Episodes
Today's Flash Back Friday comes from Episode 89, originally published in September 2013.
Libby Gill is a former senior executive at media giants Universal, Sony, Turner Broadcasting, and the Dr. Phil Show. She's now the CEO of business coaching and brand strategy firm Libby Gill & Company and author of, “Capture the Mindshare and the Market Share Will Follow: The Art and Science of Building Brands.”
Gill discusses how businesses can create compelling brands based on emotional...
Published 02/15/19
Today's Flash Back Friday comes from Episode 124, originally published in December 2013.
In this episode, Jason talks with Adam Swart about his unique and important business model. Adam's company Crowds on Demand allows anyone to hire real actors to protest and picket your next movement.
Website:
www.CrowdsOnDemand.com
Published 02/12/19
Today's Flash Back Friday comes from Episode 142, originally published in April 2014.
Kate Mosse is an English novelist, non fiction and short story writer and broadcaster. She is best known for her 2005 novel Labyrinth, which has been translated into more than 37 languages.Although best known for her adventure and ghost fiction, inspired by real history, Mosse's first two works were non fiction. Becoming A Mother (now in its seventh edition) was published by Virago in 1993, followed in 1995...
Published 02/08/19
Jason Hartman talks with Jami Stout, founder of the Financial Market Summit, about her history in affiliate marketing and how she's set up her conferences to be massive successes. Jami was hired by Agora to run their affiliate marketing and has some suggestions on what kinds of commissions to give, what prices have worked for her, and optimizing your sponsorships.
Key Takeaways:
[4:50] Some affiliate marketing tricks of the trade for the financial sector
[9:13] Jami's conference is able to...
Published 01/31/19
Today's Flash Back Friday comes from Episode 33, originally published in March 2011.
Join Jason Hartman as he and Don Osborne, President and Founder of INQUARTA, discuss powerful, yet simple internet marketing techniques to boost your small business.
Don shares his expertise on how to get started and what to do next when marketing your business online, as well as how to get the financial results you desire.
Don Osborne founded INQUARTA in 1994 and has counseled over 2,000 applicants to...
Published 01/26/19
Jason Hartman talks with Gregory Galant, founder of Muck Rack and the Shorty Awards, about how to do PR in today's environment. The two discuss the importance of entrepreneurial attitude, the importance of Twitter in dealing with journalists and the importance of being "quotatious".
Key Takeaways:
[1:57] The mindset every entrepreneur needs
[5:07] The basics of PR
[6:47] Journalists LOVE Twitter, so communicate with them through that but don't pitch them through Twitter
[11:37] You need...
Published 01/24/19
Today's Flash Back Friday comes from Episode 70, originally published in August 2012.
We progress through this life often believing that our experiences define who we are and how we respond to situations. We may believe we are essentially good, but have negative and self-defeating beliefs about ourselves that we perceive as truth based on previous experiences. Jason Hartman interviews life coach, Laurie Gerber of Handel Group, about eliminating these falsehoods through personal integrity to...
Published 01/19/19
Today's Flash Back Friday comes from Episode 135, originally published in February 2014.
Rich Zeoli is an author, talk show host, and communications expert. Rich is the author of The Seven Principles of Public Speaking: Proven Methods From a PR Professional, and a weekday host on CBS Radio Talk Radio 1210 WPHT in Philadelphia.
Rich Zeoli has worked with clients ranging from Fortune 100 companies and national television personalities to candidates for national political office and...
Published 01/11/19
Today's Flash Back Friday comes from Episode 214, originally published in September 2015.
Jason Hartman talks with Michael O'Neal, host of the popular podcast "The Solopreneur Hour" and creator of The Solo Lab about how to be a successful entrepreneur.
Key Takeaways:
[4:41] How he developed his business
[8:31] Who you need to know to get what you want
[14:51] What you HAVE to have when you attend a conference
[22:52] How to use the elevator to get over your fear of public...
Published 01/05/19
Today's Flash Back Friday comes from Episode 211, originally published in June 2015.
Steve Siebold is a public speaker and mental toughness coach. Steve is the author of How Rich People Think, a book that compares the thoughts, habits, and philosophies of the middle class and the upper class when it comes to wealth. Steve has spent nearly three decades interviewing millionaires around the world and shares some of his valuable insight to Jason on the show. He also talks on the subject of how...
Published 12/28/18
Jason Hartman talks with Diane DiResta, author of Knockout Presentations: How to Deliver Your Message with Power, Punch & Pizzazz, about the tactics of public speaking. We're all selling something to someone, so it's crucial to understand what you're doing. Jason and Diane look at how you can become more persuasive, how you can focus your speeches, what great speakers have in common, and more.
Key Takeaways:
[1:35] How do speakers get more persuasive?
[2:45] H.I.R.B.E.C.
[7:12] People...
Published 12/28/18
Today's Flash Back Friday comes from Episode 176, originally published in December 2014.
Kurt Mortensen is an expert in persuasion, influence, and negotiation. He has spent at least 15 years studying the art of persuasion and motivational psychology. He is also a best-selling author and has written books such as The Laws of Charisma, Maximum Influence, and Persuasion IQ. He shares some important tips and tricks on the show to help you become a little bit more persuasive in your every day...
Published 12/21/18
Jason Hartman talks with CT, CEO of WizKru, about how to create videos that actually tell a story. The two discuss how to tell a story, what your story needs to have, and some secrets behind visual storytelling. The also examine the traits of viral videos and how you can optimize your chances of creating one.
Key Takeaways:
[1:30] What's the secret behind visual storytelling?
[4:54] How to tell a story and what to put in it
[8:08] Using creative B roll
[9:45] What makes a video go...
Published 12/20/18
Today's Flash Back Friday comes from Episode 69, originally published in August 2012.
As the face of business evolves, more small and medium businesses are outsourcing work to remote employees or independent contractors versus maintaining the brick and mortar offices with onsite employees. The advances in technology have made it possible to find employees and contractors around the world. But what kinds of work should be done remotely, what can be effectively outsourced overseas or should be...
Published 12/14/18
Jason Hartman talks with Nate Woodbury, YouTube producer and founder of Be the Hero Studios, about how to get more views and subscribers on YouTube. Nate explains what you videos should look like, how long they should be, how to research for your videos and pretty much every other question you might have about how to stand out and succeed on YouTube among your competition.
Key Takeaways:
[1:31] The process of "pre-searching"
[5:12] The keyword research process
[8:53] The 4 Month Rule to...
Published 12/13/18
Today's Flash Back Friday comes from Episode 109, originally published in October 2013.
Rick Mulready was in the corporate internet marketing space for 12 years, having worked for the likes of AOL, Yahoo!, Funny Or Die, and Vibrant Media. During this time, he worked with a variety of advertisers from Fortune 500 brands to small businesses, running all different kinds of online ad campaigns.
A couple of years ago Rick realized the potential of social media and how entrepreneurs and small...
Published 12/07/18
Today's Flash Back Friday comes from Episode 130, originally published in December 2013.
Chuck Gallagher is the Chief Operating Officer at American Funeral Financial and Founder and CEO at Ethics Resource Group. He's the author of "SECOND CHANCES: Transforming Adversity into Opportunity."
Chuck is a Prostate Cancer Survivor. He discusses the emotional journey from diagnosis to treatment and what happens after the treatment is over and how the side effects changed his life.
Website:
...
Published 11/30/18
Jason Hartman talks with Steven Blue, author of Metamorphosis, about changing your business in today's economic environment. Steven explains what's happening in the Rust Belt, the impact tariffs are having, and the state of manufacturing in the United States.
Key Takeaways:
[2:06] What's going on in the Rust Belt?
[4:45] Even with even tariffs, the circumstances each country allows their companies to have makes trade unequal
[9:39] The mainstay of the US is still manufacturing, but it's...
Published 11/30/18
Today's Flash Back Friday comes from Episode 84, originally published in August 2013.
Patrick Ambron is Co-founder & CEO of Brand Yourself, which helps shape online profiles for people, companies and brands. Ambron explains how people can brand themselves better online. He believes there is significant room for the online reputation management industry to grow.
Ambron is still in his mid-20's. He explains how he got involved with this business while still in college at Syracuse...
Published 11/23/18
Today's Flash Back Friday comes from Episode 56, originally published in April 2012.
Joining Jason Hartman from Barrington, England, is Dr. Chris Smith, creator of the popular podcast, “The Naked Scientists.” Dr. Smith shares the fascinating tale of how he and his colleagues began their radio show in 2000, which then led to creating one of the world’s first podcasts. They were one of the first podcasts listed on iTunes when it first launched in 2005.
Adding their podcast to iTunes literally...
Published 11/16/18
Today's Flash Back Friday comes from Episode 159, originally published in July 2014.
Scott Petinga is the Founder of Akquracy, which specializes in data driven marketing to better optimize leads and existing contacts. Petinga joins the show to explain how to better segment lists and use marketing correlations to boost revenue.
Petinga discusses why most "marketers" completely miss the mark, so he lists some things that great marketers get that failing ones don't. He also shares modern...
Published 11/09/18
Jason Hartman talks with Ross Baird, President at Village Capital Group and author of The Innovation Blind Spot, about where all the startup money is going these days. Venture capital is flowing to tech and everyone's trying to hit a home run, not a bunch of singles. Ross discusses the danger of our current "winner take all" mentality, some options for what to do with the big companies like Google and Facebook, and why sometimes looking in your back yard for an investment is the way to go.
...
Published 11/07/18
Today's Flash Back Friday comes from Episode 126, originally published in December 2013.
Adam Dince is the Head of Organic Search (SEO) at Deluxe Corp. He joins the show to discuss what small online businesses can offer that big businesses can't and how to better optimize keyword search.
He also explains what teenagers can teach businesses about social media and why young shoppers are flocking to boutiques. Dince thinks Millennials are extremely important demographics for all businesses....
Published 11/02/18
Today's Flash Back Friday comes from Episode 132, originally published in January 2014.
Paul Tobey is a digital marketing, data mining, SEO and social media expert. He's the CEO of Training Business Pros, which coaches executives in public speaking and consultation marketing. He's also a renowned jazz pianist, producer, arranger, composer, and director.
Tobey discusses his key hypnotic marketing concepts that will increase online conversions. He explains how people can leverage the...
Published 10/26/18
Today's Flash Back Friday comes from Episode 133, originally published in February 2014.
Julia Herz is Publisher of CraftBeer.com and the Craft Beer Program Director at the Brewers Association. She joins the show to discuss an array of topics dealing with beer.
The fourth quarter been the biggest annual sales period for the craft beer market over the last five years, largely because of the holidays. Herz explains the correlation.
Herz also discusses some of the best "hometown" beers...
Published 10/19/18