Episodes
Welcome to an audio-led edition of Unmade. Today we recap one of the most talked-about sessions at Unmade’s HumAIn conference. And further down, the Unmade Index surges on new data suggesting inflation may be back under control. If you’ve been thinking about upgrading to an Unmade membership, this is the perfect time. Your membership includes: * Member-only pricing for our HumAIn and REmade (October 1) conferences; * A complimentary invitation to Unmade’s Compass event (November); *...
Published 07/31/24
Welcome to Start the Week, our Monday scene-setter for the week ahead. In today’s audio-led edition: Should Nine’s journos have gone on strike?;The AI content snake threatens to eat itself; and a chance to hear the Infinite Dial launch. If you’ve been thinking about upgrading to an Unmade membership, this is the perfect time. Your membership includes: * Member-only pricing for our HumAIn and REmade (October 1) conferences; * A complimentary invitation to Unmade’s Compass event (November); *...
Published 07/28/24
Welcome to an audio-led edition of Unmade. Today we talk to one of the world’s most celebrated advertising creatives, Sir John Hegarty. Further down, the Unmade Index lifts back towards 500 points, but Seven West Media slumps back to its four-year low. If you’ve been thinking about upgrading to an Unmade membership, this is the perfect time. Your membership includes: * Member-only pricing for our HumAIn and REmade (October 1) conferences; * A complimentary invitation to Unmade’s Compass event...
Published 07/24/24
Welcome to an audio-led edition of Unmade, featuring an interview with the editorial and commercial leaders of The Australian recorded to mark its 60th birthday. Producing independent analysis of the media and marketing industry that goes beyond press releases takes time and resources. If you like what we do, you can support us by becoming a paying member. Become a member today The Australian’s Gunn and Gray: Is radio the next frontier?; platform friends and foes; and AI optimism If Meta...
Published 07/17/24
Welcome to an audio-led edition of Unmade. Today: Is Nine going to make a profit or loss on the Olympics? It depends who you ask, and how you calculate it; Will Mediaweek’s embattled owner sell to Vinyl Group? And the TV networks dial back their Upfronts plans If you’ve been thinking about upgrading to an Unmade membership, this is the perfect time. Your membership includes: * Member-only pricing for our HumAIn and REmade (October 1) conferences; * A complimentary invitation to Unmade’s...
Published 07/14/24
Welcome to an audio-led edition of Unmade. Today we talk to Christian O’Connell, host of Melbourne’s top FM breakfast show. And further down, a slight recovery on the Unmade Index. If you’ve been thinking about upgrading to an Unmade membership, this is the perfect time. Your membership includes: * Member-only pricing for our HumAIn and REmade (October 1) conferences; * A complimentary invitation to Unmade’s Compass event (November); * Member-only content and our paywalled archives; * Your...
Published 07/03/24
Welcome to Start the Week, our Monday scene-setter for the week ahead. In today’s audio-led edition: We look back on media’s most brutal week for a decade, and reflect on how things will play out in this new financial year. Plus, we round up the latest on how AI is changing the media and marketing world Start the financial year by upgrading to an Unmade membership. Your membership includes: * Member-only pricing for our HumAIn and REmade conferences; * A complimentary invitation to Unmade’s...
Published 06/30/24
Welcome to an audio-led edition of Unmade. Today, we talk to one of adland’s most experienced media executives Michael Anderson as he takes on the new challenge of chairing the ASX-listed research house Pureprofile. Also in this post, the decapitation of most of Seven West Media’s leadership team spooks the Unmade Index. If you’ve been thinking about upgrading to an Unmade membership, this is the best three days to do it. Save 40% forever, with Unmade’s EOFY sale. Your membership includes: *...
Published 06/26/24
Welcome to Start the Week, our Monday scene-setter for the week ahead. In today’s audio-led edition: Which door will the SCA management choose? And, to very few people’s surprise, the AI companies do not appear to be playing fair when crawling publishing content. Have you considered becoming a paying member of Unmade to get the full picture? Only our paying members receive our members-only Tuesday analysis; get access to our archive where all our content is paywalled after two months; get...
Published 06/23/24
Welcome to an audio-led edition of Unmade. Today, we talk to the creator of Australian media’s most enduring youth media brand, Pedestrian TV cofounder Chris Wirasinha, as he begins to scale up his new venture Linkby. And also in this post, the Unmade Index wipeout has stretched into another week, particularly for audio stocks. If you’ve been thinking about upgrading to an Unmade membership, this is the perfect time. Your membership includes: * Member-only pricing for our HumAIn and REmade...
Published 06/19/24
Welcome to Start the Week, our Monday scene-setter for the week ahead. Today: Why are women turning away from news?; The dawn of synthetic data - good news for marketers, bad news for research companies?; and comedian Mark Humphries joins Seven News It’s a great day to become a paying member of Unmade. You get: * Member-only pricing for next week’s HumAIn conference * A complimentary invitation to Unmade’s Compass event (November); * Member-only content and our paywalled archives; * Your own...
Published 06/16/24
Welcome to an audio-led edition of Unmade. Today, we talk digital advertising fraud with a man who knows where the bodies are buried. And further down in this post, the Unmade Index wipeout continues with Seven West Media’s growing debt load yesterday overtaking its shrinking market capitalisation. If you’ve been thinking about upgrading to an Unmade membership, this is the perfect time. Your membership includes: * Member-only pricing for our HumAIn and REmade (October 1) conferences; * A...
Published 06/12/24
Welcome to an audio led edition of Unmade. Today, we share the closing session of last week’s HumAIn conference, where we invited six people from within the media and marketing industry to debate whether generative AI will be an extinction level event for media. And further down, yet more decline on the Unmade Index as Antony Catalo buys a bigger SCA stake. If you’ve been thinking about upgrading to an Unmade membership, this is the perfect time. Your membership includes: * Member-only...
Published 06/05/24
Welcome to Start the Week, our Monday scene-setter for the week ahead. In today’s audio-led edition: A big week in radio; what News Corp’s boss will tell the Press Club meet the newest retail media network; and Paramount’s ownership battle comes clearewr If you’ve been thinking about upgrading to an Unmade membership, this is the perfect time. Your membership includes: * Member-only pricing for our conferences; * A complimentary invitation to Unmade’s Compass event (November); * Member-only...
Published 06/02/24
Welcome to an audio led edition of Unmade. Today, we talk to the newly arrived regional CEO of media mix modelling firm Mutinex, Mat Baxter, along with one of its cofounders, Henry Innis. If you’ve been thinking about upgrading to an Unmade membership, this is the perfect time. Your membership includes: * Member-only pricing for our conferences; * A complimentary invitation to Unmade’s six-state Compass event in November; * Weekly member-only content; * Access to our paywalled archives -...
Published 05/29/24
Welcome to Start the Week, our Monday scene-setter for the week ahead. In today’s audio-led edition: Nine’s scandal over behaviour of its ex-news boss threatens to engulf CEO Mike Sneesby; winners start to emerge in the News Corp restructure; and is Cam Blackley’s Bureau of Everything the next stage of agency evolution? If you’ve been thinking about upgrading to an Unmade membership, this is the perfect time. Your membership includes: * Member-only pricing for our HumAIn (tomorrow) and REmade...
Published 05/26/24
Welcome to an audio-led edition of Unmade. Today, as Mamamia’s new CEO Natalie Harvey steps up, she joins co-founder Jason Lavigne to discuss where the independent publisher goes from here. And further down in the post, the Unmade Index falls to a record low. Producing independent analysis of the media and marketing industry that goes beyond press releases takes time and resources. If you like what we do, you can support us by becoming a paying member. Upgrade today. Mamamia hits scale as...
Published 05/22/24
Welcome to Start the Week, our Monday scene-setter for the week ahead. Today: ARN refuses to let its Southern Cross Austereo takeover bid die; and ChatGPT starts talking back - why that matters to the marketing world. It’s a great day to become a paying member of Unmade. You get: * Member-only pricing for next week’s HumAIn conference * A complimentary invitation to Unmade’s Compass event (November); * Member-only content and our paywalled archives; * Your own copy of Media Unmade Upgrade...
Published 05/19/24
Welcome to an audio-led edition of Unmade, in which we talk to the industry veteran in charge of delivering News Corp’s advertising revenues, Louise Barrett. Further down, a good day on the Unmade index for Australia’s TV players. If you’ve been thinking about upgrading to an Unmade membership, this is the perfect time. Your membership includes: * Member-only pricing for our HumAIn (May 28) and REmade (October 1) conferences; * A complimentary invitation to Unmade’s Compass event...
Published 05/15/24
Welcome to Start the Week, our audio-led Monday scene-setter for the week ahead. Today: ARN Media fights to save its Southern Cross Austereo takeover as Anchorage Capital Partners gets cold feet; a crucial week in Parliament for TV sports rights; and is Open AI about to launch its Google challenger? Producing independent analysis of the media and marketing industry that goes beyond press releases takes time and resources. If you like what we do, you can support us by becoming a paying...
Published 05/12/24
Welcome to an audio-led edition of Unmade. Today we’ve an episode of our series focusing on industry startups, The Unmakers. We talk to the co-founders of fast growing influencer platform Fabulate. And further down, mixed fortunes on the Unmade Index. If you’ve been thinking about upgrading to an Unmade membership, this is the perfect time. Your membership includes: * Member-only pricing for our HumAIn (May 28) and REmade (October 1) conferences; * A complimentary invitation to Unmade’s...
Published 05/08/24
Welcome to Start the Week, our audio-led Monday scene-setter for the week ahead. Today: Nine under pressure from investors as questions are asked about CEO Mike Sneesby’s behaviour to staffer; SXSW lineup unveiled Today: Nine boss Mike Sneesby gets ready to front the Macquarie investor conference, as The Australian reports that he puts pressure on one of his journalists over coverage of Stan. And SXSW revleas its first speakers for October’s Sydney event - it’s AI-a-gogo. Further reading: *...
Published 05/05/24
Welcome to an audio-led edition of Unmade. Today we’ve an episode of our series focusing on industry startups, The Unmakers. We talk to the latest entrant into the increasingly competitive marketing mix modelling sector, Jordan Taylor-Bartels, the co-founder of Prophet. In today’s episode of The Unmakers, we talk to Jordan Taylor-Bartels about Prophet, the analytics platform he’s been quietly building for the last three years, before finally publicly launching it in March. There were several...
Published 05/01/24
Welcome to Start the Week, our audio-led Monday scene-setter for the week ahead. Today: Kyle Sandilands and Jackie Henderson smash onto the Melbourne airwaves, and go full bore from the first talk break; Cosmo magazine is coming back; and the coming war between Australia and the digital giants Have you considered becoming a paying member of Unmade to get the full picture? Only our paying members receive our members-only Tuesday analysis; get access to our archive where all our content is...
Published 04/28/24
Welcome to Start the Week, our Monday scene-setter for the week ahead. Today: TikTok piles the pressure on the television industry as US legislators put the squeeze on the short form video platform; the TV revenue slump still hasn’t hit bottom; how consumers are making brand compromises in the cost of living crunch. Today: * The US House of Representatives voted over the weekend to force the Chinese company ByteDance to sell TikTok or be banned. That means the law could be on Joe Biden’s desk...
Published 04/21/24