Episodes
As we come up to the end of the year, I thought it would be fun to share my top 5 favorite episodes of SPI TV from 2015. Here's the list below with links for your convenience: #5 - How to Write a Book - The Secret to a Super Fast First Draft (Episode 1): https://www.youtube.com/watch?v=nWoYHAwzcpY #4 - Top 10 Places On Your Website to Include an Opt In Form (Episode 27): https://www.youtube.com/watch?v=AKdARIyozvY #3 - How to Become Futureproof - Opening Keynote NMX '15 (Episode 13):...
Published 12/19/15
This week, I want to say thank you. It's the season for giving thanks, so I'm taking this moment to share my sincere appreciation for this awesome community. Happy Turkey Day to those of you celebrating Thanksgiving, and remember to thank your audience, too!
Published 11/26/15
Welcome back to Affiliate Marketing Month on SPI TV! This week, I'm super-excited to share a step-by-step demo of how I promote new products as an affiliate marketer.   In this screenflow, I'm inviting you to take a look the software I use to manage my affiliate programs, its features, everything I do when I start a new campaign. I'll be using ConvertKit as my example product, an email service provider I've recently fallen in love with.   You can check out ConvertKit for yourself at...
Published 11/20/15
November is Affiliate Marketing Month on SPI TV! In this episode, I'm talking all about finding the perfect product for your affiliate campaign. Choosing the wrong product is the biggest mistake an affiliate marketer can make when they're just getting started. That's why I'm going to share what I've learned about finding the right product, how to sell it, and the resources that will help you along the way. Watch the video to learn more. Also, don’t forget to download my brand new eBook,...
Published 11/14/15
Last week, I wrapped up Email Marketing Month. Not to worry, though—the good stuff isn't over! Now that November is here, I'm kicking off a whole new series: Affiliate Marketing Month. The first thing I want to share is something I call the Soft Pitch Pipeline, a methodology I've created to help affiliate marketers achieve success that benefits them, their products, and their audience. This approach to affiliate marketing will help you "tee up" your product to your audience, so that your...
Published 11/06/15
We've come to our last episode of Email Marketing Month already! To finish off, I'll be talking all about email segmentation. Segmenting your email list is one of the most important things you can do to strengthen your email marketing strategy. To help you figure out how to do this with your own list, I'll be taking you step by step through my email system on ConvertKit to show you what's what. By understanding each audience segment's unique problems, as well as the specific language and...
Published 10/30/15
Have you heard? It's Email Marketing Month here on SPI TV, and this week, I'm covering the top third-party tools that just might change the game for you and your email list. Building your email list is a crucial, ongoing process for your growing business. Back in SPI TV 27, I shared my strategies for building your list via opt-in forms on your website. But an opt-in form isn't the only way to turn visitors into subscribers. You can also enlist the help of a few top-notch tools. The tools...
Published 10/23/15
Email Marketing Month is in full swing here at SmartPassiveIncome.com! Today, I'm giving you a quick demo of a brand new email service provider I've totally fallen in love with: ConvertKit. ConvertKit has so many excellent features. It's beautifully designed, ridiculously easy to use, and makes your analytics simple to understand. It also comes with higher-level features like segmentation and tagging, so it's perfect for users at all levels with all kinds of needs. You've got to see...
Published 10/08/15
October is Email Marketing Month! Today, we're covering the major dos and don'ts. There's a right way and a wrong way to do things. I've been there—and I've learned a lot from my not-so-great decisions. Hopefully, after this episode, you won't have to make the same mistakes when it comes to your own email marketing. I'll be covering all the important stuff, including subject lines, segmentation, calls-to-action, and auto-responders. I'll also delve into reaching out to your audience, asking...
Published 09/29/15
My opening keynote presentation for Podcast Movement 2015. I look forward to seeing you all in Chicago at the next event, which you can learn more about at http://www.podcastmovement.com This brand new talk is titled YOU vs. YOU, which deals with the struggle within ourselves when we try something new. For podcasters especially, this is something we all deal with, but this voice within our head lies in everyone. In this presentation, I incorporate a lot of new experimental stage...
Published 09/27/15
It's Email Marketing Month here at Smart Passive Income! This week, I'm going to show you the top 10 places to insert an opt-in form on your website. It's easy to overlook places where you could be collecting subscribers—believe me, I learned this the hard way. Now, it's my turn to help you guys locate those key spots that will increase your conversions and get more people subscribing to your list. Also, don't forget to download my brand new eBook, Email the Smart Way! It's a FREE playbook of...
Published 09/18/15
Ask by Ryan Levesque is my #1 book recommendation for anyone in business, no matter what stage or what niche you're in: Get Ryan's book for free (plus shipping & handling): http://www.smartpassiveincome.com/ask-book I recently used techniques in this book to conduct an eye-opening survey that I'm now using to guide the direction of my brand, and already I'm seeing a dramatic difference in how my audience responds to what I do.  Ask is now a part of the few books I recommend as...
Published 09/18/15
The Art of Apprenticeship is a lesser known book in the business world that I'd like to bring to light today. http://www.smartpassiveincome.com/art-of-apprenticeship It is authored by my good friend Azul Terronez, who has spent most of his life as an educator and has shared his wisdom on learning here in this book, which is all about how to find an amazing mentor to help kickstart your success. Finding a mentor is one of the smartest and most important actions you can take, and although...
Published 09/11/15
Join my book club where I review new books each month, and give you special deals and promotions when available: http://www.patsbookclub.com This week on SPI TV, we are reviewing The ONE Thing by Gary Kellar and Jay Papasan, one of the most important books I've read over the past year, which is why I read it twice.  This is mandatory reading for anyone trying to achieve anything (so, all of us!), and it gives us the low down on exactly why it's important to focus on one thing at a time,...
Published 09/05/15
On the final day of our trip to Ghana, we visit two schools that are experimenting with an e-Reader program, and the WASH program, which teaches hygiene and healthy hand washing habits. It was amazing to see what Pencils of Promise is doing beyond the schools that were built, and it made me think of what else I could to help besides just raising money for campaigns. Check out what else I have planned, and thank you again for watching SPI TV and coming along with me on this life-changing...
Published 08/28/15
On day 3 in Ghana, we spent most of our day on one site in Adaklu Hli Have. Upon arrival, I saw that nearly 100 people were already working together to continue construction on a brand new school that was being built, and it was time to get our hands a little dirty and pitch in too.  It was amazing to see the entire community - men, women, young and old pitching in to build this school. They make it look easy, but it definitely was not!  Here is more information about why we were in...
Published 08/21/15
This is video 2 in a series of 4 videos documenting my recent field trip to Ghana, Africa. Day #1 from my trip is linked to below: https://www.youtube.com/watch?v=4fNOLKlakj8 Here on Day 2, we visit several schools that were being opened for the first time. Words cannot highlight what it was like, so I'm glad we were able to capture it all on video. Plus, for everyone in the SPI Community, there's an awesome surprise for you at the end :) In December of 2014, I ran a campaign to build...
Published 08/14/15
In December of 2014, I ran a campaign to build a school in Ghana, Africa through the Pencils of Promise organization. This was an idea that was inspired through my conversation with Adam Bruan, the founder of PoP, who I interviewed in Session #106 of the SPI Podcast: http://www.smartpassiveincome.com/session106 Not only did the SPI community come together with a record-breaking number of donors during this campaign, but my family and I agreed to match up to $25,000 to build one additional...
Published 08/07/15
We'll be taking a small break from SPI TV for the summer, but don't worry! Season 2 will come back in August of 2015 and will start with a series of videos captured while in Ghana, Africa during my visit to the schools we built together through Pencils of Promise for my birthday last year. Caleb, my videographer who is accompanying me to Africa, helped me shoot this quick video to finish off an amazing Season 1 of SPI TV, and let you know more about what's coming next. Thanks again for all of...
Published 06/05/15
In this episode of SPI TV, I'm going to show you how to create an awesome slide deck for your next presentation, one that captivates your audience and supports your talk, not bores people to death and puts people to sleep. I've performed dozens of presentations myself, and I take great pride in how I approach my slide deck. I'm always getting complimented on my slides, and I want the same to happen to you. Creating great slides doesn't have to be difficult, and with a few simple rules and...
Published 05/29/15
I snuck into an empty room at New Media Expo to film 33 different public speaking tips to help you stop your audience from falling asleep. I've learned a lot of these tips by reading and watching as much as I could about the skills of public speaking, watching countless hours of TED talks and similar high-quality presentations, and of course, being on stage dozens of times myself. Each time I go onto the stage for a new event, I always try to focus on one new thing that I'm going to practice...
Published 05/22/15
This one has been a long time coming - the presentation I performed at New Media Expo in 2014 about how to turn your Casual Audience into Raving Fans! This was filmed in January 2014. I was originally going to publish this immediately after my presentation was over and I received the final video files, however because it got such a great response, I had to delay it a bit. And yes, for over a year! Here's why... You see, a few other conference directors heard about it and hired me to...
Published 05/15/15
Watch the full film & presentation in Episode 13 of SPI TV! Be sure to subscribe to SPI TV to get new episodes of SPI TV each Friday! On March 24th, 2015, I traveled to Puente Hills Mall in the City of Industry, which is located just south of Los Angeles. On this evening, from 6pm to 3am the next morning, I would be filming a short film that I would use to open my keynote presentation at New Media Expo in Las Vegas, just a few weeks later. It became so much more than I could ever...
Published 05/08/15
"To survive the future, we must go back to what has always worked in the past..." -Pat Flynn It is my absolute pleasure to share the full version of my opening keynote at New Media Expo 2015.  The theme is future proofing your business and brand. What does that mean? It means to be able to survive what's ahead - to absorb the shock of the inevitable stresses that will test all of us from this point forward. Whether you like it or not, the future is coming, and to be able to survive and...
Published 05/01/15
My film crew and I are in preparation mode for a live event here in San Diego, but it worked out because just the other day I conducted a webinar (with Speical Guest Chris Ducker from ChrisDucker.com, who was in my home office with me) about how to form a winning mastermind group, and here is a replay of that live webinar.  There is no traditional SPI TV intro, but this is officially Episode 12 of SPI TV to cap off a month of videos all about masterminds.  This is a re-hash of the...
Published 04/24/15