Last week, we announced that PCC was opening for our next cohort starting in September. While we announced that price was increasing, we failed to mention the bonuses that we've added if you act quickly. If you register by August 9, 2019...

If becoming a career coach or growing a career coaching practice and experience the flexibility and exhilaration of helping people in that very direct way that a coaching practice can bring then here’s what I would suggest to you.  Drop me personally an email and say “I want to be one of the 20” and we will send you more information, the application and if we think you could be a great fit for the program. 

On Wednesday, April 3, we did a special training called “Creating a Profitable and Flexible Coaching Practice: The Top 3 Mistakes New Coaches Make and How to Avoid Them”. We have share the audio of that training here!

This is Become a Career Coach: An Audio Guide to Creating a full time coaching business. This podcast is the audio companion to the Ultimate Guide to Creating a Full Time Coaching Business that allows you Flexibility (even if you're short on time).

There’s this secret to business success. Only it’s not really a secret. It’s actually more like great advice that nobody really actually does, because they don’t see the value in it. What is this big “non-secret” that is the business equivalent of exercising and eating right to keep from being fat? It’s called your “target market”... also called your niche, ideal audience, avatar, target customer, and your “wheezy” (ok, I made up that last one!)

We tend to think about an offer as the “stuff” we are giving them OR the time we are spending with them. That’s one direction you could go. Which is better than going nowhere If you’re not the sort of person that likes running headlong into a wall again and again, let me propose a different way. What if instead you sold outcomes or results? Because that’s what people are really buying anyways. Or in the case of the Broke Coach; not buying!

Most coaches that want to have a “digital presence” want to jump right into this piece without understanding who it is that they’re talking to OR what these people actually want and how you can help (your offer!). Now if you already know your target market, who they are and what they want and need, you already have the information to answer these questions. I’ll show you how this works but first let’s define what a Client Attraction Magnet is and why you would want to create one.

You’ve now got your Client Attraction Magnet, you can describe the people in your target market better than they can and you just plunk yourself down and wait now right? Well not exactly! There’s one more piece of the puzzle here: Traffic

Systems are the best! You don’t have to think about it when you have a system. You don’t have to waste precious time and energy when you have systems and best of all: When that system is automated you don’t even have to lift a finger to keep benefitting from it day in and day out! It allows you to work on your business instead of in your business.

Everybody has somewhere to start for you. It usually begins with buying their “thing” to help you get started. Here’s what I would suggest. Start with the steps that I’ve outlined in this guide.