Welcome to the first-ever episode of Market[ing] Together! Today, Databox CEO Pete Caputa joins me to talk about content marketing. His small team of marketers managed to ship over 1,000 articles and bring together over 30,000 contributors. That's not easy. Today, Pete's giving us an inside look into the system that made that possible. Pete shares Databox's process for creating a scalable content engine, how they managed to involve so many people in their content, why marketers need to think like journalists, and much more. I hope you enjoy the episode! If you want a bite-sized summary of each episode delivered straight to your inbox, subscribe here: https://podcasts.partnerhacker.com/marketing-together