Purple Cow: Transform Your Business By Being Remarkable (Seth Godin)
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Description
- Brown cows are boring - succeeding today takes being a purple cow
- Appealing to everyone is a lost cause. Go for a sliver group of “sneezers”
- Playing it safe is risky, very good isn’t good enough
Guests:
Andrew Smith, Founder of ProRustics Home & Furnishings
- ProRustics.com
- Instagram - @ProRustics
Austin Groff, Founder of Dutch Country Hand Rolled Soft Pretzels
- Instagram - @DutchCountrySoftPretzels
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