As we wrap up The Lead Generation series, you likely already know how important staying top-of-mind is. If you're not top-of-mind when the client is ready to hire someone, you won't get the gig. Period. So what are the 3 best strategies for nurturing your leads, and ultimately getting more gigs? That's what this week's episode is all about! In this episode you’ll discover: Nurturing leads the way you nurture a garden The three unofficial buckets of lead nurture strategies What being "known well" should mean to you Choosing a type of content for your content marketing Discovery content vs. nurture content Why paid ads are content marketing Using retargeting to nurture your leads The difference between a marketing lead and a sales lead Why you need to go all in on your chosen content area For full show notes, visit https://6figurecreative.com/283