Nils Plambeck - The upside ambivalence
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Description
Nils Plambeck explains his subject of research. Evaluation of a situation as both positive and negative generates broader organizational involvement in the solution-finding process and more novel and creative solutions. CEO interest in divergent perspectives reduces friction between third parties. Intensenty is crucial. Only strongly positive and negative evaluations increase the likehood of organizational actions - weakly ambivalent evaluations have the opposite effect.
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