In this episode of PING, Ege Cem Kirci from ETH Zurich discusses his IMC paper on users perceptions of internet outages, measured using Google Trends. This was presented at the IMC conference held in NIce, France in October 2022.Ege and his co-authors have been exploring the relationship of Internet outages, (for example caused by weather events) and the information in google trends, with a mechanism to combine snapshots of data by time period which auto-scale, to a single unified time series. In their IMC talk they presented SIFT, a detection and analysis tool for capturing user-affecting Internet outages. SIFT leverages users' aggregated web search activity to detect outages.Watch Ege's presentation :* "Is my Internet down?": Sifting through User-Affecting Outages with Google TrendsThe views expressed by the featured speakers are their own and do not necessarily reflect the views of APNIC.