Episodes
In this episode, I share my four-step system for managing a podcast in about one hour per week or less than five hours a month. I emphasize the importance of having a clear process and outline the steps involved in creating a podcast system, creating a podcast home, using automations and tools, and outsourcing tasks. By implementing these strategies, I’ve made podcasting easy and consistent, spending less time and energy on it. Takeaways Creating a clear process and system for podcasting can...
Published 09/17/24
In this episode, Izzy Stevens shares her journey from being an actress to becoming a business coach, emphasizing the importance of mindset, authenticity, and community in business. She discusses the power of one, the impact of personal branding, and the significance of mindset in business success. The conversation covers the topics of personal branding, embodying uniqueness in business, mindset around selling, and her method for content creation. It also delves into the challenges of...
Published 09/10/24
In this episode, I discuss being stuck at a certain income or experiencing an income plateau. I identify three roadblocks contributing to this situation: time, energy, and clarity. I provide actionable steps to overcome these roadblocks, such as prioritizing tasks, delegating, and creating systems. I also emphasize the importance of focusing on what is working and doubling down on it rather than constantly trying new things.  Takeaways Identify the roadblocks that are keeping you stuck at a...
Published 09/03/24
In this episode, I chat with Jenna Holloway, a hypnotherapist and subconscious coach, about the role of limiting beliefs and intuition in business growth. Jenna shares her personal journey of transitioning from being a teacher to starting her own business and how she discovered the power of intuition. She explains that intuition is often hindered by limiting beliefs and shares strategies for identifying and changing these beliefs. Jenna emphasizes the importance of self-awareness,...
Published 08/27/24
In this episode, I share the various ways ClickUp can be used in online businesses. I cover 10 different use cases, including daily to-do lists, content planning, visibility tracking, lead tracking, CRM, storing SOPs, business dashboards, client-facing dashboards, launching and product development, and time sheets and time tracking. Takeaways ClickUp is a versatile project management tool that can be used in various ways in businesses.It can be used for daily to-do lists, content planning,...
Published 08/20/24
In this episode, I chat with Catryce Thompson, the founder of Captured Media, about outsourcing in small businesses. Catryce shares her journey from being an influencer to starting her own business support agency. We discuss the challenges of outsourcing and the importance of having systems and processes in place. We also discuss the challenges of hiring and outsourcing in business. Takeaways: Start with systems and processes when outsourcing in your businessHaving a solid foundation of...
Published 08/13/24
In this episode, I share my journey from scaling my online business from zero to six figures as a service provider. I break down five key factors that made the most impact on my growth and success. These factors include getting clear on the end goal, nailing the ideal client, diversifying offers, creating content, and getting support from other service providers. I emphasize the importance of taking action, building relationships, and investing in support to achieve business growth....
Published 08/06/24
In this episode, I chat with Tiffany Scarlett, a CFO and business strategist, about creating consistent income as an entrepreneur. We discuss the top money struggles faced by creative entrepreneurs, including imposter syndrome, losing the ability to serve clients, and inconsistent income months.  Tiffany shares her approach to helping clients overcome these struggles by creating a strategic money plan. This plan includes building a salary bank, setting goals beyond just money, and aligning...
Published 07/30/24
In this episode, I break down a client case study on scaling from 20K months to 100K months. The focus is on the three areas of the business: marketing, sales, and team. I share the importance of setting up systems and processes to support scaling, particularly when transitioning from live launching to an evergreen model. The marketing systems include content creation, DM funnels, and nurturing leads. The sales systems involve automations, personalization, and automated onboarding. The team...
Published 07/23/24
In this episode, Kayla Moran shares her journey from being a blogger to becoming a lawyer for influencers. She emphasizes the importance of taking the path less traveled and staying true to oneself. Kayla also discusses the challenges of balancing blogging and law school and the need for clarity and avoiding information overload. She highlights the importance of legal help for influencers, including the need for contracts, copyright protection, and trademark registration. In this...
Published 07/16/24
In this episode, I share the importance of creating a systems ecosystem as you grow your business to seven figures and beyond. I explain that a systems ecosystem is the flow of backend processes that support each other and minimize friction in the business. The three main components of a systems ecosystem are marketing, sales, and team. I also chatted about the different stages of business (build, growth, and scale) and explained the focus and importance of systems in each stage. Takeaways A...
Published 07/09/24
In this episode, I chat with Pam, an online business manager and email marketer. We discuss Pam's journey in the online space, working with public figures and mission-driven businesses, the importance of trust in client relationships, the role of email marketing in business, tips for effective email marketing, overcoming barriers to starting an email list, balancing creativity and systems, and where to find Pam and her services. More about Pam Kruusi: Pam Kruusi is an online business manager...
Published 07/02/24
In this episode, I discuss the five mistakes people make when creating and launching memberships from a systems perspective. I also share my thoughts and experiences working with clients who have launched memberships, highlighting the behind-the-scenes aspects and profitability of memberships. Takeaways Don't believe that a membership will be a magic fix for your monthly recurring revenue. It takes time and effort to build and grow a successful membership.Have a clear transformation or...
Published 06/25/24
In this episode, I chat with Rosemarie, a podcast coach and launch strategist, about leveraging podcasts to grow a business and attract dream clients. Rosemarie shares her journey into the online space and how she transitioned from being a virtual assistant to specializing in podcast launches.  We discuss the benefits of podcasting, including simplifying marketing and content creation, and the power of podcasts in building personal connections with potential clients. Rosemarie emphasizes the...
Published 06/18/24
In this episode, I share the signs that indicate your systems or lack of systems are holding you back. We chat through signs like you can't complete projects, you are avoiding your hot leads, you've tried to hire help and regretted it, you have no idea how long your clients have left in their container, and finally, you are losing passion and forgetting why you started your business. I share my tips for overcoming these hurdles and how you can start to clean up the chaos in your...
Published 06/11/24
In this episode, I chat with Kelsey Knutson, a business coach and former hair salon owner. Kelsey shares her journey from owning a hair salon to building an online business. She emphasizes the importance of radical honesty and clear decision-making in business.  Kelsey also discusses the common mistakes made by six-figure-plus businesses and the distinction between working in your business and working on your business. Kelsey shares insights on managing multiple podcasts and business...
Published 06/04/24
In this episode, I share how a team is a reflection of the CEO and we explore three key areas: energy and vibe, consistency and follow-through, and respect. I emphasize the importance of self-reflection and taking responsibility as a leader. I also discuss the need for clear communication, setting boundaries, and being transparent with the team. The episode concludes with the reminder that the CEO's energy and leadership set the tone for the team culture.TakeawaysYour team is a reflection of ...
Published 05/28/24
In this episode, I chat with Simi Awokoya, a personal brand coach for women in corporate and entrepreneurship, about using LinkedIn to attract income-generating opportunities. Simi shares her journey of using LinkedIn to grow her coaching business and attract clients and other opportunities like speaking engagements and brand collaborations. She emphasizes the importance of optimizing your LinkedIn profile as a sales page and leveraging features like the headline, featured section, about...
Published 05/21/24
In this episode, I discuss the importance of consistency in business and provide steps to improve consistency. I also discuss the need for systems and structure to maintain consistency, especially as a business owner wearing multiple hats. The three-step process for creating consistency includes clarity, structure, and systems. I recommend starting with clarity by defining what consistency looks like for the business and setting goals. Then, create a structure and map out processes to en...
Published 05/14/24
In this episode, I chat with Jackie Simick, a business mentor and EFT tapping practitioner. Jackie shares her journey from the corporate world to her current business, which combines private equity business acumen with subconscious mindset tools. She explains how EFT tapping works and the importance of healing and facing negative emotions. Jackie also discusses attachment styles in relation to business and provides tips for anxious and avoidant attachment styles. Finally, she shares her syste...
Published 05/07/24
In this episode, I walk through two examples of real systems audits that I have done. The first example is an executive coach who needs help with client onboarding systems and sales. The second example is a fitness coach who needs assistance with content creation and inbound leads. I share recommendations for each business, including setting up project management tools, outsourcing tasks, and mapping out client experiences. I also suggest creating urgency in evergreen programs by offering mon...
Published 04/30/24
In this episode, I chat with Alex Davis, a certified public accountant and financial planner, about money blocks and their impact on business growth. We discuss the importance of money and systems in business, the challenges faced by single parents in entrepreneurship, and the influence of money blocks on decision-making. Alex shares tips for overcoming money blocks, including self-reflection and tracking financial data. We also emphasize the need for support in financial management and under...
Published 04/23/24
In this episode, I share four questions that should be asked before making a big investment. The questions are based on my own experience investing in coaches and programs and the observations of my clients. The first question is whether to hire a coach or a service provider. The second question focuses on clarifying what you want to achieve and taking responsibility for the results. The third question explores whether you are ready to step out of your comfort zone. The fourth question...
Published 04/16/24
In this episode of Beyond the Systems, I interview Sam Chlebowski, the co-founder of Motion.io, about his journey as a tech founder and scaling his previous employer, Brighter Vision, from 250 to 5,000 customers and eventual acquisition and then pivoting into co-founding a Client Portal tool, Motion.io, with two friends.  We chat about the importance of taking small steps and being intentional in the early stages of building a business. He also discusses the challenges and wins he has faced...
Published 04/09/24