Episodes
Nathaniel Robinson is Founder & CEO at Trustworthy. Trustworthy is helping families protect and organize their important information. In this episode, we are talking about: - How Nathaniel is building a Consumer SaaS (at $1m+ ARR) - What is a Family Operating System - and many more topics Nathaniel's Linkedin: https://www.linkedin.com/in/natrobinson/ Trustworthy: https://www.trustworthy.com/ Podcast: https://open.spotify.com/show/03CXzsZp7wdqIRVDcqPTFH LinkedIn:...
Published 03/27/24
Tom Kieley is the CEO and Co-Founder of SourceDay. SourceDay keeps production lines going, orders flowing, and operational costs in check. We are talking about: - How he scaled SourceDay to $10M+ ARR, - Syncing Suppliers and Customers, - Dealing with Tough Times as CEO Tom's LinkedIn: https://www.linkedin.com/in/tomkieley/ SourceDay: https://sourceday.com/ Podcast: https://open.spotify.com/show/03CXzsZp7wdqIRVDcqPTFH LinkedIn:...
Published 03/24/24
Laura Erdem is the Sales Manager at Dreamdata. We'll dive into how Dreamdata aligns Marketing and Sales and more: - Are MQLs the right metric for optimizing? - What does a good lead handoff look like? - How important is Speed to Lead? - Should the Sales & Marketing functions be owned by 1 person? Laura's Linkedin: https://www.linkedin.com/in/lerdem/ Dreamdata: https://dreamdata.io/ Podcast: https://open.spotify.com/show/03CXzsZp7wdqIRVDcqPTFH LinkedIn:...
Published 03/21/24
Melissa Kwan is the co-founder and CEO of eWebinar. We are diving into all things bootstrapping, including: - Lessons from Figuring Out Pricing for Your Solution - Her Non-Negotiables for Founding a Business - Lifestyle Businesses vs. VC-funded Businesses - and many more topics. Melissa's Linkedin: https://www.linkedin.com/in/melissakwan/ eWebinar: https://ewebinar.com/ Podcast: https://open.spotify.com/show/03CXzsZp7wdqIRVDcqPTFH LinkedIn:...
Published 03/14/24
Adam Robinson is the Founder/CEO of R!B2B and Retention.com. He is currently crushing LinkedIn. What people don't know: he pays $12,500 per MONTH for a LinkedIn consultant... - he grew from 10 to 70,000+ followers in a matter of weeks - his LinkedIn posts consistently get over 1,000+ likes - ALL while running a $22m+ ARR SaaS company and launching a new B2B product We are divining into: 1. Why he pays $12,500/month for a LinkedIn consultant that *only* helps him with...
Published 03/11/24
Danielle Messler is Nathan Latka's CMO at Founderpath. In this episode, we are diving into: - Why Nathan Latka leverages Founder-Led Marketing - Nathan Latka’s Founder-Led Marketing Secrets - How to Run Engaging Live Events - and many more topics Danielle's Linkedin: https://www.linkedin.com/in/daniellemessler Founderpath: https://founderpath.com/ Podcast: https://open.spotify.com/show/03CXzsZp7wdqIRVDcqPTFH LinkedIn: https://www.linkedin.com/in/finnthormeier/ Website:...
Published 03/09/24
Jeff Whitlock is the CEO of Grain, a conversation Intelligence and AI Sales assistant that automates note-taking, record-keeping, and insight-capture so you can spend your time where it matters most — coaching your team and closing deals. Grain: https://grain.com/ Jeff: https://www.linkedin.com/in/jeff-whitlock/ Podcast: https://open.spotify.com/show/03CXzsZp7wdqIRVDcqPTFH LinkedIn: https://www.linkedin.com/in/finnthormeier/ Website: https://www.project33.io/ #linkedin...
Published 03/07/24
Greg Head is an Advisor to 40 practical SaaS founders who are building valuable software companies without big funding and the host of the Practical Founders Podcast. We talk about: - Patterns he sees between the 40 practical SaaS founders he's advising - How today's practical founders compete with the millions of funding of their VC-funded peers - The most efficient ways for companies to go to market in 2024 - How to run your SaaS startup capital efficiently - When does VC...
Published 03/01/24
Cobi Blumenfeld-Gantz is the CEO and Co-founder at Chapter, a technology-driven Medicare advisor improving how seniors choose their health coverage. How do you reduce the time spent on founder-led sales? This is one of many topics I covered in my conversation with Cobi Blumenfeld Gantz. In this episode, we are talking about: - Why the Founder Should Drive Your Marketing - How to Reduce the Time Spent on Founder-Led Sales - The Big Problem in the Medicare Industry - How 90% of...
Published 02/27/24
Mike is a veteran of the Enterprise SaaS world: - entered the software business in 1990 - was part of the internet boom as CMO of Versata, taking it public in 2000 - ran Wakesoft, Clarus Systems, and Instill Corporation as CEO - "semi-retired" to join the boards of various software companies - currently serving as President for LiftLab I will dive into how Enterprise SaaS marketing has evolved, what it takes to win in today's world, how companies need to rethink their go-to-market,...
Published 02/23/24
How to Build a B2B SaaS in the Healthcare Space Steven's Linkedin: https://www.linkedin.com/in/steven-charlap-md-mba-8911906/ SOAP Health: https://soap.health/ Website: https://www.project33.io/ Podcast: https://open.spotify.com/show/03CXzsZp7wdqIRVDcqPTFH?si=439e607dc707473a LinkedIn (Finn): https://www.linkedin.com/in/finnthormeier/ LinkedIn (Jay): https://www.linkedin.com/in/jay-flores/ LinkedIn (Tobi): https://www.linkedin.com/in/tobias-moelenkamp/ #linkedinads #linkedinagency...
Published 02/19/24
I chatted with Chris Walker about Founder-Led Marketing and how to run a successful CEO thought leadership program on LinkedIn in 2024. In this episode we will cover: How Content Consumption Has Changed Outbound Sdr vs Thought Leadership Program How to Start Testing Founder-Led Marketing Founder-Led Marketing as a Category How to Start Driving Business Outcomes Through LinkedIn CEOs Crushing LinkedIn and many more topics Chris Walker: LinkedIn:...
Published 02/06/24
Warmly, went from 0 to 100+ paying customers in 2023. More importantly, Maximus Greenwald (founder & CEO) went from founder-led sales to a repeatable sales process. Here's how he built a repeatable sales motion this year (taken from Max's post, linked below): Q1: Founder Led Sales - Customers: 0-10- GTM Strategy: Design partners & founder friends - Key experiment: messaging Q2: Sales Leader Led, Founder Involved - Customers: 10-30- GTM Strategy: Founder friends & startups,...
Published 01/15/24
Peter Caputa must be one of the most active software CEOs on Linkedin - and it's not for nothing. After being VP of Sales at Hubspot, Peter joined Databox ($8M ARR b2b SaaS) in 2017 as CEO. And they are growing fast. Peter Caputa: https://www.linkedin.com/in/pc4media/ Website: https://www.project33.io/ Podcast: https://open.spotify.com/show/03CXzsZp7wdqIRVDcqPTFH?si=439e607dc707473a LinkedIn (Finn): https://www.linkedin.com/in/finnthormeier/ LinkedIn (Jay):...
Published 01/12/24
Kevin Bobowski: https://www.linkedin.com/in/kevin-bobowski/ Website: https://www.project33.io/ Podcast: https://open.spotify.com/show/03CXzsZp7wdqIRVDcqPTFH?si=439e607dc707473a LinkedIn (Finn): https://www.linkedin.com/in/finnthormeier/ LinkedIn (Jay): https://www.linkedin.com/in/jay-flores/ LinkedIn (Tobi): https://www.linkedin.com/in/tobias-moelenkamp/ #linkedinads #linkedinagency #linkedinadsagency #linkedinfounderbranding #saasmarketing #b2bmarketing #b2bcontent #demandgeneration...
Published 01/12/24
Website: https://www.project33.io/ LinkedIn (Finn): https://www.linkedin.com/in/finnthormeier/ LinkedIn (Jay): https://www.linkedin.com/in/jay-flores/ LinkedIn (Tobi): https://www.linkedin.com/in/tobias-moelenkamp/ #linkedinads #linkedinagency #linkedinadsagency #linkedinfounderbranding #saasmarketing #b2bmarketing #b2bcontent #demandgeneration #awareness #content #linkedin #b2b #revenue #contentmarketing #contentcreation #performancemarketing #videomarketing #inboundmarketing...
Published 01/08/24
Behrad LinkedIn: https://www.linkedin.com/in/behradmirafshar/ Behard Podcast: https://open.spotify.com/show/5GRT4OVeflkw4EkMG5rxja Website: https://www.project33.io/ Podcast: https://open.spotify.com/show/03CXzsZp7wdqIRVDcqPTFH?si=439e607dc707473a LinkedIn (Finn): https://www.linkedin.com/in/finnthormeier/ LinkedIn (Jay): https://www.linkedin.com/in/jay-flores/ LinkedIn (Tobi): https://www.linkedin.com/in/tobias-moelenkamp/ #linkedinads #linkedinagency #linkedinadsagency...
Published 12/25/23
Patrick: https://www.linkedin.com/in/patrick-tr%C3%BCmpi/?originalSubdomain=ch Unique: https://www.unique.ch/homepage Website: https://www.project33.io/ Podcast: https://open.spotify.com/show/03CXzsZp7wdqIRVDcqPTFH?si=439e607dc707473a LinkedIn (Finn): https://www.linkedin.com/in/finnthormeier/ LinkedIn (Jay): https://www.linkedin.com/in/jay-flores/ LinkedIn (Tobi): https://www.linkedin.com/in/tobias-moelenkamp/ #linkedinads #linkedinagency #linkedinadsagency #linkedinfounderbranding...
Published 12/18/23
Kevin Indig: https://www.linkedin.com/in/kevinindig/ Website: https://www.project33.io/ Podcast: https://open.spotify.com/show/03CXzsZp7wdqIRVDcqPTFH?si=439e607dc707473a LinkedIn (Finn): https://www.linkedin.com/in/finnthormeier/ LinkedIn (Jay): https://www.linkedin.com/in/jay-flores/ LinkedIn (Tobi): https://www.linkedin.com/in/tobias-moelenkamp/ #linkedinads #linkedinagency #linkedinadsagency #linkedinfounderbranding #saasmarketing #b2bmarketing #b2bcontent #demandgeneration #awareness...
Published 12/11/23
Gong Website: https://www.gong.io/ Gong LinkedIn: https://www.linkedin.com/company/gong-io/ Udi LinkedIn: https://www.linkedin.com/in/udiledergor/ Website: https://www.project33.io/ Podcast: https://open.spotify.com/show/03CXzsZp7wdqIRVDcqPTFH?si=439e607dc707473a LinkedIn (Finn): https://www.linkedin.com/in/finnthormeier/ LinkedIn (Jay): https://www.linkedin.com/in/jay-flores/ LinkedIn (Tobi): https://www.linkedin.com/in/tobias-moelenkamp/ #linkedinads #linkedinagency #linkedinadsagency...
Published 12/05/23
Website: https://www.project33.io/ Podcast: https://open.spotify.com/show/03CXzsZp7wdqIRVDcqPTFH?si=439e607dc707473a LinkedIn (Finn): https://www.linkedin.com/in/finnthormeier/ LinkedIn (Jay): https://www.linkedin.com/in/jay-flores/ LinkedIn (Tobi): https://www.linkedin.com/in/tobias-moelenkamp/ #linkedinads #linkedinagency #linkedinadsagency #linkedinfounderbranding #saasmarketing #b2bmarketing #b2bcontent #demandgeneration #awareness #content #linkedin #b2b #revenue #contentmarketing...
Published 11/27/23
Justin Rowe: LinkedIn: https://www.linkedin.com/in/justin-rowe-4043339b/ YouTube: https://www.youtube.com/channel/UCATGD6P27kWXDVuaAZeZBuQ Website: https://www.project33.io/ Podcast: https://open.spotify.com/show/03CXzsZp7wdqIRVDcqPTFH?si=439e607dc707473a LinkedIn (Finn): https://www.linkedin.com/in/finnthormeier/ LinkedIn (Jay): https://www.linkedin.com/in/jay-flores/ LinkedIn (Tobi): https://www.linkedin.com/in/tobias-moelenkamp/ #linkedinads #linkedinagency #linkedinadsagency...
Published 11/23/23
Jason Fried, Co-founder & CEO of 37signals (makers of Basecamp & HEY). - VC vs bootstrapping- Launching ONCE - is the SaaS model dying?- The texture of a good idea- Jason's writing process- How to build & scale profitable software companies (on your own terms)- Can you build a big company/have a big impact on a 40h work week? Website: https://www.project33.io/ Podcast: https://open.spotify.com/show/03CXzsZp7wdqIRVDcqPTFH?si=439e607dc707473a LinkedIn (Finn):...
Published 11/16/23
Peter Caputa must be one of the most active software CEOs on Linkedin - and it's not for nothing. After being VP of Sales at Hubspot, Peter joined Databox ($8M ARR b2b SaaS) in 2017 as CEO. And they are growing fast. So I'm super excited that in this week's Founder-Led Marketing Episode, we'll dive into how Databox is leveraging Co-Marketing and Peter's Linkedin to generate 6,000 signups every month for their free product. Peter Caputa: https://www.linkedin.com/in/pc4media/ Website:...
Published 10/23/23
We repurpose our Linkedin posts in 9 other channels: - Youtube (regular + Shorts) - Website for SEO - An email newsletter - Podcast on Spotify & Apple - Linkedin Ads - Meta/Facebook Ads - Instagram - TikTok Why? To give them longevity and increase conversions across platforms. So I will break down our exact 9-step repurposing framework. Website: https://www.project33.io/ Podcast: https://open.spotify.com/show/03CXzsZp7wdqIRVDcqPTFH?si=439e607dc707473a LinkedIn (Finn):...
Published 10/17/23