Get ahead of the curve with these big changes coming for home, garden, and lifestyle brands. Stay tuned to learn how to adapt and thrive in this evolving industry! ***  Grow with Evergreen podcast:  👉 ⁠⁠⁠⁠⁠⁠⁠⁠⁠https://shorturl.at/X1WJ4⁠⁠⁠⁠⁠⁠⁠⁠⁠  T.E.A Talks:  👉 ⁠⁠⁠⁠⁠⁠⁠⁠⁠https://shorturl.at/oxIXm⁠⁠⁠⁠⁠⁠⁠⁠⁠  Evergreen Uncut:  👉 ⁠⁠⁠⁠⁠⁠⁠⁠⁠https://shorturl.at/oxIXm⁠⁠⁠⁠⁠⁠⁠⁠⁠  **  You can discover more about Evergreen here:  ✅ Website:...

If you're using your photographer to create video, stop now! In this video, we'll explain why you should hire a professional videographer for your video needs. ***  Grow with Evergreen podcast:  👉 ⁠⁠⁠⁠⁠⁠⁠⁠⁠https://shorturl.at/X1WJ4⁠⁠⁠⁠⁠⁠⁠⁠⁠  T.E.A Talks:  👉 ⁠⁠⁠⁠⁠⁠⁠⁠⁠https://shorturl.at/oxIXm⁠⁠⁠⁠⁠⁠⁠⁠⁠  Evergreen Uncut:  👉 ⁠⁠⁠⁠⁠⁠⁠⁠⁠https://shorturl.at/oxIXm⁠⁠⁠⁠⁠⁠⁠⁠⁠  **  You can discover more about Evergreen here:  ✅ Website:...

Learn about the important role that paid media plays for home, garden, and lifestyle brands in reaching their target audience and driving traffic and sales. Discover how paid media can help grow your brand and increase your online presence. ***  Grow with Evergreen podcast:  👉 ⁠⁠⁠⁠⁠⁠⁠⁠⁠https://shorturl.at/X1WJ4⁠⁠⁠⁠⁠⁠⁠⁠⁠  T.E.A Talks:  👉 ⁠⁠⁠⁠⁠⁠⁠⁠⁠https://shorturl.at/oxIXm⁠⁠⁠⁠⁠⁠⁠⁠⁠  Evergreen Uncut:  👉 ⁠⁠⁠⁠⁠⁠⁠⁠⁠https://shorturl.at/oxIXm⁠⁠⁠⁠⁠⁠⁠⁠⁠  **  You can discover more...

This is the 🔥ULTIMATE🔥 paid media funnel for your brand! Effective paid media advertising is crucial for driving sales and awareness, but it requires more than just scattering your budget across various platforms. We’ve perfected the “Perfect Paid Media Funnel,” an integrated system designed to maximise reach, relevance, and return on ad spend. Let’s break it down: 🔍 Build on a Solid Search Foundation Our foundation starts with search engine marketing through Google Ads and Microsoft Ads....

Should You Love Or Hate Performance Max? Find out in this video where we break down the pros and cons of Performance Max to help you decide if it's the right choice for your marketing strategy. ***  Grow with Evergreen podcast:  👉 ⁠⁠⁠⁠⁠⁠⁠⁠⁠https://shorturl.at/X1WJ4⁠⁠⁠⁠⁠⁠⁠⁠⁠  T.E.A Talks:  👉 ⁠⁠⁠⁠⁠⁠⁠⁠⁠https://shorturl.at/oxIXm⁠⁠⁠⁠⁠⁠⁠⁠⁠  Evergreen Uncut:  👉 ⁠⁠⁠⁠⁠⁠⁠⁠⁠https://shorturl.at/oxIXm⁠⁠⁠⁠⁠⁠⁠⁠⁠  **  You can discover more about Evergreen here:  ✅ Website:...

Motion graphics can take your brand to the next level! Find out why your brand needs motion graphics in this video. Learn how they can enhance your content and attract more viewers. ***  Grow with Evergreen podcast:  👉 ⁠⁠⁠⁠⁠⁠⁠⁠⁠https://shorturl.at/X1WJ4⁠⁠⁠⁠⁠⁠⁠⁠⁠  T.E.A Talks:  👉 ⁠⁠⁠⁠⁠⁠⁠⁠⁠https://shorturl.at/oxIXm⁠⁠⁠⁠⁠⁠⁠⁠⁠  Evergreen Uncut:  👉 ⁠⁠⁠⁠⁠⁠⁠⁠⁠https://shorturl.at/oxIXm⁠⁠⁠⁠⁠⁠⁠⁠⁠  **  You can discover more about Evergreen here:  ✅ Website:...

Learn how to optimise your Google Ads for summer with our helpful tips! Increase your ROI and reach your target audience effectively during the summer months. ***  Grow with Evergreen podcast:  👉 ⁠⁠⁠⁠⁠⁠⁠⁠⁠https://shorturl.at/X1WJ4⁠⁠⁠⁠⁠⁠⁠⁠⁠  T.E.A Talks:  👉 ⁠⁠⁠⁠⁠⁠⁠⁠⁠https://shorturl.at/oxIXm⁠⁠⁠⁠⁠⁠⁠⁠⁠  Evergreen Uncut:  👉 ⁠⁠⁠⁠⁠⁠⁠⁠⁠https://shorturl.at/oxIXm⁠⁠⁠⁠⁠⁠⁠⁠⁠  **  You can discover more about Evergreen here:  ✅ Website:...

Do you want video for your brand but don't know where to start? 🤔 Thinking about filming on location for your brand? Don't let intimidation hold you back! Here's why on-location video is worth the adventure, and how to make it happen seamlessly: 🌟 Benefits of On-Location Filming: Authenticity: Capture unique, tailored footage that resonates with your audience. Engagement: Add an authentic touch that modern viewers crave. Creativity: Experiment with spontaneous shots and artistic details for...

As marketers, we all know the struggle - you set up a shiny new shopping campaign, hit "enable," and... crickets. With so much riding on these ad formats, simply putting them live isn't gonna cut it. You need to bring that special sauce to stand out in today's ultra-competitive ecommerce landscape. At The Evergreen Agency, we live and breathe this stuff daily for brands across industries. Through years of experience (and some trial-and-error), we've unlocked serious shopping ad growth for...

This is how to become an authority in your space! 🔍 Want to excel online? Position yourself as an authority in your niche. But how do you stand out? 🚀 It's all about differentiation. Most brands simply don't cut it. Why should anyone listen to you? 💡 Don't resort to a "spray and pray" approach. Instead, focus on showcasing your expertise and value. 🔑 The key takeaway? Successful brands, big or small, share common characteristics. Discover what sets them apart! 🤔 Switching gears: The...

Why TikTok Should Be on Your Brand's Radar! 👀 Brand Visibility: TikTok offers unparalleled visibility for brands, with its short-form content format capturing users' attention in mere seconds. ⏱️ Time Retention: The platform's addictive nature keeps users engaged, allowing brands to make a lasting impression in a short amount of time. 🔄 Short-Form Content: TikTok's popularity lies in its short video format, perfect for capturing attention in a world of short attention spans. 💥...

AI is a moron! 😬 This week, get ready for a trio of unconventional perspectives on AI. We're diving deep into the debate: Is AI a help or a hindrance? From discussions on AI's increasingly indistinguishable capabilities to its potential to become a real-life nightmare, expect some fiery opinions and hot takes. 🔥 Join us for this unfiltered T.E.A. Talk, where we'll leave no stone unturned. We've brought along some intriguing examples that might just leave you scratching your head. And if...

In today's episode, Aaron and Kon are diving deep into the technical side of digital marketing – specifically, the often-overlooked treasure trove of metrics and data points beyond the default ones provided by Google Ads. Here's why it's so important: 🔍 Beyond the Basics: By delving into additional metrics, we uncover a wealth of insights that can drive smarter decision-making and optimisation strategies. 💎 Hidden Gems: From advanced performance metrics to competitor analysis tools, the...

The ultimate guide to retargeting is here! Today, we're diving deep into the world of retargeting – a powerful tool in the digital marketer's arsenal. So grab your favourite brew, settle in, and let's explore how retargeting can take your campaigns to the next level. Retargeting, also known as remarketing, is all about reaching out to users who have previously interacted with your brand but haven't yet converted. It's like giving them a gentle nudge to come back and complete their...

Get ready for another thrilling episode of T.E.A Talk, where Aaron sits down with our talented videographer, Darren Martin, to delve into the fascinating world of video marketing. In this episode, we're covering all things video: 👉 Unlocking the Secrets to Maximize ROI on Video Content 👉 Exploring the Best Types of Videos for Brands 👉 Practical Tips for Getting Started with Video Marketing 👉 Unveiling the Power of Video and Its Impact on Brands 👉 Avoiding Common Mistakes in Video...

Do Google Ads Work for Home, Garden, and Lifestyle Brands? In today's episode, we're delving into a burning question: Do Google Ads truly deliver results for home, garden, and lifestyle brands? If you're in this space, you won't want to miss this discussion! Join us as we explore: 🔍 Insights from the Trenches: Drawing from our experience working with top-tier home, garden, and lifestyle brands, we'll share firsthand insights into what's working and what's not in the realm of Google Ads. 📈...

Which is better, Paid Search, or Paid Social? Today, we're diving into a topic that's sure to spark some debate: paid search vs. paid social. It's a big one, folks, and we're ready to tackle it head-on. Now, I know you're all eager to hear our take on this, so let's jump right in. Paid search and paid social each have their strengths and weaknesses, and determining which is better really depends on your specific goals and target audience. Let's break it down. Paid search, typically through...

Ever wondered how your competitors are winning in the digital advertising game? We've got the insider scoop! Join us as we delve into five powerful Google Ads tactics for unprecedented growth. First up, we're dissecting your competitors' ads to uncover their value propositions. It's time to step into the shoes of your rivals and understand why they're winning. But where do you start? Dive into Google's Ads Library and Meta's Ads Transparency Center to peek behind the curtain of your...

Today, we're diving into a topic that's on everyone's minds: the importance of Meta ads for home, garden, and lifestyle brands. And who better to discuss this than us, given our specialization in this sector? Indeed, Meta ads are a hot topic right now, with many brands eager to leverage this platform. But just how crucial are they for brands in our niche? Let's break it down. In a word: Intent. The importance of Meta ads hinges on the intent behind them. For home, garden, and lifestyle...