BILY Get enhanced Meta Ads event tracking on your store with 100% server side tracking at the lowest rate in all of ecom with Bily by visiting https://bily.ai ABOUT MY GUEST Taylor Lagace is the Co-Founder and Co-CEO at Kynship, a full service growth marketing agency. Follow Taylor On X: @taylorlagace Work With Kynship: www.kynship.co⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ FOLLOW UP WITH ANDREW Follow Andrew On X: @andrewjfaris Email: [email protected] Work with Andrew:...

IMPORTANT NOTE: I put together a Notion Card with an updated version of the document I shared in this video, including links to examples of different creative formats. You can access it free here: https://bit.ly/3ADsNWA As promised, get 50% off the first month of CreativeOS + a free 3-day trial: https://www.creativeos.com/creative-os-faris FERMAT Create funnels the same way you create ads with FERMAT by visiting ⁠⁠https://fermatcommerce.com/af BEHIND THE SCENES STUDIO Work with the same...

BILY Get enhanced Meta Ads event tracking on your store with 100% server side tracking at the lowest rate in all of ecom with Bily by visiting https://bily.ai. // Get the best media buying training on the Internet + a free coaching call with Common Thread Collective's media buyers when you sign up for ADmission here: https://bit.ly/3x99lip // SUBSCRIBE TO MY CHANNEL:  @andrewfarispodcast  FOLLOW UP WITH ANDREW X: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://x.com/andrewjfaris Email:...

BILY Get enhanced Meta Ads event tracking on your store with 100% server side tracking at the lowest rate in all of ecom with Bily by visiting https://bily.ai. SUBSCRIBE TO MY CHANNEL:   @andrewfarispodcast  // Get the best media buying training on the Internet + a free coaching call with Common Thread Collective's media buyers when you sign up for ADmission here: https://bit.ly/3x99lip // FOLLOW UP WITH ANDREW X: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://x.com/andrewjfaris Email:...

SPONSORS Create funnels the same way you create ads with FERMAT by visiting ⁠⁠⁠https://fermatcommerce.com/af⁠ Recruit, onboard, and train incredible virtual professionals in the Philippines with my friends at More Staffing by visiting ⁠⁠https://morestaffing.co/af⁠⁠. Get the best media buying training on the Internet + a free coaching call with Common Thread Collective's media buyers when you sign up for ADmission here: ⁠https://bit.ly/3x99lip⁠ // FOLLOW UP WITH ANDREW X:...

SPONSORS Create funnels the same way you create ads with FERMAT by visiting ⁠⁠https://fermatcommerce.com/af Recruit, onboard, and train incredible virtual professionals in the Philippines with my friends at More Staffing by visiting ⁠https://morestaffing.co/af⁠. Get the best media buying training on the Internet + a free coaching call with Common Thread Collective's media buyers when you sign up for ADmission here: https://bit.ly/3x99lip // FOLLOW UP WITH ANDREW X: @andrewjfaris ...

Rabah Rahil is the CMO at FERMAT. Follow him on X at @rabahrahil. Create funnels the same way you create ads with FERMAT by visiting ⁠⁠https://fermatcommerce.com/af // FOLLOW UP WITH ANDREW X: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@andrewjfaris Email: [email protected] Work with Andrew: ajfgrowth.com.

Get enhanced Meta Ads event tracking on your store with 100% server side tracking at the lowest rate in all of ecom with Bily by visiting ⁠https://bily.ai⁠. Get the best media buying coaching on the Internet + when a free coaching call with Common Thread Collective's media buyers when you sign up for ADmission: ⁠https://www.youradmission.co/andrew-faris-podcast⁠ FOLLOW UP WITH ANDREW Follow Andrew on X: ⁠@andrewjfaris⁠ Email: [email protected] Work with Andrew: ⁠ajfgrowth.com

Recruit, onboard, and train incredible virtual professionals in the Philippines by visiting ⁠⁠morestaffing.co/af⁠⁠. Create funnels the same way you create ads with FERMAT by visiting ⁠fermatcommerce.com/af⁠. Get the best media buying training on the Internet + a free coaching call with an experienced manual bid media buyer when you sign up for ADmission at ⁠www.youradmission.co/andrew-faris-podcast // FOLLOW UP WITH ANDREW Follow Andrew on X: ⁠@andrewjfaris⁠ Email Andrew at...

Pay less for COGS, get shorter lead times, and improve payment terms in your supply chain with help from Move Supply Chain at ⁠movesupplychain.com⁠⁠. Create funnels the same way you create ads with FERMAT by visiting ⁠⁠⁠fermatcommerce.com/af⁠. Get the best media buying training on the Internet with ADmission from Common Thread Collective by visiting ⁠www.youradmission.co/andrew-faris-podcast⁠. PREVIOUS EPISODES WITH JACK: "Jack Rubin's $50M Playbook? Extreme Focus." (⁠Spotify⁠,...

SPONSORS Get enhanced Meta Ads event tracking on your store with 100% server side tracking at the lowest rate in all of ecom with Bily by visiting https://bily.ai. Get the best media buying coaching on the Internet + when a free coaching call with Common Thread Collective's media buyers when you sign up for ADmission: https://www.youradmission.co/andrew-faris-podcast LIANNA'S PREVIOUS AFP EPISODE "Your Brand Is Too Boring. Lianna Can Help You Fix It." (Spotify; Apple) FOLLOW UP WITH...

Get enhanced Meta Ads event tracking on your store with 100% server side tracking at the lowest rate in all of ecom with Bily by visiting https://bily.ai. Get the best media buying coaching on the Internet + when a free coaching call with Common Thread Collective's media buyers when you sign up for ADmission here: https://bit.ly/3x99lip // FOLLOW UP WITH ANDREW Twitter: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://twitter.com/andrewjfaris Email: [email protected] Work with Andrew:...

Recruit, onboard, and train incredible virtual professionals in the Philippines by visiting ⁠morestaffing.co/af⁠. Create funnels the same way you create ads with FERMAT by visiting fermatcommerce.com/af. THE BEST MEDIA BUYING TRAINING ON THE INTERNET - Get a free coaching call when you sign up for ADmission at www.youradmission.co/andrew-faris-podcast Ash Melwani is the Co-Founder & CMO at Obvi and Chew On This DTC Follow Ash on X: @ashvinmelwani Listen to Ash's podcast and read...

Jacob Posel is a Senior Software Engineer at Common Thread Collective. Follow him on X at @dtcjacob. EPISODE SPONSORS BILY Get enhanced Meta Ads event tracking on your store with 100% server side tracking at the lowest rate in all of ecom with Bily by visiting ⁠⁠⁠⁠⁠⁠⁠⁠⁠https://bily.ai⁠⁠⁠⁠⁠⁠⁠⁠⁠. THE BEST MEDIA BUYING TRAINING ON THE INTERNET Get a free coaching call when you sign up for ADmission here: ⁠⁠⁠⁠https://bit.ly/3x99lip⁠⁠⁠⁠ FOLLOW UP WITH ANDREW Follow Andrew on...

In the 30 days leading up to me recording this episode, my team made 2,358 still image ads and 1,063 video ads for my 5 clients. That's a level of output we've been building towards for a long time, and in this episode I'm breaking down why and how we build so much creative, what I'm learning about the process, and how I intend to keep making it better (in both quality and quantity). EPISODE SPONSORS BEHIND THE SCENES STUDIO Work with the same Philippines-based creative team that I do...

Think big tech companies are squeezing money from you while over-reporting results? You might be right sometimes. But you're probably wrong with Meta. If you're measuring your performance on a click-only basis, your spend is almost definitely creating more value than you think. In this episode I explain exactly why and how that's true. EPISODE SPONSORS BILY Get enhanced Meta Ads event tracking on your store with 100% server side tracking at the lowest rate in all of ecom with Bily by...

I talk about media buying methodology and the importance of Cost Controls a lot. Some might even say "too much." But then, over and over and over again, I get access to ad accounts that are blowing huge amounts of money on ads—gigantic, ridiculous, easily-solvable amounts of money. So I'm not going to shut up about it. Your media buying is a problem, and you need to know it. EPISODE SPONSORS BILY Get enhanced Meta Ads event tracking on your store with 100% server side tracking at the...

So Shopify Capital (or someone else) offered you $250,000 in exchange for 17% of daily revenue for 90 days. The best part? You can get the money with just a few clicks. Should you take it? In one of my most popular episodes ever, Natural Dog Co CEO and former investment banker Bill D'Alessandro said, "Absolutely not. You're paying an absurd APR and these lenders know you don't understand the math." But Drew Fallon, co-founder and CEO of Iris Financial, says that these are...

If you want a growing, profitable brand, you have to get noticed. That starts at the brand level and works all the way through your ads. Lianna Patch is my favorite copywriter around. She's the founder of Punchline Conversion Copywriting, and she's relentlessly good at one thing: she's interesting. Her copy is eye-catching, clear, and above all, funny. In this episode, I pick Lianna's brain to learn more about how she does it—and how you should do the same. EPISODE SPONSORS BILY Get...

AI is revolutionizing the way we make ads. Right? Yes. Definitely. But I'm sure I'm like many people in that, at least so far, the promise of AI for ad creative is both tantalizing and frustrating. In this episode I'm registering my initial reflections on trying to use AI to streamline my process for making great ads, including what I think AI is good at, what it's bad at, and what I just can't stand about it. EPISODE SPONSORS BILY Get enhanced Meta Ads event tracking on your store...

There are parts of your process for generating new ad creative that are time-consuming and, therefore, expensive. Good. That's how it should be. But not for everything. To build better performing creative in a more cost effective way, you need to understand the differences between which parts should be which. On this episode of the podcast, I'm explaining exactly how to do that. EPISODE SPONSORS MORE STAFFING • Virtual assistants can be helpful, but virtual professionals can change your...

EPISODE SPONSORS MORE STAFFING Virtual Assistants can be helpful, but Virtual Professionals can change your business. Hire incredible ecom talent from the Philippines with my friends at More Staffing at ⁠⁠⁠⁠https://morestaffing.co/af⁠.⁠⁠⁠⁠⁠⁠⁠ BILY Get enhanced Meta Ads event tracking on your store with 100% server side tracking at the lowest rate in all of ecom with Bily by visiting ⁠⁠⁠⁠⁠⁠https://bily.ai⁠⁠⁠⁠⁠⁠. THE BEST MEDIA BUYING TRAINING ON THE INTERNET: Get a free coaching...

Sarah Levinger spends most of her time thinking about what people REALLY want. Then she makes ads that talk about that. Sarah is a Consumer Behavior Strategist, working with DTC brands to think more about what's really motivating their customers, then build their brand and advertising to communicate about those things effectively. Learn that, she says, and your creative will reach whole new levels of performance. EPISODE SPONSORS MORE STAFFING Virtual Assistants can be helpful, but...

Here's one of the most common patterns I see for DTC brands: They switch to Cost Controlled media buying. Everything goes great at first. Then things slow down and they scramble. Part of the scramble is a return to automated bidding, on the assumption that the Cost Controls are the problem. Performance only gets worse. Today on the show, I'm talking you through why its so common to step in that trap, and how to avoid it. EPISODE SPONSORS BEHIND THE SCENES STUDIO Build your ad creative...