"Sell, don't serve": not just a slogan.
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“There's a lot to like about Liston's approach. It's directed specifically for consultants, which is a nice variation on the sales advice that is often directed at managers of sales teams. There are some tough challenges when you're selling consulting work, more than when you're selling "a thing" or selling time.
He's also got a disarmingly frank and natural way of presenting topics around building a business.
I'm struck by Liston's personalised approach to serving. It's not just a slogan.”Read full review »
Anthony English Business Coach via Apple Podcasts ·
Australia ·
07/07/18
More reviews of Modern Sales
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“I’m just getting started in the consulting arena and am not looking for another “closing the sale” podcast, and Liston’s podcast is excellent. This is great for those just starting out or experienced consultants. I appreciate his true passion of helping clients, not just maximizing sales and...”Read full review »
Dsquaz via Apple Podcasts ·
United States of America ·
07/29/18
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“Whether he’s reminding me of the basics (that I had forgotten about) or challenging my thinking with some up-to-date research, Liston brings the goods to make me better at winning new business.
Highly recommended.”
BigShoulders66 via Apple Podcasts ·
United States of America ·
08/26/20
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