🚀 Ready to get on video? Chat with me →https://calendly.com/podcastprinciples/discover It’s one of the best kept secrets when it comes to using your podcast to sell.. The headline here is: B2B podcasts are dead. 1) They are boring 2) They don’t help you sell This format is a great way to promote your business – and more importantly, your skills and expertise – while also creating valuable content for your audience and network. 📌 Jump In Here: (0:00) - Teaser (0:54) - B2B podcasts are...

🚀 Ready to get on video? Chat with me →https://calendly.com/podcastprinciples/discover In this week's episode, I sit down with my client, Elena Ciccotelli to chat about her podcast "EVs For Everyone" -- and how she's utilizing her podcast to level up her digital presence and content! Elena runs an interview-based podcast -- which gives her a unique perspective on what it takes to create an episode -- as well as the value that guests can bring to your program. Elena also dives into her...

🚀 Ready to get on video? Chat with me: https://calendly.com/podcastprinciples/discover Meet my good friend, Jake Alexander! Him and I have been working together for the better part of a year on his podcast, “Bizpirations”. Jake followed our strategy to a tee – and right now, is already quickly approaching 1,000 subscribers. This episode gives you a sneak peek into his process as well as a behind-the-scenes look at his YouTube strategy that has grown his profile substantially in just a short...

🎙️ Start Your Podcast Today: https://calendly.com/podcastprinciples/discover If you are selling online - you need you get your a** on camera. Not only is it going to help you convert - it's going to put you head and shoulders above the competition - you know, everyone else that is too scared to put their face (and their personality) out there. Give people more to chew on when they are shopping around.. don't leave any question marks about your expertise, or who you are.. 🔎 Navigate...

🎙️ Start Your Podcast Today: https://calendly.com/podcastprinciples/discover In addition to being the founder of Podcast Principles, I’m a podcast coach. It’s a new (but sometimes necessary) service that aims towards educating and informing clients on how this relatively new media works – how to manage a podcast, run it week in, week and most importantly: how to make it successful. In this short excerpt from my conversation with Matt Farnsworth, I give a little insight into what I do for my...

🎙️ Start Your Podcast Today: https://calendly.com/podcastprinciples/discover It’s one of the most foundational questions creators ask themselves before they launch: should I even start? And look, we get it. But there shouldn’t be a thick fog-of-war when it comes to undertaking a project like this.. This episode gives you a sneak peek into what we see as podcast coaches – how to be effective with your content – save time, and MONEY! 🔎 Navigate Here: (0:00) - Teaser (0:57) - Is the...

🎙️ Start Your Podcast Today: https://calendly.com/podcastprinciples/discover It’s one of the biggest questions that creators we work with face: “Should I start?” And guess what? That answer may be “no”. Regardless, I set the table for what it looks like when you’re in a good position to start a podcast (and there are a few different situations I look into). 🔎 Navigate Here: (0:00) - Introduction (1:04) - How do you know when to start your podcast? (2:08) - The “audience first”...

🎙️ Start Your Podcast Today: https://calendly.com/podcastprinciples/discover One of the biggest advantages that having a podcast (or even video content) brings is it's ability to build "parasocial relationships". Similar to the affection you may feel for Brad Pitt, Jennifer Lawrence or Pedro Pascal -- this ability to get close to your audience *without even being there* is the main value-add that I'm exploring in this episode. As usual, I'm keeping this short and sweet - so at least tune in...

🎙️ Start Your Podcast Today: https://calendly.com/podcastprinciples/discover When you’re looking to create a dynamic, successful online presence – you simply have to consider a podcast or YouTube channel. In today’s digital marketplace – selling “you” and your expertise – is more complex than just a collection of testimonials. But how do you know if you should even start? And if so.. Should it be a podcast? Or a YouTube channel? This week I outline the pros and cons of both, as well as...

🎙️ Start Your Podcast Today: https://calendly.com/podcastprinciples/discover The same thing happens anytime you have a technical question about.. well, anything! Endless forum scrolling, searching reddit and Youtube and the result is mixed at best. After 5+ years, hundreds of thousands of downloads and launching over 100 podcasts – I’m sharing all of my favorite tools with my good friend - branding consultant Natalie Nadeau! From organizational software to shownote support and editing...

🎙️ Start Your Podcast Today: https://calendly.com/podcastprinciples/discover There are some days where all I wished I did was produce podcasts.. But that’s not the nature of most modern small businesses – you need a consistent digital presence and effective, optimized content so that people can know, like and eventually trust you. And why is it important to get strangers to know, like and trust you? Because that’s what leads to purchasing decisions. If you’re a coach, CEO or content...

🎙️ Start Your Podcast Today: https://calendly.com/podcastprinciples/discover When you’re producing podcasts, or collaborating with creatives in some form or another – you’re bound to meet a few characters.. Now there is nothing wrong with a good character. In fact, they usually are responsible for some of the most interesting and comical moments you could possibly have while working. This week, I’m sharing a little story of mine with an oft-forgotten, literal character (because he’s a famous...

🎙️ Start Your Podcast Today: https://calendly.com/podcastprinciples/discover I’ve oftentimes gone into specifics for how you can make your podcast more successful – or how you can grow your audience. I’ve even gone into the complexities of content creation and how to optimize for your brand or small business. But it can be easy to forget how many would-be creators are out there.. Still mulling over whether or not they should explore content creation, let alone a podcast. In this week’s...

🎙️ Start Your Podcast Today: https://calendly.com/podcastprinciples/discover Despite the rise in podcast listenership and record highs in audience size, most podcasts still fail to make it past a couple dozen episodes – at a rate of nearly 70%. In this video, I briefly breakdown how to avoid podcast failure for new creators looking to make an impact either as a personal brand, industry authority, or even if they’re making content just for fun. 🔎 Navigate Here: (0:00) - Teaser (1:30) - How...

🎙️ Start Your Podcast Today: https://calendly.com/podcastprinciples/discover You can talk and talk about the values and benefits of podcasting. But, you can only go so far before people start looking for hard results. …and the truth is, that’s difficult for this type of product. It takes lots of ingredients and lots of time to create a delicious chili – and the same principle is true for podcasts. This week, I sit down with a couple early clients of mine (and fellow podcasters) Dave Befort...

🎙️ Start Your Podcast Today: https://calendly.com/podcastprinciples/discover In this week’s episode, I sit down on the “Must Be Nice” podcast to discuss the strange existence that is being a young entrepreneur. I thought this interview was really important not only for my own self-reflection – but for other would-be business owners out there. Too often, I see the gritty reality of being an entrepreneur being white-washed by influencers and successful creators that have already made it. It’s...

🎙️ Start Your Podcast Today The last time that I critiqued Joe Rogan’s podcast on my channel – things got a little heated.. But this time around, I’m clarifying my position a little bit when it comes to using big podcasts like “The Joe Rogan Experience” as a roadmap for general podcasting success. For new creators or prospective podcasters, you need to hear what I have to say on emulation and how well it can mix with creation. I also take a look at some of what Rogan capitalized on in the...

🎙️ Start Your Podcast Today: https://calendly.com/podcastprinciples/discover It’s the sexiest instrument you could ever hope to play. My next guest, Jason Nelson is a pure performer who has helped pump up the party in countless events, weddings, bar mitzvahs, and even Fox News and the Real House Wives of New Jersey...But why should you care? Well, Jason left his 9-5 as an email marketer at Barnes and Noble Books to pursue his dream. If you're looking to either start something on the side or...

🎙️ Start Your Podcast Today It’s the podcast that most new creators want to emulate: The Joe Rogan Experience. And as a fan myself, I don’t blame them. However, substituting your original, unique concept for someone else’s is rarely the path to success. While we can take valuable insights through examining massively successful podcasts, we need to be careful that it doesn’t spoil your own creative journey. This week’s episode highlights a portion of my conversation with Oana Leonte on this...

🎙️ Start Your Podcast Today: https://calendly.com/podcastprinciples/discover   Rob and Big, Fantasy Factory, Ridiculousness. You can’t tell me that you haven’t heard of Rob Dyrdek. I got the unique opportunity to sit down with him on his show, “Build With Rob” and discuss my business, Podcast Principles.   🔎 Navigate Here:   (0:00) - Teaser (0:55) - Beginning of the interview (2:19) - “What’s been your biggest challenge?” (4:45) - The struggles of being in creative services (5:40) - Quality...

🎙️ Start Your Podcast Today: https://calendly.com/podcastprinciples/discover “How can I get the most downloads possible?” It's one of the most commonly asked questions in podcasting.. What makes it tricky is that there isn't just one answer – and today’s guest demonstrates that perfectly. Shelby Clement is a marketer, entrepreneur and business owner. Her company, Shelby Clement Marketing, helps their clients with expert social media marketing, website design, SEO strategies and a...

🎙️ Start Your Podcast Today: https://calendly.com/podcastprinciples/discover I’ve been saying it for years, but it’s more relevant now more than ever – video content is one of the best ways to sell to your customers and generate trust. 🔎 Navigate Here:  (0:00) - Introduction (1:12) - Where most content goes wrong (2:04) - How to create content that converts (3:44) - Start with these 5 ideas (5:27) - How to use content quality to set you apart (6:44) - Should you script your content? (7:40)...

🎙️ Start Your Podcast Today: https://calendly.com/podcastprinciples/discover Elena Ciccotelli reveals the exact strategy you can use to become a recognized industry leader through podcasting in less than 12 months. Jump into the episode, or learn more about Elena below! 🔎 Navigate Here: (0:00) - Introduction (1:01) - Background on Elena and her podcast (7:18) - Finding and catering to your ideal audience (Elena's cheat code) (10:04) - Elena’s podcast promotion tactics (14:31) - How...

I’ve wanted to have a fellow podcast creator as a guest on my show for a while now – and this week that’s exactly what I decided to bring to you! I sit down with a client of Podcast Principles – David AuClair, host of “David’s Saturday Sit Back”! We cover his process for running his show, talk tips and tricks, making guests comfortable and much more! If you’re new to the podcasting world or an aspiring creator – this week’s episode will give you some valuable behind-the-scenes insight into...