This week Carahna Magwood and Robyn Kanner, the Deputy Design Director and Senior Creative Advisor behind the Biden for President Campaign, dig into the use of typographic semiotics to mirror strategy, and discus the type system built to highlight Joe Biden's speech pattern like chords of a song. We continue the musical analogies while discussing how their role as an in-house creative team has shifted during the pandemic, and how the message evolves when a campaign grows. Lastly, we talk...

This week, Dana Distortion, Music Photographer for Rolling Stone, Billboard, BrooklynVegan and more, talks about the unwritten contract between artist and photographer, and the difference of capturing the moment with a photo and the scene in video. She breaks down shooting with your right eye while your left eye scouts, and feeling, not anticipating the moment in order to capture what the audience experiences. We discuss how difficult it is to stand out as a music photographer and have it as...

This week Jim Brattin, Content Producer at TBWA\Chiat\Day, explains what the heck a content producer does and the power of being one of the only people to have a constant presence throughout a project from concept and production to post and delivery. We talk about the fine line of bringing a team together while also being the bearer of bad news, and the importance of having a good relationship with the account team. We discuss the best ways to get the most bang for your buck in a budget, and...

This week reality tv editor Greg Whitlow (Ridiculousness, Bridezillas) breaks down not only how to craft a 30 minute story from 100 hours of raw footage, but how to up the emotion of those 30 minutes to an eleven. We dig into what makes an assistant editor stand out and how to avoid the trap of getting good at one genre. He discusses how to break down a show in order to pick up on its tendencies and the amount of of Keeping Up With The Kardasians he watches for research. Lastly we talk about...

This week, Matt Varnish, a Grammy award-winning art director of Varnish Studio Inc, and I discuss how packaging provides the texture of an intangible experience and how having a tangible thing brings the experience to another level. Matt preaches understanding the structure and materials of how a package is made as the only way to drive the possibility of design while I probe him about why your personal style probably doesn’t matter at this level. We dig into letting the appropriateness of...

Michael Powelson is a creative director working at Riggs Partners in Columbia, South Carolina.

Maria Fabrizio is an illustrator, graphic disigner, creator of Wordless News, and mom living in Columbia, South Carolina.

Jacob talks about working in small market, how to grow your social media presence in a meaningful way that actually gets work, the return on investment of daily posting, the value of a post-secondary school network, project vs day rates, the financial mysteries of freelance and taxes, client red flags, and his work-life balance while working from home.

Stephen talks about becoming a member of your creative community, owning your own gear, strategically chosen free work, cutting a reel, starting a new client base, the personal sacrifice of high profile projects, what success is, and allowing yourself time to get there.

David talks about day to day details of working in different offices, strategy in setting your day rate, the hold and challenge system, not getting too comfortable, and the importance of a good kick in the ass.

Melissa, freelance producer and manager of programs at Women in Films in Los Angeles, talks about breaking into the industry, organic and authentic networking, the full-time hustle, why freelancers get paid more, piggy backing projects, how the producer of Tiger King made any money, and the pure joy of a well organized spreadsheet.

Chris talks about freelancing while keeping a day job, online criticism, making work for yourself, the leap from student to professional pricing, a client’s perception of an hourly vs day rate, and the importance of answering emails.

Katie talks about how she started freelancing, building a client base in a new city, finding a mentor, and understanding your professional value.

Forrest talks about how he started freelancing, client red flags, using contracts, and loving every element of the job (or you won't succeed).