Episodes
Destaney sits down with Dustin Wassner to talk about his Amazon Hackathon win, keeping ad strategies simple, and how AMS and AMC are making life easier for ad managers.
Published 10/31/24
In this episode, Justin joins Austin and Dustin about how AMC helps advertisers go beyond just focusing on ROAS, using smarter insights to build better strategies with PPC, DSP, and custom audiences.
Published 10/24/24
Jay Richman from Amazon joins Destaney to talk about how their new AI tools are making it easier than ever for brands of any size to create ads across platforms, with fun insights about interactive audio ads, creative tweaks, and a whole lot of pumpkins.
Published 10/23/24
Darren Silverman from Petmate joins Destaney for a great chat about his e-commerce journey, and it’s full of unexpected moments.
Published 10/11/24
Justin Nuckols and Nick Amos break down key strategies for Q4 success, from optimizing ad spend to avoiding costly mistakes, helping brands finish the year strong.
Published 09/26/24
In this episode, Justin Nuckols and Gabriel Cáceros share actionable strategies for leveraging Walmart Connect's ad platform to help boost visibility, optimize placements, and increase sales.
Published 09/19/24
In this episode, we uncover how Premier Nutrition skyrocketed their Prime Day success using a full-funnel strategy, external traffic, and key Amazon optimizations to rank among the top 5 best-selling products.
Published 09/06/24
Discover Julian Finn's top tips for growing on Amazon with data-driven strategies and insights on navigating the future of e-commerce.
Published 08/22/24
This episode from our Amazon DSP Series dives into understanding and optimizing key performance indicators (KPI's) for effective Amazon DSP advertising.
Published 08/08/24
Discover how targeted reach and personalized strategies can build strong connections with your audience in this insightful episode with Vanessa McFill from Garden of Life and Nestlé.
Published 07/23/24
In this episode, we uncover the power of video advertising on Amazon. Rob dives into the evolution of video ads, the significance of customizing content for specific placements, and tips for maximizing video performance, and more.
Published 07/11/24
Discover why Cannes Lions is the must-attend event for top advertising minds, live from the House of Amazon!
Published 06/28/24
In this episode, we dive into e.l.f. Beauty’s innovative marketing strategies, from Super Bowl campaigns to AI-driven personalization, with insights from Ekta Chopra and Amazon’s Jeff Cohen.
Published 06/20/24
In this episode of our Amazon DSP Series, we talk all about creatives and messaging within Amazon's Demand Side Platform (DSP).
Published 06/06/24
In this episode of our Amazon DSP Series, we talk all about DSP custom audiences, granular targeting, the ability to measure campaign impact—bringing coherence to your full funnel strategy.
Published 05/22/24
With nearly two decades of experience, Gurmeet shares his unique insights from transitioning from a technical back-end focus to a holistic front-end e-commerce strategy.
Published 05/14/24
Are you preparing for Amazon Prime Day as a seller? Dive into this episode with co-host Destaney Wishon and Adam Vanbaale, where we're tackling all your Prime Day issues and questions.
Published 05/07/24
Exploring how Amazon's Demand Side Platform (DSP) leverages first-party data to go beyond traditional PPC advertising, enhancing brand visibility through strategic targeting, custom audience building, and integrated advertising strategies.
Published 05/02/24
In this podcast episode, Alex Amos and Bobby Rieger share practical tips and real stories about growing e-commerce brands and the roles marketing and teamwork play in their success.
Published 04/18/24
Launching an exclusive Amazon DSP series, we delve into its precise targeting capabilities with Adam Mellott from BTR Media, highlighting how small adjustments can dramatically reduce wasted spend for brands, starting with a nostalgic look back at one of our first episodes.
Published 04/11/24
This last episode of the AI series provides a comprehensive look at practical AI tools and strategies for enhancing marketing efficiency across your whole team.
Published 04/11/24
In this episode the focus shifts to practical insights from utilizing AI in marketing, as demonstrated through an AI hackathon experience at the Prosper conference. This episode emphasizes the blend of AI's efficiency and the indispensable human element in marketing, offering guidance for professionals eager to explore AI's potential.
Published 04/08/24
In this episode we talk about approaches to the integration of AI into professional practice through the lens of our most recent experience: competing in an the Ultimate AI hackathon at the annual Prosper conference.
Published 04/04/24
This episode really shines a light on how important it is for brands to rank well on Amazon. Emery Robbins and Destaney Wishon share their deep know-how and stories, to include a real case study from one of our clients.
Published 03/29/24