Open for Business 5: From Family Tradition to E-commerce Success: Fos Lighting Story
In this episode, we hear from Kunal Rohatgi, the Founder of Fos Lighting, about the journey of his third-generation family-run business. Launched in 2010, Fos Lighting designs manufactures and supplies decorative lighting using locally sourced raw materials and a team of artisans from all over India. They were one of the early adopters of online marketplaces and it paid off - today, despite having three offline stores in Delhi NCR, their online sales surpass offline sales. Tune in to learn how Fos Lighting managed to successfully blend family tradition with e-commerce innovation and how it helps them to scale and operate their business.
About Open For Business Series:
In this five-part series, I bring you stories of some of the homegrown small and medium businesses. These stories are representative of the countless SMBs in the country that plays a key role in the overall economic growth of India. By celebrating these businesses, I hope to inspire you to start and scale your business.
In each episode, you’ll hear the stories of building businesses, strategies, and innovations that are helping these brands to grow their revenue and impact the lives of people associated with them.
You can watch this interview on YouTube- https://youtu.be/zV3bMOJQnKE
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You can watch this interview on YouTube.
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