“The idea is that you’re in a grocery store, you’re looking at the tabloids, you’re looking at the covers, and you’re saying, ‘Who are these people? I’ve never heard of any of them’—those are Whos,” says Lindsey Weber, co-host and co-creator of Who? Weekly, Apple Podcasts’ Spotlight show for July 2022. “And, the Thems are kind of the opposite: the Brad Pitts of the world, the kind of prominent A-listers that everyone knows who they are,” adds Bobby Finger. “So, people that make you say, ‘Who?’ and people that make you say, ‘Oh, them.’” This is the driving concept behind a podcast that, like...