Hi there! Welcome back to CCtalks, the podcast series about mobile and performance marketing produced and curated by Creative Clicks, the largest mobile marketing platform in the world.  As every first Monday of a new month, we are going to share with you the latest trends and news about e-comm, ads, social media, mobile and more!  Among the news we discuss in this episode, you will find: how Twitter accepted Elon Musk's buyout deal, why Netflix will be introducing adverts on its platform,...

Hi there! Welcome back to CCtalks, here is our episode number 23! In this episode, we had the pleasure to have a talk with Eugene Amoono, the Business Development Director in our London office, who uncovers for us all the secrets about performance marketing, the benefits of working in such a business and especially within the Creative Clicks company In particular, together we dive into:  His career path in performance marketing up until nowHow to build a career in this sector or how to boost...

Hi there! Welcome back to CCtalks, the podcast series about mobile and performance marketing produced and curated by Creative Clicks, the largest mobile marketing platform in the world.  As every first Monday of a new month, we are going to share with you the latest trends and news about e-comm, ads, social media, mobile and more! Among the news we discuss in this episode, you will find: why e-commerce stores must stop relying on Facebook advertising, Pinterest’s newest advertising and...

Hi there! Welcome back to CCtalks, here is our episode number 22! In this episode, together with Joost Bendermacher, Customer Success Manager, and Pietro Profeta, Sales Manager at Medgen, a Creative Clicks company, we talk about lead generation and lead conversion.  In particular, we cover the following topics: How to generate quality leads and convert them;The new addition to our product offering, our internal call center;How MedGen can be the right partner to work with to improve your lead...

Hi there! Welcome back to CCtalks, the podcast series about mobile and performance marketing produced and curated by Creative Clicks, the largest mobile marketing platform in the world.  As the first Monday of a new month, we are going to share with you the latest trends and news about e-comm, ads, social media, mobile, and more! Among the news we discuss in this episode, you will find:  the launch of Linkedin’s podcast network, how e-commerce and multichannel retailers suspend sales in...

Hi there! Welcome back to CCtalks, here is our episode number 21! In this episode, together with Vera Todorova, Director Supply North America, and Rachid Akka, Head of Marketing & Sales at Creative Clicks, we have an interesting conversation about the comeback of events and shows our team is going to attend.  Together, we cover the following topics: The  future of events;How events were affected during the pandemic; How the CC team is looking forward to the AWC event to be held in Dubai...

Hi there! Welcome back to CCtalks, the podcast series about mobile and performance marketing produced and curated by Creative Clicks, the largest mobile marketing platform in the world.  As the first Monday of a new month, we are going to share with you the latest trends and news about e-comm, ads, social media, mobile and more! Among the news we discuss in this episode, you will find: the launch of Instagram's Live Test of fan subscriptions, the introduction of AR shopping lenses in...

Hi there! Welcome back to CCtalks, here is our episode number 20! In this episode, together with social media/growth expert and entrepreneur Mark Patchett, we dive into the hottest social media platforms of the year and their trends! Together, we cover the following topics: The most dominant platforms of 2022;Ad monetization methods of social media;The rise of community platforms;Company's adjustments to new user's trends;The future of the Metaverse as a social media platform. 

Hi there! First of all, happy new year. Welcome to the first Monday News episode of 2022! CCtalks is the podcast series about mobile and performance marketing produced and curated by Creative Clicks, the largest mobile marketing platform in the world.  As the first Monday of the new year, we are going to share with you the latest trends and news about ads, social media, mobile and performance marketing. Among the news we discuss in this episode, you will find: Instagram's key focus areas...

Hi there! Welcome back to CCtalks, here is our episode number 19 and the last one for this year! As 2021 is coming to an end, we had a chat with our CEO Raymond Kokken to wrap up the year, discuss the future of performance marketing and Creative Clicks. Together, we cover the following topics: 1. This year expectations and the goals achieved; 2. Creative Clicks growth in 2021; 3. Things that happened in the industry that we did not expect; 4. The focus of the company for 2022; 5. Future...

Hi there! Welcome back to CCtalks, the podcast series about mobile and performance marketing produced and curated by Creative Clicks, the largest mobile marketing platform in the world.  As the first Monday of a new month, we are going to share with you the latest trends and news about e-comm, ads, social media, mobile and more!  Among the news we discuss in this episode, you will find: TikTok launched the "Creative Exchange" platform to connect brands directly with top creators, Instagram's...

Hi there! Welcome back to CCtalks, here is our episode number 18! In this episode, together with entrepreneur and influencer marketing expert Alayna Palgon, we dive into a topic that has become hotter and hotter in marketing in the last few years: influencer marketing.  Together, we cover the following topics: Influencer Marketing as a form of Performance Marketing;How to measure performance and ROI in Influencer Marketing;Some Influencer Marketing best practices;Technological advancements...

Hi there! Welcome back to CCtalks, the podcast series about mobile and performance marketing produced and curated by Creative Clicks, the largest mobile marketing platform in the world.  As the first Monday of a new month, we are going to share with you the latest trends and news about e-comm, ads, social media, mobile and more! Among the news we discuss in this episode, you will find: Spotify partners with Shopify to enable artists to sell directly from the music streaming platform, the...

Hi there! Welcome back to CCtalks, here is our episode number 17! In this episode, together with Creative Clicks HR manager, Thomas Bickes, and CC HR Coordinator, Laia Monserrat, we dive into the new hybrid working model Creative Clicks is adopting after the year of the pandemic and fully remote working.   Together with them, we cover the following topics: How Creative Clicks is dealing with its employees' return to the office;The different work approaches many companies have adopted in face...

Hi there! Welcome back to CCtalks, the podcast series about mobile and performance marketing produced and curated by Creative Clicks, the largest mobile marketing platform in the world.  As the first Monday of a new month, we are going to share with you the latest trends and news about ads, social media, mobile and performance marketing. Among the news we discuss in this episode: The latest milestone for TikTok (1 billion users!), Facebook and new statements about brand safety, Spotify ads...

Hi there! Welcome to CCtalks, and to our 16th episode.  In this episode, together with two great experts in the field, Mark Hewington and Pietro Profeta, we dive into Email Marketing and Salesforce, the basis of creating a successful email marketing campaign, how Creative Clicks provides its clients with salesforce experts, and much more. We cover the following topics about Email Marketing and Salesforce: How Salesforce Marketing Cloud helps leverage the benefits of performance-based digital...

Welcome back to CCtalks, the podcast series about mobile and performance marketing produced and curated by Creative Clicks, the largest mobile marketing platform in the world.  As the first Monday of a new month, we are going to share with you the latest trends and news about ads, social media, mobile and performance marketing. Among the news we discuss in this episode: Instagram launches ads in the Instagram Shop tab globally and it will soon remove the swipe up option in stories; Afterpay...

Hi there! Welcome back to CCtalks, here is our episode number 15!  In this episode, together with the Managing Director of CC Israel, Adi Waldman, we dive into native ads and gain a better understanding of why they have become more and more popular in the past year. Together with her, we cover the following topics about native ads: What differs between native and Facebook/Google ads;Why native ads are becoming more popular;How can companies increase their user engagement;The best...

As the first Monday of a new month, we are going to share with you the latest trends and news about ads, social media, mobile and performance marketing. Among the news we discuss in this episode, you will find: the new report published by TikTok showing how TikTok Ads generate a higher engagement and emotional response compared to ads on other platforms; Clubhouse moving out of Invite-Only Beta and what this means for marketers; Twitter's Q2 growth in users and Ad Spend; Pinterest ban of...

Hi there! Welcome to CCtalks, and to our 14th episode.  The guest of this episode is our own CEO Raymond Kokken, with whom we last spoke, on this podcast, at the beginning of the year when we talked about the expectations for this 2021 both from a company perspective and from an industry one. If you haven't listened to it yet, now it's time to. You can find the episode here.  Now, past Q1 and Q2, we wanted to catch up again and recap what happened in the past months and what can be expected...

Welcome back to CCtalks, the podcast series about mobile and performance marketing produced and curated by Creative Clicks, the largest mobile marketing platform in the world.  As the first Monday of a new month, we are going to share with you the latest trends and news about ads, social media, mobile and performance marketing. Among the news we discuss in this episode, you will find: more details on the new launch of Instagram Reels Ads; updates on Google New Search Console Insights;...

Hi there! Welcome back to CCTalks, here is our episode number 13! In this episode, we were very happy to talk with a Facebook Ads super expert, Gavin Bell! He is also a multi-award-winning entrepreneur, speaker, podcast host & director of Yatter, a Facebook advertising agency that helps brands across the world to scale. His work has been featured on the likes of Virgin.com, Huffington Post, Entrepreneur on Fire, KissMetrics and Social Media Examiner.  Together with him, we cover the...

Welcome back to CCtalks, the podcast series about mobile and performance marketing produced and curated by Creative Clicks, the largest mobile marketing platform in the world.  As the first Monday of a new month, we are going to share with you the latest trends and news about ads, social media, mobile and performance marketing.   Among the news we discuss in this episode, you will find: updates regarding Instagram Analytics and what you can track now in the platform; Facebook live-stream...

Welcome back to CCTalks, here is our episode number 12! In these months of continuous lockdown and working remotely, we have hosted a few masterclasses for our Creative Clickers to help them overcome the challenges of working from home, the difficulties caused by the current pandemic, but also to inspire them to keep growing professionally and striving for success and excellence. Because, at the end of the day, it is all about having or adopting the right mindset, to overcome any unusual or...

Hi there! Welcome back to CCtalks, the podcast series about mobile and performance marketing produced and curated by Creative Clicks, the largest mobile marketing platform in the world.  As the first Monday of a new month, we are going to share with you the latest trends and news about ads, mobile, social media and performance marketing. Among the news we discuss in this episode, you will find: important changes in TikTok's audiences; Snapchat's Q1 2021 growth; the recent release of iOS...