In this episode, Jen sits down with Kayla from Flex Your Feminine to explore her incredible evolution from the fashion industry to the fitness world. Kayla shares her personal story of transformation, resilience, and rediscovery of her feminine essence. They dive into the challenges she faced as a fashion model, where she walked for elite brands like Oscar de la Renta and Calvin Klein, and how the pressures of maintaining an unrealistic standard led to profound personal challenges. This journ...

In today’s episode, Jen welcomes Aleya and Melissa, the co-founders of Alter, a sauna and ice bath studio in Toronto. Together, they share their remarkable journey of building a brick-and-mortar wellness business with their partners. The conversation highlights the complexities and joys of launching a business with close friends, while also exploring the benefits of hot and cold therapies. Aleya and Melissa walk us through how they brought their vision to life, the importance of adaptability,...

In today’s episode, Jen is joined by Ali Budd, renowned interior designer and creative force behind Ali Budd Interiors, to talk about her inspiring journey in the world of design, leadership, and entrepreneurship. Ali shares her story of building a highly successful design firm, balancing creativity with business, and navigating the challenges of working with clients while staying true to her unique style.Throughout the conversation, Jen and Ali dive into the creative process, what it takes t...

In today’s episode, Jen is joined by Kacie from Silk and Palm, a registered acupuncturist, herbalist, and aesthetician, to discuss her incredible journey of entrepreneurship and holistic wellness. Kacie shares her experiences navigating the complexities of running a brick-and-mortar business while building a strong online presence.Through their conversation, Jen and Kacie dive deep into the world of skin therapy, women’s health, and the art of balancing multiple roles in business. Kacie opens...

In today’s episode, Jen is joined by Marina Katherine from Marina Katherine Creative, who shares her inspiring journey of navigating career pivots, embracing multiple passions, and scaling her personal brand. Marina, a former wedding contributor to Iconic Magazine, opens up about her path from working in event planning, PR, and retail, to finding her stride in social media management and content creation.Throughout the conversation, Jen and Marina explore the importance of following your curi...

In today’s episode, Jen is joined by Tabatha DeBruyn, an accomplished success coach, energy healer, author, wife, and mom. Tabatha shares her transformative journey from being a high school teacher to becoming a multi-million dollar entrepreneur and coach. With her deep expertise in personal transformation and healing modalities, Tabatha dives into the power of breathwork, energy healing, and personal growth. Together, they explore how these tools can profoundly impact not only entrepreneurs ...

In today’s episode, Jen sits down with Jenn Harper, founder and CEO of Cheekbone Beauty, a sustainable and Indigenous-owned beauty brand. Jenn shares her inspiring journey of building Cheekbone Beauty from the ground up, driven by her passion for creating a company that not only offers high-quality products but also aligns with her values of sustainability and giving back to the Indigenous community.Jenn dives deep into her personal story, touching on her Indigenous roots, the challenges she ...

In today's episode, Jen is joined by guest Natasha, founder of Azura, who shares her journey of building a tech company from the ground up. Natasha talks about the challenges of starting a tech business, including managing bugs, embracing growth, and letting go of control while navigating the unpredictable world of software development.She dives into her personal experience of investing over $100,000 from her mentorship business to build Azura, without loans or investors, and the grit it took...

In today’s episode, Jen takes listeners on a journey through the evolution of her personal and professional brand, Becoming Iconic, now extending into Iconic Podcast and Iconic Magazine. As she dives into the story behind the transition, Jen shares her passion for creating a platform where visibility and empowerment intersect with branding, leadership, and storytelling.She reflects on the key drivers behind her decision to expand her brand identity and offers a fresh perspective on visibility...

In this episode, Marta Hobbs, an author, mentor, and entrepreneur, joins Jen to share her powerful journey of personal growth and healing. After a life-changing panic attack in the paradise of St. Barts, Marta embarked on a decade-long spiritual journey, shedding her armour and coping mechanisms to embrace her true identity. Her book "Unraveling" beautifully captures this transformative experience, inspiring readers with its honesty and vulnerability.Today on Becoming Iconic: Marta Hobbs...

In today’s episode, Jen shares her journey of discovering her true passion - styling businesses to help them stand out and be seen. Much like a fashion stylist, Jen approaches branding with an eye for individuality and uniqueness, ensuring her clients' businesses reflect their authentic selves. She emphasizes the importance of creating a world-class customer experience, inspiring listeners to channel their own passions into their brand identity and marketing. Jen's work is a new way of empowe...

In this episode, Becca Luna joins Jen to share her inspiring journey from struggling entrepreneur to successful business owner. Becca discusses how she overcame self-doubt and money struggles through learning web design and virtual assistance. She now runs a thriving web design company and generously shares her knowledge with others. Becca emphasizes the importance of bold self-belief and practical resources to help entrepreneurs stand out and transform their businesses through her in-demand ...

In this episode, Jen shares her raw and honest journey of building multiple successful businesses from the ground up. She pulls back the curtain on what it really takes to scale beyond $1 million in revenue and dives deep into the sacrifices, long hours, and team building required. Most importantly, Jen challenges the notion that success of this magnitude can or should be "normalized," and advocates for honoring the grit and determination of those who choose to walk the challenging path of en...

In this episode, Jen sits down with legal expert Chandler J. to discuss the importance of legal preparation for business success. Chandler shares her top pet peeves in the industry and emphasizes the value of proactive legal measures. They also explore balancing motherhood and entrepreneurship, with Chandler preparing to welcome her new baby girl.Today on Becoming Iconic:The importance of legal preparation Proactive business measures and preparednessThe importance of preventing expensive...

In this episode, Jen shares her inspiring origin story as the woman behind the successful brand Becoming Iconic. Listeners will learn about Jen's journey from building a multi-million dollar wellness business to pursuing her life and business coaching passions. Jen details some challenges she faced along the way, including self-doubt, peer criticism, and even physical health issues. However, she persevered through grit and determination, eventually finding success through her programs and her...

In this episode, Jen welcomes social media expert Evita Barwise, also known as Evita Social. She shares her journey of growing multiple Instagram accounts from zero to hundreds of thousands of followers. Listeners learn Evita's tips for refining your niche, conducting market research on viral posts, and creating intentional content through a funnel approach. She also offers advice on increasing story views, navigating trolls online, and trusting the growth process over time. Today on Bec...

In this episode, Jen gets real about the highs and lows of having a husband retire from his full-time job in her entrepreneurial journey. She shares lessons learned the hard way around language, purpose, resentment, and masculine-feminine energy dynamics. Jen's vulnerable transparency and wisdom will empower you whether you're considering this path or have already walked it. Tune in to gain insight into building an extraordinary partnership and lifestyle through entrepreneurship.Today on Beco...

In this episode, Jen had such an inspiring conversation with Allyson Byrd, a mentor, minister, and spiritual coach who helps leaders thrive in their spotlight and activate their full potential. They talk about stepping into your spotlight and sharing your gifts unapologetically. Allyson helps to unpack the thoughts holding us back and shift our mindset to see endless possibilities. Through stories of her own journey, she shows us how to embrace vulnerability and use life's ups and downs as fu...

In this episode, Jen announces her groundbreaking 180 Masterclass. Discover how to redefine fulfillment and success on your terms. Shift your mindset from number goals to enjoying each moment of your journey. Leave with tangible strategies to feel abundant no matter your monthly income. Join Jen to finally feel free to live your best life in business.Today on Becoming Iconic:Challenging the idea that big numbers equal success and fulfillment Jen's achievement of 180 consecutive months wi...

In this episode, Jen and Jessica Klassen discuss the importance of ethics, integrity, and building genuine human connections in business. They explore strategies for positively engaging new clients and followers on social media. Jen also offers insight into consulting services for optimizing organizations. Jessica then emphasizes the team's focus on trust, transparency, and a welcoming culture.Today on Becoming Iconic: Ethics and integrity in business communicationsBuilding trust and tra...

In this episode, Jen welcomes Nicki Chryst, who shares her journey from founding a multi-seven-figure spa to building a personal brand online. Nicki gets real about the grit and determination it takes to succeed in both the brick-and-mortar world and the digital space. From overcoming addiction to learning hard lessons about business and wealth, Nikki proves that experience is the best teacher. Tune in to hear her valuable insights on taking risks, earning your success, and balancing entrepre...

In this episode, Jen lights a fire under entrepreneurs with her high-energy message of accountability and leadership in business. She shares lessons from 18 years as an entrepreneur, emphasizing the need to lean in during downturns and innovate rather than make excuses. Jen launches her new experiential program, Moxie, inspired by the word's powerful meaning, aiming to fill the void with a full-spectrum approach to building an iconic brand. Through Moxie's mastermind retreat, photography, and...

In this episode, Jen welcomes Sophia Panella, who guides listeners through the empowering practice of channeling their superpowers through cycle syncing. She emphasizes the importance of honoring our bodies and wellness as women, particularly by respecting our natural cycles. Sophia shares her personal health and fitness journey, including her decision to quit hormonal birth control, advocating for a deeper understanding of our bodies' needs. Sophia offers valuable insights and practical tips...

In this episode, Jen shares a heartfelt story packed with life lessons about trusting oneself and embracing life's surprises. Listen in as she recounts a particularly hectic week, juggling family illnesses and urgent pet emergencies, which almost prevented her from attending a former client's pivotal book launch. Jen's narrative is not just about overcoming personal challenges but also about the power of showing up—both for others and for oneself. Throughout the episode, she explores themes o...