In this episode, I discuss the five mistakes people make when creating and launching memberships from a systems perspective. I also share my thoughts and experiences working with clients who have launched memberships, highlighting the behind-the-scenes aspects and profitability of memberships. Takeaways Don't believe that a membership will be a magic fix for your monthly recurring revenue. It takes time and effort to build and grow a successful membership.Have a clear transformation or...

In this episode, I chat with Rosemarie, a podcast coach and launch strategist, about leveraging podcasts to grow a business and attract dream clients. Rosemarie shares her journey into the online space and how she transitioned from being a virtual assistant to specializing in podcast launches.  We discuss the benefits of podcasting, including simplifying marketing and content creation, and the power of podcasts in building personal connections with potential clients. Rosemarie emphasizes the...

In this episode, I share the signs that indicate your systems or lack of systems are holding you back. We chat through signs like you can't complete projects, you are avoiding your hot leads, you've tried to hire help and regretted it, you have no idea how long your clients have left in their container, and finally, you are losing passion and forgetting why you started your business. I share my tips for overcoming these hurdles and how you can start to clean up the chaos in your...

In this episode, I chat with Kelsey Knutson, a business coach and former hair salon owner. Kelsey shares her journey from owning a hair salon to building an online business. She emphasizes the importance of radical honesty and clear decision-making in business.  Kelsey also discusses the common mistakes made by six-figure-plus businesses and the distinction between working in your business and working on your business. Kelsey shares insights on managing multiple podcasts and business...

In this episode, I share how a team is a reflection of the CEO and we explore three key areas: energy and vibe, consistency and follow-through, and respect. I emphasize the importance of self-reflection and taking responsibility as a leader. I also discuss the need for clear communication, setting boundaries, and being transparent with the team. The episode concludes with the reminder that the CEO's energy and leadership set the tone for the team culture.TakeawaysYour team is a reflection of ...

In this episode, I chat with Simi Awokoya, a personal brand coach for women in corporate and entrepreneurship, about using LinkedIn to attract income-generating opportunities. Simi shares her journey of using LinkedIn to grow her coaching business and attract clients and other opportunities like speaking engagements and brand collaborations. She emphasizes the importance of optimizing your LinkedIn profile as a sales page and leveraging features like the headline, featured section, about...

In this episode, I discuss the importance of consistency in business and provide steps to improve consistency. I also discuss the need for systems and structure to maintain consistency, especially as a business owner wearing multiple hats. The three-step process for creating consistency includes clarity, structure, and systems. I recommend starting with clarity by defining what consistency looks like for the business and setting goals. Then, create a structure and map out processes to en...

In this episode, I chat with Jackie Simick, a business mentor and EFT tapping practitioner. Jackie shares her journey from the corporate world to her current business, which combines private equity business acumen with subconscious mindset tools. She explains how EFT tapping works and the importance of healing and facing negative emotions. Jackie also discusses attachment styles in relation to business and provides tips for anxious and avoidant attachment styles. Finally, she shares her syste...

In this episode, I walk through two examples of real systems audits that I have done. The first example is an executive coach who needs help with client onboarding systems and sales. The second example is a fitness coach who needs assistance with content creation and inbound leads. I share recommendations for each business, including setting up project management tools, outsourcing tasks, and mapping out client experiences. I also suggest creating urgency in evergreen programs by offering mon...

In this episode, I chat with Alex Davis, a certified public accountant and financial planner, about money blocks and their impact on business growth. We discuss the importance of money and systems in business, the challenges faced by single parents in entrepreneurship, and the influence of money blocks on decision-making. Alex shares tips for overcoming money blocks, including self-reflection and tracking financial data. We also emphasize the need for support in financial management and under...

In this episode, I share four questions that should be asked before making a big investment. The questions are based on my own experience investing in coaches and programs and the observations of my clients. The first question is whether to hire a coach or a service provider. The second question focuses on clarifying what you want to achieve and taking responsibility for the results. The third question explores whether you are ready to step out of your comfort zone. The fourth question...

In this episode of Beyond the Systems, I interview Sam Chlebowski, the co-founder of Motion.io, about his journey as a tech founder and scaling his previous employer, Brighter Vision, from 250 to 5,000 customers and eventual acquisition and then pivoting into co-founding a Client Portal tool, Motion.io, with two friends.  We chat about the importance of taking small steps and being intentional in the early stages of building a business. He also discusses the challenges and wins he has faced...

In this episode, I breakdown how to know who to hire first or next in your business. We chat about the importance of clarity and identifying key tasks to outsource. I also share questions to ask yourself about tasks, such as whether they are CEO tasks or if they directly move the needle forward in your business. Plus, I break down the 6 most common hires and their differences, like a virtual assistant vs online business manager, social media manager vs content assistant, and client success...

In this episode, I chat with my friend Felly Day, the owner of a content repurposing agency, and she shares insights on content repurposing and building a repurposing strategy. She emphasizes the importance of transforming content and avoiding copy-pasting. Felly also discusses the shift in content creation over the years and the need for intentionality in content strategy. She provides tips on repurposing content and shares the benefits of having a content hub. We also chat about overcoming...

In this episode, I discuss my client's surprise $128,000 month and the behind-the-scenes factors that contributed to this success. The client had a team and processes in place, allowing her to focus on high-level tasks. I dive into the importance of setting up passive funnels and aligning them with the customer journey to support audience growth. A light launch strategy, focused on emails and YouTube, was implemented with careful planning. The key takeaway is the significance of consistency...

In this episode, Sophie Griffiths, a marketing strategist and Facebook ads expert, shares her approach to using Facebook ads for growing entrepreneurs. She emphasizes the importance of building a warm audience and creating a sustainable and consistent marketing strategy.  Sophie highlights the common mistakes people make with Facebook ads and offers tips for targeting the right audience and crafting effective messaging. She also discusses the benefits of using Facebook ads for businesses...

In this episode, I discuss how to start batching content like a pro by creating a content system in five easy steps. I share the importance of having a clear process and strategy, setting up a calendar, having regular brainstorming sessions, batching content tasks, and scheduling content in advance. I also chat about the mindset challenges of last-minute content creation and the belief that no one can create your content better than you.TakeawaysDefine your content creation process and get cl...

Join Rebecca Hayden, a mindset coach and business mentor, and me as we discuss the power of subconscious reprogramming and its impact on business success. Rebecca explains how the subconscious holds onto beliefs and stories that shape our behavior and how subconscious reprogramming can help overcome blocks. She also shares how balanced launching one of her programs while casually on vacation (and getting engaged!) in New York City. We chat about the importance of strategic planning ...

In this episode, I discuss the importance of having systems in place before hiring help in your business. I emphasize the need for clarity and organization in order to communicate expectations to your team effectively. I share personal experiences and provide steps to prepare your business for hiring, including clarifying what you're hiring for, creating a central hub for your business, and developing systems and standard operating procedures (SOPs). I also highlight the importance of cr...

In this episode, I interview Alex Porterfield, an experienced online business manager (OBM), about pivoting and booking out services as an OBM for Influencers and Creatives. We discuss the online business manager world, working with influencers, tasks as a virtual assistant, transitioning from corporate to OBM, finding clients, building relationships and networking, and starting over to be successful. In this conversation, we share our journeys becoming OBMs, the role of an Online Busine...

Are you ready to triple your 1:1 offer capacity? In this podcast episode, I reveal a powerful four-step strategy that has helped many of my clients break free from their income plateau and scale their businesses.You'll hear about a client who was already making about $20K but felt stuck due to time-consuming administrative tasks. I'll share how we transformed their business by implementing my four-step process that you too can use. We'll delve into how to streamline your offer for maximum eff...

Welcome back to the Beyond the Systems podcast! In this episode, I dive deep into the world of business systems, why they are the lifeblood of your business, and how they touch every facet of your operations.When it comes to operations, I know the word "systems" can be confusing, so I'll break down what exactly a business system is (I promise it's less overwhelming than you think). I'll tell you more about how systems revolutionized not only my own but also my clients' businesses, and I'll sh...

Welcome to the very first episode of Beyond the Systems podcast! I'm your host, Sam Whisnant, and I couldn't be more excited to finally bring this podcast to life! In this podcast episode, I share my personal journey from a novice in online business to becoming a systems strategist.You'll hear about how I navigated through various roles, learned from scratch, and built a successful business amidst the chaos of a global pandemic and moving abroad. I also reveal how I transitioned from being an...

Are you a client-facing entrepreneur who feels overwhelmed by the “business” part of your online business? Dreaming of a business that not only thrives but runs efficiently without you being at the helm 24/7?If you’re ready to clean up the chaos in the backend of your business and build a foundation that lets you thrive as you grow, then you’re in the right place!Your host, Sam Whisnant, is on a mission to help client-facing business owners, like YOU, in building scalable systems so tha...