when it comes to Pinterest
RESOURCES + LINKS
Work W/ Us...
Published 09/16/24
“What would Kenda do?!” So excited for this podcast episode. I asked you over on Instagram what you would like advice on and you came in HOT with these questions! Let’s get into it.
TIMESTAMPS
00:45 - “What offers to focus on if you don’t have a lot of time?”
03:55 - “If you were me and my brand, what would you do to scale?”
06:37 - “You have 30 days to make $100k in your business, what would you do during those 30 days?”
08:50 - “When to push yourself vs when to rest?”
18:45 - “What is...
Published 09/09/24
So excited for todays podcast episode where we dive in to what you should be doing to set yourself up for success this Black Friday.
TIMESTAMPS
4:40 - Kenda’s audition for American Idol 2025
8:00 - “Discounts” don’t work for Black Friday
9:50 - Our favorite Black Friday strategies
14:00 - How to set yourself up for success for a large influx of clients
18:30 - What you need to focus on (as the CEO) when you’re seeing so much growth
22:40 - How to set realistic goals
27:00 - What you...
Published 09/02/24
So excited for today’s podcast episode where we take a deep dive into how to ACTUALLY leverage your analytics in business. A data-science approach to help you leverage your organic content.
TIMESTAMPS
4:00 - Where to look for your analytics
6:30 - How we teach our clients to track analytics
10:45 - Why you shouldn’t rely on Metricool for metrics
18:40 - What to look for & track in your analytics
19:45 - Why you have low sales with a large following
22:35 - How to assess the gaps in...
Published 08/27/24
In this episode, we will delve into the technicalities of ChatGPT and how it can be leveraged to drive traffic, generate leads, and increase conversions. We will also discuss the best practices and tips for optimizing ChatGPT for maximum impact.
If you are interested in using ChatGPT to take your marketing and lead generation efforts to the next level, this is the episode you don't want to miss.
RESOURCES + LINKS
Work W/ Us HERE
Millionaire Archives Community HERE
The Journal...
Published 08/23/24
So excited for todays podcast episode! Emelie Sanders is a Humor Brand Director, and the Head Honcho of Pass the Queso. While she’s not screamin’ all over the place about how “clear > clever” is bullsh*t, she’s using humor to help creatives get their edge in tHe SpAcE. Humor is serious business, and how creatives can charm and disarm their way to profit and authority.
TIMESTAMPS
4:30 - Sold out launch with a suspended Instagram account
6:40 - Sold out launches with less than 100...
Published 08/21/24
In today's episode, we discuss unethical marketing practices that have been circulating the online space. What people are saying, what you need to look out for, and how to do your own due diligence.
TIMESTAMPS
7:00 - How to determine who you want to invest with
13:00 - Questions you should be asking as a consumer
19:30 - Clues that income claims are FAKE
30:00 - Organic vs ads
39:00 - How to get more leads
40:08 - Informations vs implementation & customization
40:35 - Tangible...
Published 08/12/24
In today's episode, we cover exactly what you need to do in order to grow your business from 5-figures to 6-figures to 7-figures. Learn the things that actually matter when scaling your business.
TIMESTAMPS
1:30 - Top mistakes we see people making in business
11:10 - Marketing for a 5-figure business
19:15 - Systems for a 5-figure business
21:16 - Marketing for a 6-figure business
32:10 - How to hit 7-figures in business
42:37 - Bonus tips
RESOURCES + LINKS
Work W/ Us...
Published 08/06/24
In today's episode, we do a deep dive into how we met, how we started our business, and what we do daily to not only separate business and our personal life but also continue to grow TOGETHER.
TIMESTAMPS
1:41 - The TEA about how we got HERE
19:07 - How we separate business and personal life
25:25 - How our roles have shifted as we've grown the business
30:33 - How do you help each other deal with stress
41:27 - Staying in love while running the business
RESOURCES + LINKS
Millionaire...
Published 07/08/24
In today's episode, we do a deep dive into how to build trust and connect with your audience on social media to consistently grow your impact and business.
TIMESTAMPS
3:55 - Building Trust On TikTok
4:10 - TikTok LIVEs
8:15 - Naming Your LIVE
11:13 - Engaging Your Audience
15:10 - Strategic Video Responses
20:07 - Personal Brand
21:22 - Immersion Content
26:20 - The Butterfly Effect
41:58 - Consistency
53:00 - Get Into People's DMs
RESOURCES + LINKS
The Four Buyer Types...
Published 07/02/24
In this episode, we are sitting down for a solo episode with our founder, Kenda Laney, to dive into how to leverage your TikTok analytics to create visibility and sales for your business. Improving your content is a matter of knowing how to make data-driven decisions and hit home to what your audience needs to hear from you. Predictable income is on the other side of learning how to leverage the data at your disposal to refine your content and increase your sales.
If you're someone who...
Published 06/04/24
Get ready for a real and raw episode where we chat all about content and the common challenges people face when creating content for themselves.
We discuss:
Content Creation Challenges
Mindset and Approach
Creating Engaging Content
Content Consistency
Market Research and Clarity
Expertise and Ethical Marketing
Dealing with Negative Feedback
And so much more!
If you enjoyed this episode, please subscribe, rate, and review the podcast. Share your thoughts and experiences with...
Published 05/29/24
Everyone wants to understand how to sell to the 4 buyer types to make their marketing & sales not only seamless but people first. In this episode we are going to dive into all four types of buyers, unpack the four different personality types, and cover some specific examples of how to bring these principles into your marketing and content.
The Resources Mentioned:
Surrounded by Idiots Book LINK
Learn More about the Buyer Types LINK
Published 04/08/24
In this episode, I cover:
Why traditional marketing tactics fall short in today's informed consumer landscape.
The garbage marketing advice that is flooding the internet.
Audience psychology and how to market in a way that speaks to them.
How embracing data-driven decision-making is going to propel business growth.
And so much more!
FREE RESOURCES CREATED FOR YOU 😎⬇️
📲📈 Viral Content Formula HERE
📲📈 Pinterest Strategy HERE
📲📈 Content Repurposing Template HERE
⬇️ TAKE A LOOK...
Published 02/06/24
In this episode, I cover:
The 4 types of content you need to create for your business
Who these types of content speak to
Why it's important to utilize all of the content
The results that you can start seeing when you implement this strategy
FREE RESOURCES CREATED FOR YOU 😎⬇️
📲📈 Viral Content Formula:
https://www.skool.com/laney-media-6304?invite=0c39e18397ab4632bd48181788a13d8a
📲📈 Pinterest...
Published 01/22/24
In this podcast episode, I do a deep dive into:
Best practices for market research in your business
Understanding your target audience's problems
Various ways to gather information, including leveraging TikTok's search features, analyzing competitors' content, and utilizing search tools like Google Trends
Bonus tips about identifying different buyer types within your audience & creating content accordingly
I'm excited to see how you implement this into YOUR...
Published 01/18/24
In this episode, Co-Founders Kenda and Soren sit down to talk about controlling your business's revenue, data analytics, and how to predict your social media performance. Knowing your numbers is the first step to total control over your sales and growth.
Published 01/05/24
In this episode, the team is sitting down to chat with one of our clients about business, marketing, mindset, and the realities of what it takes to scale to and beyond $100k months.
Published 01/05/24