In this episode, I breakdown how to know who to hire first or next in your business. We chat about the importance of clarity and identifying key tasks to outsource. I also share questions to ask yourself about tasks, such as whether they are CEO tasks or if they directly move the needle forward in your business. Plus, I break down the 6 most common hires and their differences, like a virtual assistant vs online business manager, social media manager vs content assistant, and client success...

In this episode, I chat with my friend Felly Day, the owner of a content repurposing agency, and she shares insights on content repurposing and building a repurposing strategy. She emphasizes the importance of transforming content and avoiding copy-pasting. Felly also discusses the shift in content creation over the years and the need for intentionality in content strategy. She provides tips on repurposing content and shares the benefits of having a content hub. We also chat about overcoming...

In this episode, I discuss my client's surprise $128,000 month and the behind-the-scenes factors that contributed to this success. The client had a team and processes in place, allowing her to focus on high-level tasks. I dive into the importance of setting up passive funnels and aligning them with the customer journey to support audience growth. A light launch strategy, focused on emails and YouTube, was implemented with careful planning. The key takeaway is the significance of consistency...

In this episode, Sophie Griffiths, a marketing strategist and Facebook ads expert, shares her approach to using Facebook ads for growing entrepreneurs. She emphasizes the importance of building a warm audience and creating a sustainable and consistent marketing strategy.  Sophie highlights the common mistakes people make with Facebook ads and offers tips for targeting the right audience and crafting effective messaging. She also discusses the benefits of using Facebook ads for businesses...

In this episode, I discuss how to start batching content like a pro by creating a content system in five easy steps. I share the importance of having a clear process and strategy, setting up a calendar, having regular brainstorming sessions, batching content tasks, and scheduling content in advance. I also chat about the mindset challenges of last-minute content creation and the belief that no one can create your content better than you.TakeawaysDefine your content creation process and get cl...

Join Rebecca Hayden, a mindset coach and business mentor, and me as we discuss the power of subconscious reprogramming and its impact on business success. Rebecca explains how the subconscious holds onto beliefs and stories that shape our behavior and how subconscious reprogramming can help overcome blocks. She also shares how balanced launching one of her programs while casually on vacation (and getting engaged!) in New York City. We chat about the importance of strategic planning ...

In this episode, I discuss the importance of having systems in place before hiring help in your business. I emphasize the need for clarity and organization in order to communicate expectations to your team effectively. I share personal experiences and provide steps to prepare your business for hiring, including clarifying what you're hiring for, creating a central hub for your business, and developing systems and standard operating procedures (SOPs). I also highlight the importance of cr...

In this episode, I interview Alex Porterfield, an experienced online business manager (OBM), about pivoting and booking out services as an OBM for Influencers and Creatives. We discuss the online business manager world, working with influencers, tasks as a virtual assistant, transitioning from corporate to OBM, finding clients, building relationships and networking, and starting over to be successful. In this conversation, we share our journeys becoming OBMs, the role of an Online Busine...

Are you ready to triple your 1:1 offer capacity? In this podcast episode, I reveal a powerful four-step strategy that has helped many of my clients break free from their income plateau and scale their businesses.You'll hear about a client who was already making about $20K but felt stuck due to time-consuming administrative tasks. I'll share how we transformed their business by implementing my four-step process that you too can use. We'll delve into how to streamline your offer for maximum eff...

Welcome back to the Beyond the Systems podcast! In this episode, I dive deep into the world of business systems, why they are the lifeblood of your business, and how they touch every facet of your operations.When it comes to operations, I know the word "systems" can be confusing, so I'll break down what exactly a business system is (I promise it's less overwhelming than you think). I'll tell you more about how systems revolutionized not only my own but also my clients' businesses, and I'll sh...

Welcome to the very first episode of Beyond the Systems podcast! I'm your host, Sam Whisnant, and I couldn't be more excited to finally bring this podcast to life! In this podcast episode, I share my personal journey from a novice in online business to becoming a systems strategist.You'll hear about how I navigated through various roles, learned from scratch, and built a successful business amidst the chaos of a global pandemic and moving abroad. I also reveal how I transitioned from being an...

Are you a client-facing entrepreneur who feels overwhelmed by the “business” part of your online business? Dreaming of a business that not only thrives but runs efficiently without you being at the helm 24/7?If you’re ready to clean up the chaos in the backend of your business and build a foundation that lets you thrive as you grow, then you’re in the right place!Your host, Sam Whisnant, is on a mission to help client-facing business owners, like YOU, in building scalable systems so tha...