Episodes
As more competitors, sources, and key intelligence topics are added, it’s only a matter of time before competitive intelligence processes get jammed. Whether you work for a startup, a scaleup, or a well-established corporation, budgets are limited, team size is limited, time is even more limited. For an intelligence function to deliver maximum results with minimum effort, it has to have processes that are agile.
In this episode of SCIP IntelliCast, we sit down with Fouad Benyoub, Director of...
Published 06/12/22
Leaders need a reputable a source of truth on the external environment. Intelligence can play a key role in serving leaders with these actionable and objective external insights. In this special episode of SCIP IntelliCast, we talk live at IntelliCon with Target’s Robert Bunchek about the lessons he's learned building an intelligence capability that anticipates disruption and informs winning strategies in service of Target leaders. Robert shares:
How intelligence is structured at Target, and...
Published 05/15/22
Many organizations struggle to balance managing the core business with exploring white space opportunities. Consequently, they tend to kill good ideas that don't fit the core, and see their competitive edge slowly decline.
In this episode of SCIP IntelliCast, we talk with Tendayi Viki, award-winning author and corporate innovation expert about:
Innovation tools companies can use to design, test, and iterate white space ideas
Common mistakes that lead to great ideas getting killed too...
Published 04/03/22
Organizations are investing enormous sums on technology and skills to get value from Big Data. However, Big Data alone won’t help strategy development. Like anything, we have to be careful to separate the hype from the reality.
In today’s episode of SCIP IntelliCast, we talk with Mark Chussil about:
Limits of Big Data - The difference between intelligence about competitors vs. intelligence about competingBenefits of Big Data for strategy development - Introducing algorithms and strategy...
Published 03/12/22
Although strategy and competitive intelligence professionals use a variety of strategic frameworks to contextualize market data, in many organizations, internal transactional data is overlooked and underleveraged. In this episode of SCIP IntelliCast, we talk with Randy Brown about:
Overcoming common challenges in growth strategy development - Recommendations on how CI can work across departments to overcome organizational (and skills) barriers around insights, strategy & execution The...
Published 02/14/22
To assess companies' performance and impact in a more holistic way, Environmental, Social, and Governance (ESG) is an increasingly important lens through which to identify material risks and growth opportunities. In this episode of SCIP IntelliCast, we talk to Vanessa Barnett, who leads the global ESG program for FactSet, about:
What ESG is, why it matters, and where it's goingThe types of decisions in strategy and marketing that ESG is already impacting How market & competitive...
Published 01/24/22
In this episode of SCIP IntelliCast, we talk with Rita McGrath, best-selling author, sought-after speaker, and longtime professor at Columbia Business School. Consistently named one of the world’s Top 10 management thinkers, Rita is the author of the best-selling books The End of Competitive Advantage, and Seeing Around Corners: How to Spot Inflection Points in Business Before They Happen. As a consultant to CEOs, her work has had a lasting impact on the strategy and growth programs of...
Published 01/07/22
In this episode of SCIP IntelliCast, we speak with the authors of the new book Gardens of Intelligence – Designing Robust Digital Market & Competitive Intelligence Platforms, Jesper Martell and Gabriel Anderbjörk. While Gardens of Intelligence is a new-to-world approach, it's backed by decades of experience at successful global organizations like Ericsson.
Our conversation with Jesper and Gabriel covers:
How companies can use Gardens of Intelligence to plan investments in people,...
Published 12/07/21
Between the pandemic, social upheaval, and a volatile political climate, the last two years have seen an enormous amount of change, stress, and uncertainty. Organizations that can sense and adapt to change will be rewarded with new types of competitive advantage. But Market & Competitive Intelligence professionals need to embrace new ways of thinking and working to help our organizations navigate through uncertainty.
In this episode of SCIP IntelliCast, we talk with Peter Schwartz,...
Published 11/22/21
In this episode of IntelliCast, we sit down with Matt Devost, CEO & Co-Founder of OODA LLC. Matt is a technologist, entrepreneur, and international security expert specializing in counterterrorism, critical infrastructure protection, intelligence, risk management and cyber-security issues. Matt co-founded the cyber security consultancy FusionX, and was previously President & CEO of the Terrorism Research Center.
Our wide ranging conversation with Matt focuses on the risks that...
Published 10/06/21
Whether it’s a product launch or a brand pivot, you’ll need to be prepared with the data you need to know when to sit back and watch things play out, or reactively respond to ensure that you’re keeping up with the demands of the market. This fireside chat with SCIP's Cam Mackey and NetBase Quid's Harvey Ranola will help you:
Identify themes in your industry narrative and their relevance to competitors in your space to anticipate their movements.Set benchmarks to monitor changes in how you...
Published 09/14/21
With digitalization accelerating in most industries, data volume is exploding and market dynamics are less predictable. The pressure on organizations has never been greater to get the most out of their investments in data.
In this episode of SCIP IntelliCast, we talk with the team from Primer, a firm that's using machine learning and advanced natural language processing to help governments and corporations solve some of their toughest challenges. Our conversation with John Bohannon...
Published 08/09/21
In this episode of IntelliCast, we sit down with Alex Baranpuria, Co-Founder and Chief Growth Officer of Ivy Exec, an elite, private online community of 2.5 million+ global business leaders seeking career advancement support.
With millions of unfilled jobs in the U.S. alone, many strategy & intelligence professionals are thinking seriously about their next professional opportunity. In our conversation with Alex, he shares tips for:
The crucial first step to take before jumping into...
Published 07/12/21
In this episode of IntelliCast, we sit down with Keith Pigues, CEO of Luminas Strategy, and four-time Chief Marketing Officer and growth leader from great organizations such as CEMEX, RR Donnelley, ADP, Honeywell and Ply Gem. Our conversation is all about Value Proposition:
The secret sauce of the Differential Value Proposition (DVP)Identifying market & customer insights & prioritizing where to act Applying the DVP framework to your Competitive Intelligence functionTo connect with...
Published 06/24/21
In our latest episode of IntelliCast, guest host and SCIP Board Member Maureen Nail, Director of Competitive Intelligence at Abbott has a conversation with Pete Grimm, CEO of Cipher Consulting about:
Framing disruption into elements that MI/CI professionals can build an intelligence plan aroundHow to communicate with leadership about disruption Future opportunities for telehealth to disrupt healthcare strategyHow to prepare for disruption, and some tools to help predict it
To learn more...
Published 06/14/21
While many corporate functions, from finance to operations to marketing, have embraced advanced analytics, in many respects the strategy function is lagging. In this episode of IntelliCast, we sit down with McKinsey's Chris Mulligan, co-author of the new article The Strategy-Analytics Revolution to talk about:
Why Big Data is a boon but also a curseThe use case for advanced analytics to reduce bias in strategic decisionsThe relevance of frameworks like 5 Forces & Scenario Planning in...
Published 06/14/21
In the world of digital transformation, slow-moving annual strategic planning processes don’t allow organizations to capitalize on fast-emerging opportunities, or respond to unanticipated risks or competitive threats. In this IntelliCast episode, we speak with former Siemens executive Dr. Helmuth Ludwig (Global CIO, CEO of Siemens Industry & Siemens PLM ) on how organizations can develop and adjust strategy in a digital age through:
Data backed personal experiencesWhole market ecosystem...
Published 05/21/21
In this session, we’ll talk with Lohrasp Seify, Data Science leader for Blackline about his experience bringing the disciple of data-driven decision making to organizations. Lohrasp will share lessons learned: Centrally collecting data from disparate sources (and not having it collect “virtual dust”). Understanding conditions & drivers of events (to determine the likelihood that they’ll happen again) Finding insight and meaning in what happened (hindsight) to determine what may happen...
Published 04/09/21
A conversation with IDEX CEO Andy Silvernail on the role of competitive intelligence in supporting key strategic decisions, how CEO’s needs for decision support are evolving, and what competitive strategy and intelligence pros can do to help our organizations grow.
Published 04/09/21
It’s often said that our own internal colleagues are one of the best sources of information about competitors, customers, suppliers, etc. But between busy schedules, a globally dispersed workforce, and for the last year a largely remote one, getting relevant information from peers can be extremely challenging. In this interview, SCIP Board member Maureen Nail of Pfizer will share her lessons learned building and maintaining an internal intelligence network, balancing the need for “face time”...
Published 04/07/21
While the average corporate C-suite has 24% more women than 5 years ago, significant gender disparities remain in many industries, functions and levels. For example, fewer than 20% of roles in fields like market intelligence, analytics, or data science are currently held by women. Join us as we sit down with Zena Applebaum, Director of Customer Insights & Proposition Strategy at Thomson Reuters for an IntelliCast episode on women in CI.
Published 04/01/21
In this IntelliCast episode, we talk to former Nike strategy & innovation executive Savi Sharma about how Nike's growth strategy has evolved. Savi will share how she witnessed Nike exhibit ambidexterity, balancing incubating new business models with running profitable operations; and seeing business models that started as bolt-ons eventually becoming integrated as key competitive advantages.
Published 03/25/21
Join SCIP and Proactive Worldwide President David Kalinowski for our latest IntelliCast episode. This fast-paced session will feature moderated Q&A on managing the expectations of internal stakeholders during this unprecedented period. Sample questions include: Why should we worry about managing expectations? What's the harm if we don't during the current crisis due to COVID-19 and the economic fallout? What specific expectations should we focus on and what are some practical steps we...
Published 03/15/21
In this IntelliCast episode, we talk with SCIP Board member Jay Nakagawa of Dell about his experience leading a team of nearly 20 Competitive Intelligence professionals. Jay will share lessons learned in transitioning from an individual contributor to a servant leader mindset. He’s also share how he uses one-on-one meetings to keep his team supported, developing and focused. Finally, he’ll give examples of how viewing management as a deliberate discipline has helped him build an engaged,...
Published 02/26/21
Many have said that we're in a new normal, where the existing strategy and intelligence toolkit isn't up to the task. This fast-paced discussion, with Ben Gilad, Helen Rothberg, and Cam Mackey, skips the hype and buzzwords, and provides recommendations for executives looking to not just survive but thrive through uncertainty.
Published 02/15/21