On this week's episode Maddi dives into the strategies that are working right now on TikTok. Plus she shares how to hook your audience in with great hooks of course, increase your watch time and how to get viewers to stick around to binge more of your TikTok content. If you've been struggling to get started on the platform or looking to elevate your TikTok content, this is one episode you don't want to miss. Follow Maddi on TikTok @madecreativeco Follow @marketingandmargaritas_ on...

Today's Episode we are diving into Instagram stories and in particular, how to increase your Instagram Story views. Why? Well, the more people who see your stories, the more people you can sell to! So grab your pen and paper because we have 7 strategies coming your way! YOUR VOTE MATTERS: Thank you to our listeners for all your support and meaningful messages. This podcast has gone above and beyond what we expected, and we have YOU to thank for it. In the upcoming month, we'll be...

We all have to start from somewhere, and when you have a small budget, investing in the right marketing is crucial. On today's Margi Hour, we answer Lorna's question about how we would spend our first $1,000 when it comes to marketing. YOUR VOTE MATTERS: Thank you to our listeners for all your support and meaningful messages. This podcast has gone above and beyond what we expected, and we have YOU to thank for it. In the upcoming month, we'll be launching a subscriber option to give you...

Today's episode is all about ManyChat and how you can use this tool in your business strategy for Instagram Automation. We cover using ManyChat to: Generate new leads  Start DM conversations Grow an email list Automate a part of your Instagram strategy Create a new sales funnel Grab your pen and paper, it's a good one! Ps. are we social yet? Come and say hi over at @marketingandmargaritas_

Have you heard about all the buzz surrounding Advantage+? Curious about what this campaign actually offers? In this episode, we explore what this new feature on Meta entails, its potential benefits for your business, and whether it's worth incorporating into your strategy. If you're actively managing ads, this episode is a valuable resource for understanding how to leverage this feature effectively. Follow @marketingandmargaritas_ or @made_creativeco for more ads advice

Have you ever wondered what marketers mean when they say CPA, CPC, or CTR? We've got you covered. Join us as we break down the meaning of these common ad metrics. Whether you're a seasoned marketer or just starting out, understanding CPA (Cost Per Acquisition), CPC (Cost Per Click), and CTR (Click-Through Rate) is essential for optimising your advertising campaigns and maximising ROI. Tune in to learn how these metrics impact your marketing strategy and gain insights to navigate the...

This month's Margi Hour is from Nathalie who wanted to know how to get discovered on Instagram by your ideal clients. In this episode we discuss: How to see who your account is being pushed out to (is it being put in front of your niche or a completely random account?) How to change who Instagram pushes your account out to (aka how can we play by the algorithms rules) How to find your ideal clients on Instagram If you have a question you would like us to dive deep into for our next...

Have you been thinking about growing your email list? Paid social is a great method to not only get in front of your ideal audience but grow a list of subscribers fast. In this episode we dive into the lead gen strategies both service and ecommerce businesses can use and the best way to set these up in ads manager. Be sure to follow us over on Instagram @marketingandmargaritas_

Struggling to develop creative ideas for your brand's Meta ads? Never fear! In this episode, Maddi shares her top creative suggestions that she guarantees convert. Get ready with your pen, paper, and Canva account because you won't want to miss this episode filled with valuable creative ideas! Follow @marketingandmargaritas_ @madecreativeco

This month's Margi Hour is from Pricia who asked why she shouldn't boost her Instagram posts, what actually is ads manager and how should she go about advertising her business the right way? You asked and we listened, this episode lays the foundation to setting up your ads for success. If you want to be featured on our next Margi Hour, be sure to send us a DM over on Instagram with your question.

Are you posting consistently? 'Showing up' online? Do you feel like you are doing all of the things but your content just isn't converting your followers into paying clients? Well listen in... This episode is for you! In today's episode we dive deep into why your content isn't converting and what you can do to turn this around. If you love this episode we would love for you to rate us and give us a review, it really helps the podcast grow! Thank you x Ps. Are we social yet? Come and say...

If we were to start our service provider business from scratch, this is what we would focus on to quickly and sustainable generate 10k+ months. Ps. If you would like to learn how to use Instagram to find your next client and convert your followers into paying clients Ruby is running a FREE masterclass on Feb 28th taking you through her 3-Step Instagram Funnel responsible for growing her business. You can register via this link: https://www.rubyconsultants.com.au/offers/vzrngEsW

Welcome to our new segment Margi Hour, where we answer a question from YOU, our listeners. Today's question is from Gillian who asked how to get hired as social media girlie and what questions employers tend to ask when going for Marketing jobs. Have a question, send us a DM on Instagram @marketingandmargaritas_

In today's episode Maddi shares her ins and outs for TikTok this year as well as strategies that have helped her reach 40k+ followers in 6 months. Follow Maddi on TikTok to learn more

Join us in today's episode where we discus our Ins and Outs for 2024 - Instagram edition! Enjoy! ___ Ps. come and get social with us @marketingandmargaritas_

We are back! After a much needed Chirstmas break we are back bigger and better than ever for 2024! And to kick of the year we are sharing our 2024 Marketing trends that you can use in your product or service based business. Sit back and grab a pen and paper and get ready to take some notes for what's in store marketing-wise this year! Enjoy! Ps. Are we social? Some over and say hello! Marketing and Margaritas Ruby Consultants Made Creative Co

In this week's episode Maddi runs through her proven strategies that she teaches to her consulting clients. Her content buckets will ensure you get noticed on the platform but more importantly turn prospects into paying customers. Follow Maddi on TikTok for more tips

Join us today for a masterclass-style episode taking you through the Instagram funnel to generate sales for your business! We take you through each stage of your funnel and which strategies and content you need to attract, connect and convert your audience to paying clients! ____ This episode has been bought to you by Simply Socials the Membership. Learn to grow your business using Instagram: You can check out all of the details here. ____ Let's get social! Make sure you are...

TikTok v Instagram... Today Maddie and Ruby go head to head on which app is better for your business - debate style! Tune in, it's a good one!

In today's episode we discuss how you can leverage your network to get faster results with less work and less time. This strategy is one both of us used in the very early days of our business and one we still use today. Enjoy! Ps. Are we social yet? Follow us over at @marketingandmargaritas_

In today's episode, we're diving deep into how networking has totally shaped our business game and brought us some amazing wins! Get ready for some awesome tips and tricks to ace those networking events like a pro. We'll spill the beans on the stuff that's really worked wonders for us too!

Is your business prepared for the Black Friday frenzy? In this episode, we dive deep into the world of Black Friday sales strategies. Discover the secrets to making this critical sales period a smashing success for your business. Join us as we explore: Proven marketing tactics to boost your Black Friday sales. Strategic pricing and discounting strategies that maximise profits. Effective ways to create buzz and excitement around your Black Friday deals. Leveraging the power of online...

Listen in as we predict current trends for the rest of 2023 and even 2024. Follow us over at @marketingandmargaritas_

In this episode, we're diving deep into the world of boosting sales, and we've got some effective techniques to share with you. Whether you're selling products or services, we've got you covered. From clever BOGO strategies to secret VIP sales that create buzz, we'll show you how to make customers feel truly rewarded. Plus, we'll reveal how to leverage live events and quick-fill strategies to generate excitement and sales momentum. If you're looking to increase your sales fast, this...