In this episode, Registered Dietitians will learn the importance of social media as a marketing tool and receive 5 actionable strategies to attract clients and build their online presence. Sports Dietitian Reilly Beatty discusses the critical role of social media in building a successful private practice for sports dietitians. Emphasizing the need for authenticity and visibility, Reilly shares actionable strategies for leveraging social media to attract clients and establish a...

In this episode of the Sports Nutrition Business Podcast, you will learn the importance of marketing on social media, the balance between personal and professional accounts, time management, and overcoming hesitations. RBSN Dietitian Jenna Fisher joins to discuss the importance of having a strategy and systems in place to effectively use social media for business growth while maintaining authenticity. Time Stamps 02:54 - The Evolution of Social Media Perspectives 05:47 - Balancing...

In this episode, Reilly chats with Maggie Doherty who shares her journey from a competitive athlete to a successful dietitian and business owner. The owner of Doherty Nutrition and her business coaching program at Maggy the Dietitian, Maggy employs currently over 30 Dietitians in her various private practices. She discusses the challenges of transitioning to private practice, the importance of authenticity in business, and the various roles dietitians play in their...

Reilly and Jenna Fisher discuss the importance of niching down in the field of sports nutrition. Jenna shares her initial struggles with the concept of niching, emphasizing the desire to help as many clients as possible. They explore how narrowing focus can actually lead to a broader client base and easier marketing. Jenna provides insights on overcoming mindset blocks and offers practical tips for dietitians looking to define their niche. The conversation concludes with a discussion...

In this episode of the Sports Nutrition Business podcast, you will learn how to pick your business name that you feel confident in and correctly represents your nutrition business You will learn the importance of choosing a business name that reflects your identity and niche while also being simple and memorable. Reilly shares insights two routes to go in choosing your business name and shares her top 3 tips to picking with name is right for you. Time Stamps 01:53 - The Importance of...

Reilly sits down with Sports Dietitian Christina Chu, to chat about her experience and advice on running a successful private practice. She discusses her Patreon community and how you can create a private practice that works for YOU. Christina emphasizes the importance of not comparing oneself to others in the field and setting realistic expectations. She also highlights the value of treating clients as individuals and creating a personalized experience that brings joy to both you and...

In this episode, Reilly discusses the importance of Instagram for sports dietitians and provides tips on how to optimize the platform for business growth. She emphasizes the value of short-form content, particularly reels and carousels, and highlights the importance of creating shareable content. Reilly shares her own experience of using these strategies to grow her following and offers encouragement to other sports dietitians to utilize social media to grow their private...

Yes, it's only September 2024 but what you are doing NOW will determine your success in January 2025. In this episode, Reilly discusses what Sports RDs should be doing in September 2024 to ensure success in 2025. She emphasizes the importance of planning ahead and following a marketing cycle that aligns with the four quarters of the year. By following this cycle, sports dietitians can attract clients and have a consistent revenue stream. Riley also mentions the Sports Nutrition...

Is your perfectionism preventing you from getting started and putting your business into the world? It might be! In this episode, Reilly interviews Jenna Fisher, a dietitian at RBSN, about her experience of working in private practice for the past year. Jenna discusses the challenges and rewards of being a dietitian, the importance of embracing change, the never-ending nature of private practice, the value of taking messy action, and the need to recognize one's worth. Jenna's insights...

In this episode, Reilly Beatty discusses the biggest mistakes she made when starting her sports nutrition business. One of the key mistakes she made was not understanding the importance of consistency and setting realistic goals. She shares how she initially started her practice as a part-time dietetic intern, grew her practice while working part-time at a university, but then let her business go when she took on a full-time role at UCLA. This lack of consistency and nurturing leads...

Do you find yourself so overwhelmed that it is hard to take the next step in your business? Between marketing, social media, finances, outreach and all of the 1000 other tasks you have to do as a business owner, it is no wonder you feel overwhelmed! Many Sports Dietitians get so overwhelmed in the beginning, not knowing where to start and therefore can't move forward in their business. Today, Reilly will share her 3 top tips to help you avoid overwhelm in the beginning and give you...

It is easy to be overwhelmed, frustrated and confused when starting out your sports nutrition business. If you find yourself wanting to make the jump into private practice but unsure how to get there, this podcast is for you. We created this resource as a way to provide you with a credible tool to help you navigate sports nutrition entrepreneurship confidently. Each episode, Reilly and Jenna will be sharing tangible tips and business advice to help you grow out your practice. Today,...

Welcome to the Sports Nutrition Business Podcast! SNB is the first podcast specializing in business skills specifically for Sports Dietitians or those looking to work in Sports Nutrition. This podcast is hosted by Reilly Beatty MS, RD, CSSD and Jenna Fisher RD. Each episode will be 10-15 minutes long and focus on teaching you skills that you need to build out a successful private practice. Make sure you subscribe and follow along so you never miss one of our bi-weekly episodes!