A sales funnel describes how a business creates a sale. The top of the funnel is everyone that may have an interest. The pointy end of the funnel is the folks that answered the call to action. Get your tickets to the Food Truck Owners Expo in Houston, July 29th and 30th. Use Code FTTG15 for a 15% discount on tickets. ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.ftoexpo.com/accesspass/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ My Newest Book – Food Truck 201: Get Off the Truck! ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.amazon.com/dp/B0B5F2ND5W⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠   Get on my schedule for a free no obligation call. ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://calendly.com/bill_moore/fttg-introductory-coaching-call⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠   Check out the best Food Truck group on Facebook ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.facebook.com/groups/FoodTruckTraining⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Brand new to food trucking? Check out our training course that comes with 8 hours of one-on-one training. ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.moorebetterperformance.com/food-truck-101.html⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠   Support the podcast with a monthly donation. ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://anchor.fm/food-truck-training/support⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Or offer one time support here. ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.moorebetterperformance.com/store/p7/10_Minute_Food_Truck_Training_Pod_Cast_Support.html⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠   --- Support this podcast: https://podcasters.spotify.com/pod/show/food-truck-training/support