Episodes
🎙️ Start Your Podcast Today: https://calendly.com/podcastprinciples/discover Elena Ciccotelli reveals the exact strategy you can use to become a recognized industry leader through podcasting in less than 12 months. Jump into the episode, or learn more about Elena below! 🔎 Navigate Here: (0:00) - Introduction (1:01) - Background on Elena and her podcast (7:18) - Finding and catering to your ideal audience (Elena's cheat code) (10:04) - Elena’s podcast promotion tactics (14:31) - How...
Published 12/04/23
I’ve wanted to have a fellow podcast creator as a guest on my show for a while now – and this week that’s exactly what I decided to bring to you! I sit down with a client of Podcast Principles – David AuClair, host of “David’s Saturday Sit Back”! We cover his process for running his show, talk tips and tricks, making guests comfortable and much more! If you’re new to the podcasting world or an aspiring creator – this week’s episode will give you some valuable behind-the-scenes insight into...
Published 11/27/23
When it comes to "ways to get followers," commenting is #1 on LinkedIn. Unlike TikTok and YouTube, LinkedIn does not reward users for posting, they reward users for "engaging" with other creators and commenting on their posts. It turns out, you can a) make the algorithm happy b) get your posts seen and c) turn your comments into a follower-generating machine on LinkedIn by making a few tweaks. Today we go into the exact steps to get started. - Sully Join the Comment Operating System...
Published 11/20/23
Welcome back my friends! This week I have a special treat for you all the way from my alma mater, at Stockton University! I was asked to come to speak to a group of people not unlike myself a few years ago - I shared my journey and insights into starting my own business. -Sully Start Your Podcast Today: https://calendly.com/podcastprinciples/discover Episode Highlights: 0:00 - Introduction 1:10 - Background 5:58 - "The problem" 8:15 - "The reality" 11:52 - Matthew Perry, what happens...
Published 11/13/23
Although LinkedIn is often overlooked by some - it remains one of the best ways for people to leverage their digital persona, create original content and make money. I mean hell, even Snoop Dogg is on LinkedIn. How bad can it be? This week's video is going to cover the basics. You'll get a sneak peek at some of the ways that people win on LinkedIn, as well as some more detail around how you, your brand or business can start to make money - or more of it. - Sully Start Your Podcast Today:...
Published 11/06/23
It’s the holy grail for any would-be podcaster. How to get started – but more importantly, how to do it easily and without it costing you an arm and a leg. So that’s what I’m delivering to you this week.. A little beginners guide to getting started quickly and cheaply. With hundreds of podcasts launched, my team and myself know the setups that get the job done – and the ones that literally cost you $0. I even tossed in some tips for recording, releasing and the secret sauce to podcast...
Published 10/30/23
Start Your Podcast Today: https://calendly.com/podcastprinciples/discover  In this week's episode, I break down the growth of podcasting and detail its rise to fame compared to its media-rival, Netflix. I'll look at the numbers, add context that has never been shared before, and open the book on some podcast history. Let's dive in! - Sully Episode Highlights: (0:00) - Introduction (0:31) - Episode beginning (0:59) - Podcasts vs. Netflix (2:21) - Podcast history (5:35) - Looking at the...
Published 10/23/23
Welcome back fellow creators! In this week’s Bopcast, I’m going back to what I know best: podcasting. I’ll be taking you through the formats that most shows fall into. Whether you’re looking to build authority, an audience or sales, I’ll explain and explore what makes these shows work and what doesn’t. Enjoy! -Sully 0:00 - Introduction  0:31 - Episode beginning 0:37 - The first format: “The Prospect Show” 1:09 - The second format: “The Authority Show” 2:15 - Live coaching 3:18 - The “foot...
Published 10/16/23
It's an age old question when it comes to the realm of podcasts - what makes them fail? And I'm not talking about some big production with celebrity guests, I'm talking about indie creators trying to make a project happen from 0. As a podcast producer I've seen a lot of what goes into a podcast's success, or failure. Join me in this episode as I take you through some of the reasons that these projects don't work out. I'll detail the pitfalls and obstacles that trip up over 70% of creators. -...
Published 10/09/23
Welcome back to another episode of "Podcast Producer Reacts" where I sit down and review popular podcasts! I'll give you the good, the bad and the ugly of the show, as well as some insider knowledge from the podcast industry. This week’s review brings us to the “Call her Daddy” podcast hosted by Alex Cooper. I dive into the "Call her Daddy" podcast, how it rose to fame, how it evolved and where it is today. I also share my thoughts on the entertainment value and of course – my final...
Published 10/02/23
Welcome back to another episode of "Podcast Producer Reacts" where I sit down and review popular podcasts! I'll give you the good, the bad and the ugly of the show, as well as some insider knowledge from the podcast industry.  This week’s review brings us to the “Modern Wisdom” podcast hosted by Chris Williamson. I dive into some of Chris’ background, the prep behind the show, my thoughts on the entertainment value and of course – my final score! Chris Williamson is an English podcaster,...
Published 09/25/23
Most of us will go their entire lives receiving money from only a few people; their boss, their family, and the government. In this week's episode, I'm going to take you inside some of the methods and tactics I've used to build my own online business - to make money from people who don't even know you. More specifically, I'm going to let you in on the 3 ways that I've gotten random people to pay me with 0 experience -- and no bulls**t, it's something you can begin doing today. Tune in to see...
Published 09/18/23
Welcome back to another episode of "Podcast Producer Reacts" where I sit down and review popular podcasts! I'll give you the good, the bad and the ugly of the podcast, as well as some insider knowledge from the podcast industry. This week’s review brings us to “The Game” by Alex Hormozi. On “The Game” Alex describes how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net...
Published 09/11/23
We hear a lot of anecdotal stories about podcasters succeeding, but what about you? As somebody trying to start one, it can be difficult to sift through the b.s. to find what actually works. If you've wondered if podcasts are feasible, if they're growing, or if people actually listen to them, then this episode is for you. In this episode, I uncover the truth of podcasting as an industry, if it makes sense for you to start one, and how to know if your idea is prepared enough to hit that...
Published 09/04/23
In this week’s BopSolo, I share my story and what I’ve learned on my journey from mechanic, to 9-to-5’er, to the owner of my very own business. The process, the grind, whatever you call it – all begins with one action, it all begins with “getting started”. From crushing defeat to unimaginable success, it all begins with one meaningful step towards what your dream, passion or vision is. As weird as it sounds: most people don’t know how to start – or how to keep going. You hear about side...
Published 08/28/23
Part of my business involves essentially what boils down to a “podcast review” – or what I call a ”podcast audit”. In this week’s BopSolo, I’m giving you a little taste of what goes into one of these audits with one of the biggest podcasts in the world, “The Joe Rogan Podcast”. So for you casual listeners and prospective podcast reviewees alike, sit back and check out how we cut up one of our media audits! Enjoy! -Sully Episode Highlights: 0:00 - What we do in an audit 2:01 - A couple...
Published 08/21/23
In this week’s episode, I discuss weightlifting – more specifically, some mistakes and misconceptions people have about it. I’ve been lifting for over half a decade and I’m still learning from my mistakes and constantly improving my approach. I’ll be zeroing in on some of those mistakes that I’ve made, some other common L’s that most newbies take and even some of the advantages of even starting weight training. -Sully (0:00) - Introduction (0:14) - Challenge your own perceptions (1:39) - What...
Published 08/14/23
In yet another Shit Show entry, I’m joined by my best friend and business partner Jack Gallagher – as well as my faithful companion Brandon. In this episode we cover everything from Ghosts, to hijacked planes, to the very landscape and status of social media content. Does Elon Musk suck? Does Mr. Beast suck? And most importantly, is “Ghost Adventures” a top-10 show? Tune in to see the answers to ALL of these questions and more! -Sully 0:14 - Episode beginning 0:39 - The “Sky King”...
Published 08/07/23
Is it possible to gain 10,000 followers with 0 experience? If a mechanic can do it, you sure can too. Back in 2020, I quit my job to edit audio. I wasn't an expert, but I had the confidence to start, and that small leap brought me to a career in my dream industry; media and podcasting. Today I uncover my full strategy from start to finish, along with some helpful tips to get you off the ground. - Sully → Start Your Podcast Today → Watch the Video Version on YouTube Timestamps: (01:00)...
Published 07/31/23
When the internet reacts to you - you rarely want to find out what they're saying.. but in this case, I'm diving right in, baby! It has came to my attention that my morning routine was cross-posted to "r/LinkedInLunatics" on Reddit last week where over 3000 people reacted to it - poorly. I took some time to drop some context, point out some misconceptions and read some of the funniest comments! Enjoy!! -Sully Start Your Podcast Today Thank you for helping us become a top 10%...
Published 07/24/23
"Don't go with the fisherman are, go where the fish are." If you want to sign up for another "make $100 a day" website that's fine, but just know it won't be based on your personality or your skills. So many people are trying to find ways out of the rat race - where they not only have financial security, but mainly control over their time and what they do. The best way to start is to lean into you. Start Your Podcast Today Episode Highlights: (0:00) - Introduction to the advice you get...
Published 07/17/23
Is it possible to start an online business with 0 experience? If a mechanic can do it, you sure can too. Back in 2020, I quit my job to edit audio. I wasn't an expert, but I had the confidence to start, and that small leap brought me to a career in my dream industry; media and podcasting. The reality is, most companies can't even deliver their core offer, so if you can provide the service you claim to provide, you can start a successful business. Today I share my story from $200 per month to...
Published 07/10/23
In this edition of BopSolo – I chew on the idea of “vices”. Is it normal to feel guilty for them, or is that how we've been programmed to feel? I’ll explore the spectrum of vice from bad habits, to dependency and even addiction. I even talk about balancing guilt and acceptance with your vices, the different ways to view it and how to better co-exist with it in your life. Enjoy! -Sully Episode Highlights: (0:00) - Introduction (0:14) - Episode beginning, “vices” (1:05) - Caffeine and the...
Published 07/03/23
Before we dive into the waters of controversy this week, I'll tackle an audience question. You can be a part of this segment by dropping a question for me in the comments (lunacy is welcomed). The main topic today is the debate between Joe Rogan and Peter Hotez surrounding the efficacy of the vaccine. I’ll weigh-in on where I stand as well as what both sides are saying and claiming, as well as my proposed solution. Are you with Rogan or Hotez on this one? Let me know in the comments below....
Published 06/26/23
In this week’s episode, I’m joined by my good friend, artist, rapper and entrepreneur Rhaney Daze! Rhaney is a creator that is cut from the cloth of the all-time greats – and brings his usual genuine, down to earth vibe to the show as we explore our music journeys, his “process”, making habits, breaking habits and much more! I had a fantastic time connecting with Rhaney and I hope you’re able to glean some insights into your own life from our discussion! -Sully Episode Highlights: 1:14 -...
Published 06/19/23