Discover the transformative journey of Andrew Morgans, founder of Marknology, as he shares his insights on thriving in the Amazon business ecosystem. From an unfulfilling corporate role to establishing a successful e-commerce company, Andrew's story is one of resilience, passion, and making an impact. In this episode, John and Andrew discuss how platforms like TikTok are reshaping e-commerce, bringing both new opportunities and challenges. Andrew shares his tips for building authentic br...

Unlock the secrets to thriving in the evolving e-commerce landscape with insights from Greg Elfrink of Empire Flippers. Greg shares his seasoned perspective on why waiting for another asset bubble could be a mistake and explains how market conditions still offer better opportunities than pre-pandemic times. In a bold take, Greg challenges the over-reliance on Amazon FBA, advocating for a diversified approach that includes direct-to-consumer strategies. By expanding beyond Amazon, busines...

Unlock the secrets to transforming your Amazon product listings with the expert insights of Rafael Velas from ShareIt Studio. With his unique background in filmmaking and marketing, Rafael dives into the powerful role of visual content in boosting sales and preventing stagnation. Discover why major brands like Coca-Cola continually refresh their marketing and how you can apply similar strategies to your Amazon listings. Whether you're stuck with outdated visuals or looking to optimize for a s...

Ever wondered how to get your products from Amazon into actual stores? Join us as John Cavendish sits down with Talor Ofer, the retail guru behind Retail Empire, for a no-nonsense chat about breaking into brick-and-mortar retail.With 25 years of helping brands land on store shelves across America, Talor's sharing everything you need to know:-How to actually talk to retail buyers (and get them excited about your products!)-The inside scoop on pricing - so you don't leave money on the table-Why...

In this episode, John and Chris dive into the power of Amazon PPC, exploring how it’s more than just an advertising tool—it's a game-changer for business growth. As Amazon becomes increasingly competitive, they discuss whether it’s now evolving into a pay-to-play platform.They break down the key strategies for Amazon PPC success, focusing on deep market research and keyword organization based on shopper intent. Learn how to drive clicks and conversions with tried-and-true techniques, and how ...

Discover the power of Amazon advertising optimization with Nadine Schoepper, co-founder of BidX, in our new episode of the Amazon Strategist Show. Learn about the evolution of Amazon ad campaigns, the importance of day parting, and how to leverage tools like BidX to automate and optimize your advertising efforts. Nadine shares her journey from helping her husband with Amazon FBA to creating a leading advertising optimization platform. Get valuable insights on when to use different ad types, h...

In this episode of the Amazon Strategist Show, John talks with SEO expert Steven Schneider, co-founder & CEO of TrioSEO, about the importance of SEO for e-commerce businesses. Steven shares insights on bottom-of-funnel content, on-page SEO best practices, and the long-term benefits of investing in SEO. Learn why SEO isn't dead, how it works for e-commerce, and why patience is key when building your organic traffic. Discover practical strategies to grow your Amazon business and expand your...

Join host John Cavendish and Brent Zahradnik, the founder of AMZ Pathfinder, as they dive deep into the evolving world of Amazon advertising. In this episode, Brent, who manages a team of 22 experts and oversees millions in ad spend, shares his insights on:Revamping Product Listings: Learn why updating your listings is crucial before expanding your advertising efforts.Advanced Advertising Techniques: Discover the power of creative ad types and how to effectively use the Amazon Marketing Cloud...

Join host John Cavendish on the Amazon Strategy Show for an insightful episode with Kamaljit Singh, CEO and founder of AMZ One Step. In this episode, Kamaljit shares his journey from learning about Amazon FBA through forex trading to becoming a leader in Amazon creative services, providing over 100,000 images under his guidance. Dive deep into the nuances of Amazon image optimization, and the pivotal role of the main image in driving conversions, and learn about Kamaljit's unique "Label It St...

Join host John Cavendish and guest Matt Remuzzi of CapForge as they delve into crucial finance and bookkeeping strategies for Amazon sellers on the new episode of the Amazon Strategist Show. With over two decades of experience, Matt shares insights from the evolution of his career from consulting to specializing in e-commerce accounting. This episode explores the nuances of finance management, the importance of choosing a customer-centric product strategy over a product-focused one, and pract...

Join John Cavendish for a new episode of The Amazon Strategist Show as he welcomes Andy Craig, founder of AdHabit, a PPC and Amazon account management agency. Andy shares his journey from being an army veteran and electrician to becoming an Amazon seller and PPC expert. The discussion delves deep into the nuances of Amazon PPC strategies, the importance of optimizing product listings before launching ads, and how to effectively manage and optimize ad spend to improve product rankings and sale...

Join host John Cavendish and guest Mike Danford, Chief Strategy Officer at Adverio, on the new episode of The Amazon Strategist Show for an in-depth discussion on optimizing large SKU catalogs on Amazon. Discover actionable strategies for dynamic pricing, ad optimization, and catalog management that can significantly enhance profitability and efficiency.In this episode, you'll discover:-Effective Management of 1000+ SKUs: Streamlined strategies for handling extensive product catalogs.-Dynamic...

Join us on the Amazon Strategist Show as we explore the keys to scaling an Amazon business with Nadav Gorlicki, founder of CapEc. From tech entrepreneur to Amazon expert, Nadav shares invaluable strategies for leveraging finance and logistics to drive growth.In this episode, you'll learn about:-Nadav’s transition to Amazon success: Insights on how mastering Amazon's infrastructure is essential for sellers.-Innovative financing with CapEc: How tailored financial solutions can synchronize with ...

Join us on the Amazon Strategist Show as we dive deep into the practical strategies for growing an Amazon business with guest Elizabeth Greene, founder of Junglr. With a remarkable journey from a home-based Amazon seller to guiding sellers toward achieving eight-figure revenue goals, Elizabeth shares invaluable insights and experiences.In this episode, you'll discover:-How Elizabeth transitioned from an Amazon seller to founding her own successful agency-Strategies for utilizing Amazon's adve...

Join us for the premiere of Season 3 of The Amazon Strategy Show as we dive deep into the world of corporate finance and strategic mergers and acquisitions in e-commerce. Host John Cavendish welcomes Emmett Kilduff from The Fortia Group, a seasoned expert with over $20 billion in corporate transactions. In this episode, Emmett shares invaluable insights from his extensive experience, discussing the evolution of e-commerce since the late '90s, the current M&A landscape, and strategic tips ...

Tune into the new episode of The Amazon Structure Show with host John Cavendish and guest Marco Santesso. Delve into Marco's extensive experience from the London School of Economics to his ventures in digital marketplaces, uncovering critical strategies for dominating Amazon sales. Learn actionable tips for effective product distribution, leveraging tools like Helium 10 for optimizing listings, and understanding the nuances of marketplace negotiations.Highlights include:Strategies to ensure y...

Looking for a new way to boost your Amazon business? Join John and Ian Smith from Evolve Media in the latest episode of the Amazon Agency Insights Podcast. Dive into the world of YouTube monetization as Ian reveals how he transformed 11,000 YouTube subscribers into a thriving half-million-dollar business.What will you learn?Think subscriber count is key? Ian reveals why engagement matters more.How do you convert viewers into clients? Get actionable strategies for effective lead generatio...

Unlock the secrets to cultivating a bounty of Amazon customer reviews without ever crossing the line of Amazon guidelines. In this insightful episode, we welcome Tom Piamenta from Lonesome Labs, the mastermind behind HighFive, as we explore his pioneering journey in revolutionizing the review process for Amazon sellers. Episode Highlights: The Significance of Positive Feedback: Gain valuable insights into the role of positive feedback in boosting sales and enhancing visibility on Amazon,...

In this episode, we are joined by Mina Elias of the Trivium Group as we delve deep into the intricacies of inventory planning and mastering the art of Amazon advertising. The lifeblood of any successful business, these topics are dissected to provide actionable insights for businesses striving to maintain a crucial safety stock and gain a competitive edge with superior profit margins. Episode Highlight: Inventory Planning Deep Dive: Explore the crucial necessity of a 60-day safety stock,...

Dive deep into the dynamic world of Amazon selling with precision in our latest episode! Join me, Ben, alongside Burak Yolga, the logistics and supply chain management maestro from Forceget, as we untangle the intricacies of Amazon's forthcoming fee changes in 2024. Discover how maintaining a lean inventory strategy can shield you from the impact of additional charges and keep your business afloat. Episode Highlights: 1. Navigating Competitive Pressures:    - Delve into the seduction of...

Join us for an exclusive insider's journey into the world of e-commerce expansion and diversification with our special guest, Andrew Maff, founder, and CEO of Blue Tusker. With a rich history of over 15 years in the e-commerce realm, Andrew shares candid insights and practical strategies that go beyond the Amazon horizon. Episode Highlights: 1. Leveraging Amazon as a Customer Acquisition Channel:  - Andrew guides us through the art of using Amazon not just as a marketplace but as a potent...

Join us in this episode of the Amazon Strategy Show with host Ben and special guest Tyler Jefcoat, founder and CEO of Seller Accountant.  We delve into the critical aspects of return on investment for Amazon sellers and explore effective strategies for managing cash flow and maximizing profitability.  Discover the key steps needed to grow your business from a six to an eight-figure venture and learn how to prepare for a successful exit from your Amazon business.  Tyler also offers his...

evamp your Amazon marketing strategy with insights from Eddie Wheeler, the mind behind Guavalistings and Geo Rank. Explore Amazon's inventory distribution's impact on product rankings in various locations, learn to use geo-ranking data for targeted advertising, and weigh the pros and cons of Search Find By (SFB) strategies.  Eddie introduces GeoRank, a tool for monitoring product rankings and adjusting marketing strategies. Discover the importance of focusing on specific regions for maximum...

Have you ever been so curious about how crowdfunding works? Hold tight as we unlock the possibilities of this strategy with our guest, Dylan Lam, CEO of various Amazon brands and the mastermind behind OmiRank, a digital marketing agency for Amazon sellers.  In this episode, we discuss the wonders of using crowdfunding platforms like Kickstarter and Indiegogo as a launchpad for your products on Amazon. Hear how these campaigns can turbocharge your cash flow, diversify risk, and build...